About Craftsy
Craftsy is an Education company based in Denver (United States) founded in 2010, and was acquired by NBCUniversal in May 2017. Marketplace for online handicraft and origami courses is operated. Craftsy has raised $112 million across 5 funding rounds from investors including SVB, NBCUniversal and Foundry. Its website craftsy.com draws about 1.1 million monthly visits. Its focus areas include EdTech, Continued Learning, Vocational and Multi Disciplinary. Its competitors include Curious and The Shift Network; 2 of its 2 listed competitors have raised funding.
Company details
Craftsy was founded in 2010 in Denver, United States, within the online education sector focused on crafts. A marketplace is maintained for courses in handicrafts and origami, alongside sales of related craft kits by users. Instruction is delivered through HD video content by selected experts, with flexible access allowing students to pause, rewind, and resume sessions at their convenience. Operations emphasize self-paced learning across various skill levels.
- Headquarters Denver, United States
- Stage Acquired
- SectorsEducation
- Website category Hobbies and Leisure · Crafts
- Email••••••••
- Website craftsy.com
- Social LinkedIn Facebook Instagram YouTube
- Acquired by NBCUniversal (May 2017)
- Total Equity Funding$112M (USD)
in 5 rounds
- Latest Funding Round$50M (USD), Series D
Nov 2014
- InvestorsSVB
& 7 more
- Acquired byNBCUniversal
(May 2017)
Apps and channels of Craftsy
Craftsy publishes 2 mobile apps with over 100K+ downloads; its YouTube channel Craftsy has 773K subscribers and 30 videos.
Videos from Craftsy
The most watched videos on Craftsy's YouTube channel, Craftsy (773K subscribers). Click a video to play it here.
More on Craftsy.
Funding Insights of Craftsy
Craftsy has successfully raised a total of $112M across 5 strategic funding rounds. The most recent funding activity was a Series D round of $50 million completed in November 2014. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $112M
- Total Rounds 5
- Last Round Series D — $50M
- First Round $6M
(Sep 2011)
- Investors Count 7
All 5 funding rounds of Craftsy with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Nov 2014 | $50M | Series D | – | Foundry, SVB | – |
| Dec 2013 | $35M | Series C | – | Adams Street Partners | – |
| Apr 2012 | $15M | Series B | – | Tiger Global Management | |
| Sep 2011 | $6M | Series A | – | – | – |
| Sep 2011 | $6M | Series A | – | – |
8 investors in total: 8 institutional.
Investors in Craftsy
Craftsy has secured backing from 8 investors, including venture fund and institutional investors. Prominent investors backing the company include SVB, NBCUniversal and Foundry.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Venture capital is invested in early-stage tech startups. | foundry.vc | Boulder, United States | ||
US focused early to expansion stage VC firm | accessvp.com | Westminster, United States | ||
Private markets investment management with strategies in equity, credit, and secondary investments. | adamsstreetpartners.com | |||
Venture and private equity investments are managed with global diversification. | tigerglobal.com | New York, United States | ||
Global investments are made in product-led growth companies. | stripes.co | New York, United States | ||
Tech focused VC firm investing in early-stage startups in the US | harrisonmetal.com | San Francisco, United States | ||
Banking services are provided to innovative companies, investors, and individuals. | 1983 | svb.com | Santa Clara, United States | |
TV content production, media, and entertainment services are provided. | 2004 | nbcuniversal.com | New York, United States |
Investor details for Craftsy
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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People of Craftsy
3 people are tracked at Craftsy (3 in team).
| Name | Role | Group |
|---|---|---|
Michael Scheuer | Studio Coordinator | Team |
Eric Johnson | Art Instructor | Team |
Marilee Rockley | Shuttle Tatting Course Instructor | Team |
Complete people profiles for Craftsy
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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Timeline of Craftsy
4 dated milestones of Craftsy across 7 years, from founding to its latest funding, stage changes and deals.
- Founded Craftsy is founded.
- Funding First funding round of $6.0M.
- Funding Latest funding round, Series D, of $50.0M.
- Exit Acquired by NBCUniversal.
Competitors of Craftsy
Craftsy has 2 listed competitors in our database, 2 of them funded. They include Curious and The Shift Network.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| curious.com | 2012 | Menlo Park, United States | $22.5M | 10 | Online learning platform is provided for daily skill development. | |
| theshiftnetwork.com | 2010 | San Francisco, United States | $8.7M | 105 | App-based online summits and courses on inspirational topics are provided. |
Detailed competitors of Craftsy
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
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Web traffic of Craftsy
The website of Craftsy (craftsy.com) receives about 1.1M visits a month and ranks #42,266 among all websites worldwide, #255 in Crafts.
- Monthly visits1.1M
▼ 7.8% vs previous month
- Unique visitors668K
per month
- Global rank#42,266
among all websites
- Category rank#255
Hobbies and Leisure · Crafts
- Bounce rate48%
- Pages per visit3.3
- Average visit2 min 35 sec
- DevicesDesktop 27% · Mobile 73%
Websites whose visitors overlap most with Craftsy. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| ravelry.com | 100% | #1,342 | View details | ||
| knitpicks.com | 82% | #36,528 | View details | ||
| lionbrand.com | 79% | #27,641 | View details | ||
| burdastyle.com | 78% | View details | |||
knittinghelp.com | knittinghelp.com | 77% | #232,261 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Craftsy
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
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Top companies in Corporate & Professional Learning Platforms
3 companies that operate in the same segment as Craftsy (Corporate & Professional Learning Platforms) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Developer of a platform providing gamified language learning through interactive exercises | 2011 | Pittsburgh, Pennsylvania, United States | USD 183.3 M | USD 748.02 M | 900 | |
Cloud-based LMS platform for IT industry | 2004 | Farmington, Utah, United States | USD 235.41 M | USD 4.95 M | 1,774 | |
Professional certification programs are delivered through a mobile platform. | 2010 | San Francisco, California, United States | USD 80.82 M | USD 69.48 M | 1,207 |
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Related news about Craftsy
Complete news archive for Craftsy
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Frequently Asked Questions about Craftsy
Craftsy was founded in 2010 and raised its 1st funding round 1 year after it was founded.
Craftsy is headquartered in Denver, United States. It is registered at Denver, Colorado, United States.
Craftsy is a funded company, having raised a total of $112M across 5 funding rounds to date. The company's 1st funding round was a Series A of $6M, raised on Sep 2011.
Craftsy was founded in 2010 in Denver, United States, within the online education sector focused on crafts. A marketplace is maintained for courses in handicrafts and origami, alongside sales of related craft kits by users. Instruction is delivered through HD video content by selected experts, with flexible access allowing students to pause, rewind, and resume sessions at their convenience. Operations emphasize self-paced learning across various skill levels.
Craftsy's top competitors include Curious and The Shift Network.
Craftsy has 8 investors. Key investors include SVB, NBCUniversal, Foundry, Access Venture Partners, and Adams Street Partners.
Yes. Craftsy was acquired by NBCUniversal in May 2017.
Yes. Craftsy publishes Craftsy and 1 more app, with over 100,000 downloads.
The website of Craftsy receives about 1.1 million visits a month and ranks #42,266 among all websites worldwide.