About CPO Outlets
CPO Outlets is an Industrial Goods & Manufacturing company based in Pasadena (United States) founded in 2004, and was acquired by Essendant in May 2014. New and reconditioned home improvement tools are sold online. It operates in the Industrial Goods & Manufacturing and Retail sectors. CPO Outlets has raised $2.93 million across 2 funding rounds from investors including Essendant. The company has 90 employees. CPO Outlets has completed 1 acquisition, including Tyler Tool. Its website cpooutlets.com draws about 297 thousand monthly visits. Its focus areas include B2B E-Commerce, Industrial Goods, Machinery Parts and Tools and E-Distributor. Its competitors include Grainger, Fastenal and Milwaukee Tool.
Company details
CPO Outlets was established in 2004 in Pasadena, United States, as an online retailer in the home improvement sector. A selection of new and factory-reconditioned tools and equipment from leading brands is provided to tool specialty stores, professionals, and DIY customers. Operations focus on discounted pricing for reconditioned items, alongside standard customer service. The domain cpooutlets.com supports these activities across the United States.
- Total Equity Funding$2.93M (USD)
in 2 rounds
- Latest Funding Round$1.93M (USD), Seed
Jun 2011
- Investors
- Employee Count90
- Investments & Acquisitions
- Acquired byEssendant
(May 2014)
Funding Insights of CPO Outlets
CPO Outlets has successfully raised a total of $2.93M across 2 strategic funding rounds. The most recent funding activity was a Seed round of $1.93 million completed in June 2011. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $2.93M
- Total Rounds 2
- Last Round Seed — $1.93M
- First Round $999,970
(Dec 2010)
All 2 funding rounds of CPO Outlets with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun 2011 | $1.93M | Seed | – | – | – |
| Dec 2010 | $999,970 | Seed | – | – | – |
1 investors in total: 1 institutional.
Investors in CPO Outlets
CPO Outlets has secured backing from 1 investor. Prominent investors backing the company include Essendant.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Distributor of workplace items | 1922 | essendant.com | Deerfield, United States |
Investor details for CPO Outlets
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People of CPO Outlets
24 people are tracked at CPO Outlets (5 in leadership, 19 in team); the tracked headcount is 90.
| Name | Role | Group |
|---|---|---|
Paul Rubel | VP Finance | Leadership |
Melissa Poe | Brand Partner Development Manager | Leadership |
Yaman Ustuntas | VP Engineering & Data | Leadership |
Carolyn Carden | Vice President Marketing And Ecommerce | Leadership |
Mark Nawrocki | VP Of Merchandising | Leadership |
I Hsu | Sr. Channel Merchandising Analyst | Team |
Susana Takuma | Controller | Team |
Sankalp G | Machine Learning Engineer | Team |
Bekki Petersen | Product Category Manager | Team |
Habib Fuseini | Merchandising Analyst | Team |
Quynn Simotas | Sr. Marketing & E-commerce Manager | Team |
Timothy Kaiser | Senior System Administrator - CPO | Team |
Carlos Rangel | Website Promotions And Operations Specialist | Team |
Diana Fry | Senior Marketplace Channel Manager | Team |
Michele Spett | Senior Merchant | Team |
Amy Zhu | Digital Marketing Specialist | Team |
Alan Dam | Software QA Analyst | Team |
David Bridges | Lead Software Engineer | Team |
Dan Luperini | Sr. Java Software Engineer | Team |
Jonathan Bani-Hani | Data Engineer | Team |
4 more people are available in the full profile.
Complete people profiles for CPO Outlets
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- Full employee list
- Team structure
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Investments & Acquisitions by CPO Outlets
CPO Outlets has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Tyler Tool.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Automotive equipment tools are supplied for industry use. | tylertool.com | Tylertown, United States | 1963 | Apr 2011 | •••• |
Complete acquisition details for CPO Outlets
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- Acquired stakes
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Timeline of CPO Outlets
5 dated milestones of CPO Outlets across 10 years, from founding to its latest funding, stage changes and deals.
- Founded CPO Outlets is founded.
- Funding First funding round of $1,000K.
- Acquisition Acquires Tyler Tool.
- Funding Latest funding round, Seed, of $1.9M.
- Exit Acquired by Essendant.
Competitors of CPO Outlets
CPO Outlets has 3 listed competitors in our database. They include Grainger, Fastenal and Milwaukee Tool.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| grainger.com | 1927 | Savannah, United States | 605 | Industrial tools and machines are distributed online by Grainger. | ||
| fastenal.com | 1967 | Winona, United States | 23,201 | Industrial tools and equipment are distributed online to various sectors. | ||
| milwaukeetool.com | 1924 | Brookfield, United States | 14,874 | Industrial tools are distributed online by Milwaukee Tool. |
Detailed competitors of CPO Outlets
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
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- Competitive positioning
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Web traffic of CPO Outlets
The website of CPO Outlets (cpooutlets.com) receives about 297.2K visits a month and ranks #181,897 among all websites worldwide, #2,582 in Home and Garden.
- Monthly visits297.2K
▲ 37.1% vs previous month
- Unique visitors115.8K
per month
- Global rank#181,897
among all websites
- Category rank#2,582
Home and Garden · Home and Garden
- Bounce rate50%
- Pages per visit3.1
- Average visit1 min 59 sec
- DevicesDesktop 38% · Mobile 62%
Websites whose visitors overlap most with CPO Outlets. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
cpopowertools.com | cpopowertools.com | 100% | #361,210 | – | |
| acmetools.com | 91% | 3.3M | #14,159 | View details | |
cpotools.com | cpotools.com | 81% | – | ||
| tylertool.com | 80% | 3.5K | #5,231,972 | View details | |
reconditionedtools.com | reconditionedtools.com | 80% | – | ||
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for CPO Outlets
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Manufacturing Tech Solutions
3 companies that operate in the same segment as CPO Outlets (Manufacturing Tech Solutions) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Cloud-based ERP software is offered for multiple industries. | 2002 | New York, New York, United States | USD 1.52 B | USD 3.17 B | 22,153 | |
Platform for on-demand distributed manufacturing and prototyping is provided. | 2013 | Gaithersburg, Maryland, United States | USD 200.44 M | USD 686.63 M | 1,090 | |
AI-based robotic arms are developed for industrial automation tasks. | 2010 | San Francisco, California, United States | USD 123.02 M |
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Frequently Asked Questions about CPO Outlets
CPO Outlets was founded in 2004 and raised its 1st funding round 6 years after it was founded.
CPO Outlets is headquartered in Pasadena, United States. It is registered at Pasadena, California, United States.
CPO Outlets is a funded company, having raised a total of $2.93M across 2 funding rounds to date. The company's 1st funding round was a Seed of $999.97K, raised on Dec 2010.
CPO Outlets has 90 employees.
CPO Outlets was established in 2004 in Pasadena, United States, as an online retailer in the home improvement sector. A selection of new and factory-reconditioned tools and equipment from leading brands is provided to tool specialty stores, professionals, and DIY customers. Operations focus on discounted pricing for reconditioned items, alongside standard customer service. The domain cpooutlets.com supports these activities across the United States.
CPO Outlets's top competitors include Fastenal, Grainger and Milwaukee Tool.
CPO Outlets has made 1 acquisition, including Tyler Tool.
CPO Outlets has 1 investor. Key investors include Essendant.
Yes. CPO Outlets was acquired by Essendant in May 2014.
The website of CPO Outlets receives about 297 thousand visits a month and ranks #181,897 among all websites worldwide.