About CrossEngage
CrossEngage is a Technology company based in Berlin (Germany) founded in 2015, and was acquired by Spotler Group in January 2024. Cloud-based software for cross-channel marketing campaigns is offered. CrossEngage has raised $13.41 million across 5 funding rounds from investors including Spotler Group, Earlybird-Ventures and Project A. The company has 64 employees. CrossEngage offers products and services including ActivatePro, Mail+, SendPro, and Connect. Its focus areas include Enterprise Applications, MarketingTech, Marketing Data Platforms and Customer Data Platforms.
Company details
Founded in 2015 and based in Berlin, Germany, CrossEngage operates in the marketing technology sector. Cloud-based software is provided to manage campaigns across channels such as email, Facebook, WhatsApp, and postcards. User data is gathered and consolidated to build comprehensive profiles, which are segmented by demographic and behavioral factors. Integrations with platforms like Mailchimp, Sendgrid, and Facebook enable targeted outreach. A dashboard is included for tracking campaign performance metrics.
- Headquarters Berlin, Germany
- Employees 64
- Stage Acquired
- SectorsTechnology
- Email••••••••
- Website crossengage.io
- Social LinkedIn X Facebook
- Acquired by Spotler Group (Jan 2024)
- Total Equity Funding$13.41M (USD)
in 5 rounds
- Latest Funding Round$7.59M (USD), Series A
Sep 2020
- InvestorsSpotler Group
& 28 more
- Employee Count64
- Acquired bySpotler Group
(Jan 2024)
Products & Services of CrossEngage
CrossEngage offers a comprehensive portfolio of products and services, including ActivatePro, Mail+, SendPro, and Connect.
Platform for managing customer data and predictive modeling.
Software for newsletters and automated campaigns to boost engagement.
Service for secure and fast delivery of transaction emails.
Tool to connect webshops with data platforms and services.
Funding Insights of CrossEngage
CrossEngage has successfully raised a total of $13.41M across 5 strategic funding rounds. The most recent funding activity was a Series A round of $7.59 million completed in September 2020. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $13.41M
- Total Rounds 5
- Last Round Series A — $7.59M
- Investors Count 28
All 5 funding rounds of CrossEngage with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Sep 2020 | $7.59M | Series A | – | Earlybird-Ventures | |
| Jan 2019 | Series A | – | Vorwerk-Group, Columbia Lake Partners | ||
| Nov 2017 | $5.82M | Series A | – | Earlybird, Vorwerk Ventures | |
| Jan 2016 | Seed | – | Project A, Heilemann Ventures | ||
| Jun 2015 | Seed | – | Cavalry Ventures | – |
29 investors in total: 16 institutional and 13 angel.
Investors in CrossEngage
CrossEngage has secured backing from 29 investors, including institutional, venture fund, and angel investors. Prominent investors backing the company include Spotler Group, Earlybird-Ventures and Project A.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Project A is recognized as an early-stage venture capital firm focused on European startups. | 2012 | project-a.com | Berlin, Germany | |
Vorwerk Ventures is engaged in venture capital funding for tech startups. | vorwerkventures.com | Berlin, Germany | ||
Tech investments in Germany are made by Target Partners. | targetpartners.de | Munich, Germany | ||
Venture capital firm focused on multiple sectors | ibbventures.de | Berlin, Germany | ||
Earlybird is recognized as a venture capital investor focused on early-stage tech companies. | earlybird.com | Berlin, Germany | ||
Early-stage technology companies are invested in across Europe. | 42cap.com | Munich, Germany | ||
Pre-seed and seed stage tech investments are made in Germany. | cavalry.vc | Berlin, Germany | ||
Debt financing is provided to European tech companies. | clpgrowth.com | London, United Kingdom | ||
Seed-stage to series A investments are targeted by Capnamic Ventures. | capnamic.com | Cologne, Germany | ||
Early-stage funding is provided to innovative founders by Ventech. | ventechvc.com | Paris, France |
Investor details for CrossEngage
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
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Verified entity values are shown only after access is granted.
People of CrossEngage
14 people are tracked at CrossEngage (4 in leadership, 10 in team); the tracked headcount is 64.
| Name | Role | Group |
|---|---|---|
Dennis Proppe | Chief Technology Officer | Leadership |
Ivan Babic | Director Of Engineering | Leadership |
Silvana Stamatis | Director People & Culture / Chief Of Staff | Leadership |
Björn Goerke | Co-Founder & Co-CEO | Leadership |
Nuria Magdalena Maier | Data Scientist | Team |
Maike Lüdenbach | People And Culture Manager | Team |
Mattia Avanzi | Senior Full Stack Engineer | Team |
Konstantin Zakharov | Senior Backend Engineer | Team |
Katarzyna Jakubowska | Technical Support Analyst | Team |
Ederson Ferreira de Jesus | Data Scientist | Team |
Bello Muhammad | Senior Software Engineer | Team |
Abdülkerim Ak | Senior Site Reliability Engineer | Team |
Jan Holler | AI Productization Specialist | Team |
A. Gurcan Ozturk | Senior Site Reliability Engineer | Team |
Complete people profiles for CrossEngage
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of CrossEngage
4 dated milestones of CrossEngage across 9 years, from founding to its latest funding, stage changes and deals.
- Founded CrossEngage is founded.
- Funding First funding round.
- Funding Latest funding round, Series A, of $7.6M.
- Exit Acquired by Spotler Group.
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Frequently Asked Questions about CrossEngage
CrossEngage was founded in 2015.
CrossEngage is headquartered in Berlin, Germany. It is registered at Berlin, Berlin, Germany.
CrossEngage is a funded company, having raised a total of $13.41M across 5 funding rounds to date.
CrossEngage has 64 employees.
Founded in 2015 and based in Berlin, Germany, CrossEngage operates in the marketing technology sector. Cloud-based software is provided to manage campaigns across channels such as email, Facebook, WhatsApp, and postcards. User data is gathered and consolidated to build comprehensive profiles, which are segmented by demographic and behavioral factors. Integrations with platforms like Mailchimp, Sendgrid, and Facebook enable targeted outreach. A dashboard is included for tracking campaign performance metrics.
CrossEngage offers ActivatePro, Mail+, SendPro, and Connect.
CrossEngage has 29 investors. Key investors include Spotler Group, Earlybird-Ventures, Project A, Vorwerk Ventures, and Target Partners.
Yes. CrossEngage was acquired by Spotler Group in January 2024.