About Croud
Croud is a Business Services company based in London (United Kingdom) founded in 2011, and was acquired by ECI Partners in November 2024. It operates as a digital marketing services are provided by Croud to various clients. Croud has raised $38.91 million across 2 funding rounds from investors including LDC, Steve Pankhurst and Tim Ward. The company has 148 employees. Croud has completed 3 acquisitions, including Born Social, VERB and Vert Digital. Croud was last valued at $420.6 thousand in August 2011. Its website croud.com draws about 71 thousand monthly visits. Croud offers products and services including Strategy and Planning, Media Services, Creative Services, CRM and Email Marketing, and Marketing Analytics. Its focus areas include Marketing Services and Full Service Marketing Agency. Its legal entity is CROUD INC LTD. Its competitors include Townsquare Media, Tinuiti, AKQA, Prophet and Advantage Solutions and 3 more; 5 of its 8 listed competitors have raised funding.
Company details
Croud was established in 2011 in London, United Kingdom, as a provider in the digital marketing sector. Services encompassing strategy, execution, and optimization are delivered through integrated campaigns. Operations are centered in London, with global reach supported by a team structure that includes executive leadership such as Jonathan Aubrey Ditchburn in the role of Executive Director. Focus remains on data-driven approaches for client objectives.
- Headquarters London, United Kingdom
- Employees 148
- Stage Acquired
- SectorsBusiness Services
- Email••••••••
- Phone•••• ••••
- Website croud.com/en-us
- Social LinkedIn X Facebook Instagram YouTube
- Acquired by ECI Partners (Nov 2024)
- Legal Name Croud Inc Ltd
- Date of Incorporation 25 Feb, 2011
- Jurisdiction LONDON, ENGLAND
- Annual Revenue$20.22 M (USD)41as on Mar 31, 2019
- Net Profit$1.84 M (USD)46as on Mar 31, 2019
- Total Equity Funding$38.91M (USD)
in 2 rounds
- Latest Funding Round$38.78M (USD), Series C
Nov 2019
- InvestorsLDC
& 4 more
- Employee Count148
- Investments & AcquisitionsBorn Social
& 2 more
- Acquired byECI Partners
(Nov 2024)
Products & Services of Croud
Croud offers a comprehensive portfolio of products and services, including Strategy and Planning, Media Services, Creative Services, CRM and Email Marketing, and Marketing Analytics.
Services for developing marketing strategies and business plans.
Platform for organic and performance media campaigns.
Development of creative content for brand promotion.
Tools for managing customer relationships and email campaigns.
Analytics services to measure and optimize marketing efforts.
Funding Insights of Croud
Croud has successfully raised a total of $38.91M across 2 strategic funding rounds. The most recent funding activity was a Series C round of $38.78 million completed in November 2019. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $38.91M
- Total Rounds 2
- Last Round Series C — $38.78M
- First Round $130,400
(Aug 2011)
- Investors Count 4
All 2 funding rounds of Croud with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
Last known valuation $420,596 (Aug 2011). 5 investors in total: 2 institutional and 3 angel.
Investors in Croud
Croud has secured backing from 5 investors, including angel and venture fund investors. Prominent investors backing the company include LDC, Steve Pankhurst and Tim Ward.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Private equity investments are focused on multiple sectors for growth. | 1981 | ldc.co.uk | London, United Kingdom | |
- | – | ecipartners.com | - | |
SP Steve Pankhurst | - | – | unknown_b345e5e2424b43f78 | - |
TW Tim Ward | - | – | unknown_039ac208131a4706b | - |
SP Steve Pankhurst | - | – | unknown_83a3d71376be44369 | - |
Investor details for Croud
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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People of Croud
183 people are tracked at Croud (97 in leadership, 1 in board & advisors, 85 in team); the tracked headcount is 148.
| Name | Role | Group |
|---|---|---|
Jonathan Aubrey Ditchburn | Executive Director | Leadership |
Nathan Height | Organic Strategy Director | Leadership |
Sidney Clark | Planning Director | Leadership |
Heath Salit | Head Of People | Leadership |
Emily Smith | Paid Social Account Director | Leadership |
James Ball | Content Account Director | Leadership |
Jackie Hall | Media Director/consultant | Leadership |
Maddie Deane | Technical SEO & Web Experience Director | Leadership |
Dani Jordan | Chief Marketing & Integration Officer | Leadership |
Sebastian Irving | CRO Account Director | Leadership |
Gillian Giannioti | Project Director | Leadership |
Ally F. | Analytics Director, Global Analytics | Leadership |
Laura Duffy | Director, Global Analytics | Leadership |
Karam Bakr | Programmatic Account Director | Leadership |
Morgan Leathers | Executive Director, Client Lead | Leadership |
Holly Gilmartin | Head Of Business Development -digital Performance Channels | Leadership |
Garland Barksdale | Associate Director, Strategy + Planning | Leadership |
Sophie Coope-Moss Assoc Cipd | People Partner | Leadership |
Tingting H. | Digital Account Director | Leadership |
Sarah Youle | Head Of Business Intelligence | Leadership |
163 more people are available in the full profile.
