Crafty

Chicago, United States Founded: 2015 • Age: 11 yrs
Crafty is engaged in providing office food and beverage solutions.
Annual revenue - Latest available
Total funding $35.8M 8 rounds
Employees - Tracked headcount
Investors 9 Known backers
Products 4 Services tracked
Competitors 9 Brand Intelligence

About Crafty

Crafty is a company based in Chicago (United States) founded in 2015 by Nathan Rosenstock, Ishan Daya, and Jimmy Paul. It operates as a SaaS (Software-as-a-Service) and Managed Services. Crafty has raised $35.77 million across 8 funding rounds from investors including Tribeca Venture Partners, OCA Ventures and Manifold Group. Crafty offers products and services including Pantry Solutions, Coffee Programs, Equipment Services, and Crafty Platform. Crafty operates in a competitive market with competitors including ezCater, Cheetah, Fooda, ZeroCater and EAT Club, among others.

  • Headquarter Chicago, United States
  • Founders Nathan Rosenstock, Ishan Daya, Jimmy Paul
  • Sectors
    Consumer
    Retail Business Services
  • Email
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  • Phone
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  • Website
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  • Social
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  • Legal Name Crafty Llc
Operational Areas
Consumer → Food, Beverage & Nutrition Unlock Sub-Sector Unlock Segment
Retail → E-Commerce Platforms & Marketplaces Unlock Sub-Sector Unlock Segment
Business Services → Event, Translation & Local Services Unlock Sub-Sector Unlock Segment
Retail → E-Commerce Platforms & Marketplaces Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    Not available
  • Net Profit
    Not available
  • EBITDA
    Not available
  • Total Equity Funding
    $35.77 M (USD)

    in 8 rounds

  • Latest Funding Round
    $13.19 M (USD), Series B

    Feb 25, 2026

  • Investors
  • Employee Count
    Not available
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Products & Services of Crafty

Crafty offers a comprehensive portfolio of products and services, including Pantry Solutions, Coffee Programs, Equipment Services, and Crafty Platform.

Product name locked
Category locked
Primary

Office pantries are stocked with snacks and drinks.

Product name locked
Category locked
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Coffee and tea products are curated for offices.

Product name locked
Category locked
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Top equipment is provided for office food services.

Product name locked
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Platform is used to manage food program operations.

People of Crafty

Headcount 50-200
Employee Profiles 25
Employee Profiles
People
Alexis Shimcoski, SHRM-CP
People Operations Manager
People
Jenna Ricks
Director Of Learning And Development
People
Benjamin Pohl
Senior Software Engineer I
People
Christine Williams
Payroll Manager

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Funding Insights of Crafty

Crafty has successfully raised a total of $35.77M across 8 strategic funding rounds. The most recent funding activity was a Series B round of $13.19 million completed in February 2026. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in Crafty

Crafty has secured backing from 9 investors, including venture fund investors. Prominent investors backing the company include Tribeca Venture Partners, OCA Ventures and Manifold Group.

All
Venture Fund
Investor Description Founded Year Domain Location
Early-stage VC firm investing in the US
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Seed and early-stage US venture capital investments are managed.
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Enterprise transformation is accelerated through technology and data solutions.
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Investor details for Crafty

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Investments & Acquisitions by Crafty

Investments
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Investment portfolio details for Crafty

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  • Portfolio identities
  • Transaction dates
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Financial Statements - Crafty

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Detailed financials for Crafty

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  • Profit trends
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Crafty Comparisons

Crafty Primary company
Description
Crafty is engaged in providing office food and beverage solu...
Location
Chicago, United States
Founded Year
2015
Annual Revenue
Not available
Net Profit
Not available
EBITDA
Not available
Employees
Not available
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Peer comparison for Crafty

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Competitors of Crafty

Crafty operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as ezCater, Cheetah, Fooda, ZeroCater and EAT Club, among others.

Company Name Domain Founded year HQ Location Description
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Online catering marketplace for enterprises
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Groceries for restaurants are sourced via an online platform.
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Curated office lunch catering is facilitated through an online marketplace.
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Cafeteria management solutions and corporate catering services are provided.
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Personalized meals are delivered to offices through an online platform.
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Dietician-curated healthy meals are delivered in San Francisco.
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Detailed competitors of Crafty

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Latest news on Crafty

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Complete news archive for Crafty

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  • Older coverage
  • Brand-specific news history

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Frequently Asked Questions about Crafty

Crafty was founded in 2015 and raised its 1st funding round 3 years after it was founded.

Crafty is headquartered in Chicago, United States. It is registered at Chicago, Illinois, United States.

Crafty is a funded company, having raised a total of $35.77M across 8 funding rounds to date.

Crafty is involved in delivering comprehensive office food and beverage programs through a technology-driven platform. Services are provided across multiple sectors, including pantry stocking, coffee and tea curation, and equipment maintenance. Solutions are managed centrally via the Crafty Platform, enabling clients to control spending, manage products, and oversee operations. Coverage is extended to over 400 global client offices in 45 cities, enhancing workplace culture and employee engagement. Partnerships with top workplaces are maintained to ensure quality and scalability of services.

Crafty's top competitors include ezCater, Fooda and Cheetah.

Crafty offers Pantry Solutions, Coffee Programs, Equipment Services, and Crafty Platform.

Crafty has 9 investors. Key investors include Tribeca Venture Partners, OCA Ventures, Manifold Group, Greycroft, and Firebrand.

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