Complete people profiles for Croud
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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- Professional contacts
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Investments & Acquisitions by Croud
Croud has strategically engaged in corporate development activities, having acquired 3 companies. Notable acquisitions include Born Social, VERB and Vert Digital.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Digital marketing and advertising services are provided to businesses. | vertdigital.com | Atlanta, United States | 2008 | Jun 2024 | •••• | |
Branding, content, influencer marketing, videography, and SMM services are provided. | bornsocial.com | London, United Kingdom | 2012 | Nov 2022 | •••• | |
Provider of web design & development, digital & content marketing, SMM, and SEO services | verbbrands.com | London, United Kingdom | 2013 | Dec 2021 | •••• |
Complete acquisition details for Croud
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
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- Deal sources
- Complete history
- Exports
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Timeline of Croud
7 dated milestones of Croud across 13 years, from founding to its latest funding, stage changes and deals.
- Founded Croud is founded.
- Funding First funding round of $130K.
- Funding Latest funding round, Series C, of $38.8M.
- Acquisition Acquires VERB.
- Acquisition Acquires Born Social.
- Acquisition Acquires Vert Digital.
- Exit Acquired by ECI Partners.
Competitors of Croud
Croud has 8 listed competitors in our database, 5 of them funded. They include Townsquare Media, Tinuiti, AKQA, Prophet and Advantage Solutions, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| townsquaremedia.com | 2010 | Greenwich, United States | $100.5M | 2,016 | Media Company focused on radio broadcasting, live events, marketing solutions | |
| tinuiti.com | 2004 | New York, United States | $31.35M | 1,003 | Digital marketing services including paid search and e-commerce are provided. | |
| akqa.com | 1994 | Riyadh, Saudi Arabia | $8.74M | 648 | Integrated digital marketing campaigns are developed and executed across channels. | |
| prophet.com | 1992 | San Francisco, United States | $94.33M | – | Brand and marketing consulting solutions provider | |
| advantagesolutions.net | 1987 | Irvine, United States | – | 21 | Consumer packaged goods sales and digital marketing services are provided. | |
| interpublic.com | 1961 | New York, United States | – | 54,250 | Advertising and marketing services are delivered globally by Interpublic. | |
| s4capital.com | 2014 | London, United Kingdom | – | 8,772 | Digital advertising and content marketing services are provided globally. | |
| the-independents.com | 2017 | Paris, France | $400M | – | Influencer marketing and branding services are provided by The Independents. |
Detailed competitors of Croud
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
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Web traffic of Croud
The website of Croud (croud.com) receives about 71.1K visits a month.
- Monthly visits71.1K
▲ 2.6% vs previous month
Websites whose visitors overlap most with Croud. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
topbrandoutlet.co.uk | topbrandoutlet.co.uk | 100% | – | #1,622,830 | – |
bybuybye.eu | bybuybye.eu | 100% | – | #1,091,794 | – |
| supdeluxe.com | 100% | – | #1,058,902 | View details | |
luxurydaily.com | luxurydaily.com | 100% | – | #617,995 | – |
superdry.de | superdry.de | 100% | – | #110,362 | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Croud
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
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Top companies in Marketing & Outreach Platforms
10 companies that operate in the same segment as Croud (Marketing & Outreach Platforms), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Creative Artists Agency is engaged in talent representation and brand management. | 1975 | Los Angeles, California, United States | USD 263.26 M | – | 916 | |
Digital marketing, data analytics, and IT services are provided globally. | 1981 | Bengaluru, Karnataka, India | – | USD 19.08 B | 323,580 | |
Online market research data is delivered for diverse sectors. | 1975 | Paris, France | – | USD 2.96 B | 18,640 | |
Digital advertising and content marketing services are provided globally. | 2014 | London, England, United Kingdom | – | USD 1.02 B | 7,170 | |
Provider of influencer marketing services | 2009 | Mumbai, Maharashtra, India | USD 16.48 M | USD 31.68 M | 434 | |
Provider of advertising services | 2003 | New York, New York, United States | – | USD 174.38 M | 3,660 | |
Platforms for e-commerce, marketing, and manufacturing are provided. | 2016 | Singapore, Singapore | USD 79.7 M | USD 365.73 M | 1,940 | |
Software suite solutions are provided for brands and e-commerce businesses. | 2013 | Lehi, Utah, United States | USD 277 M | USD 2.5 B | 2,158 | |
IT suite and market research services are provided worldwide. | 1969 | United States | – | USD 1.87 B | 9,300 | |
Media Company focused on radio broadcasting, live events, marketing solutions | 2010 | Greenwich, Connecticut, United States | USD 100.5 M | USD 427.38 M | 2,050 |
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Related news about Croud
Complete news archive for Croud
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Frequently Asked Questions about Croud
Croud was founded in 2011.
Croud is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.
Croud is a funded company, having raised a total of $38.91M across 2 funding rounds to date. The company's 1st funding round was a Angel Round of $130.4K, raised on Aug 2011.
Croud has 148 employees.
Annual revenue of Croud is $20.22M as on Mar 31, 2019.
Croud was established in 2011 in London, United Kingdom, as a provider in the digital marketing sector. Services encompassing strategy, execution, and optimization are delivered through integrated campaigns. Operations are centered in London, with global reach supported by a team structure that includes executive leadership such as Jonathan Aubrey Ditchburn in the role of Executive Director. Focus remains on data-driven approaches for client objectives.
Croud's top competitors include S⁴Capital, Townsquare Media and Tinuiti.
Croud offers Strategy and Planning, Media Services, Creative Services, CRM and Email Marketing, and Marketing Analytics.
Croud has made 3 acquisitions, including Born Social, VERB, and Vert Digital.
Croud has 5 investors. Key investors include LDC, Steve Pankhurst, Tim Ward, Steve Pankhurst, and ECI Partners.
The valuation of Croud is $420.6K as of Aug 2011.
Croud operates through Croud Inc Ltd.

