About Crowd DNA
Crowd DNA is a company based in London (United Kingdom) founded in 2008 by Andy Crysell was acquired by STRAT7 in November 2020. Crowd DNA offers products and services including People & Culture Service, Brand Strategy Service, and Product Experience Service. Crowd DNA operates in a competitive market with competitors including Frost & Sullivan, BTS, Elixirr, WillowTree and Amify, among others.
Products & Services of Crowd DNA
Crowd DNA offers a comprehensive portfolio of products and services, including People & Culture Service, Brand Strategy Service, and Product Experience Service.
Provides cultural mapping and thought leadership for brands.
Offers positioning and communication testing for client needs.
Develops user journeys and prototypes for new products.
Investors in Crowd DNA
Crowd DNA has secured backing from 1 investor. Prominent investors backing the company include STRAT7.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Provider of management consulting and business management services | 2019 | strat7.com | London, United Kingdom |
Investor details for Crowd DNA
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Crowd DNA
30 people are tracked at Crowd DNA (14 in leadership, 16 in team).
| Name | Role | Group |
|---|---|---|
Andy Crysell | Founder | Leadership |
Elliot Pigram | Global Managing Director | Leadership |
Rachel Rapp | Senior Director, Cultural Strategy | Leadership |
Jantina Rees | Director, Project Production | Leadership |
Lucy Fallon | Head Of Agency (london) | Leadership |
Benjamin Long | Associate Director | Leadership |
Thomas Hayes | Associate Director | Leadership |
Bethan Whaley | Director | Leadership |
Sarah Selig | Associate Director, Cultural Strategy | Leadership |
Jennifer Simon | Associate Director | Leadership |
Kathrina Phan | Director, Cultural Strategy | Leadership |
Julia Smaldone | Head Of Agency, New York | Leadership |
Alexandra Smith | Director - People And Culture | Leadership |
Sarah Griffiths | Group Commercial Director | Leadership |
Tom Leverick | Senior Strategist | Team |
Natasha A. | Office Manager | Team |
Dan Steward | Senior Cultural Strategist | Team |
Elena Bratan | Project Producer | Team |
Tommy Standish | Project Producer | Team |
Dave Armstrong | Project Executive | Team |
10 more people are available in the full profile.
Complete people profiles for Crowd DNA
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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Timeline of Crowd DNA
2 dated milestones of Crowd DNA across 12 years, from founding to its latest funding, stage changes and deals.
- Founded Crowd DNA is founded.
- Exit Acquired by STRAT7.
Competitors of Crowd DNA
Crowd DNA operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Frost & Sullivan, BTS, Elixirr, WillowTree and Amify, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| frost.com | 1961 | San Antonio, United States | – | – | Provider of business management consulting services | |
| bts.com | 1986 | Stockholm, Sweden | – | 1,152 | Provider of business & management consulting services | |
| elixirr.com | 2009 | London, United Kingdom | – | 450 | Provider of business strategy services | |
| willowtreeapps.com | 2008 | Charlottesville, United States | – | 606 | Provider of digital design and development services | |
| goamify.com | 2010 | Alexandria, United States | $15.8M | – | Marketing service provider for Amazon | |
| onewatermarine.com | 2014 | Buford, United States | – | – | Recreational boats and marine services are provided nationwide. | |
| ideo.com | 1991 | Palo Alto, United States | – | – | Human-centered design and innovation consulting is provided to organizations. | |
| spartandeltacorp.com | 2005 | Calgary, Canada | – | – | Asset management services are provided to clients across sectors. |
Detailed competitors of Crowd DNA
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Crowd DNA
The website of Crowd DNA (crowddna.com) receives about 5.3K visits a month.
- Monthly visits5.3K
▼ 7.2% vs previous month
Websites whose visitors overlap most with Crowd DNA. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
ourtimepress.com | ourtimepress.com | 100% | – | #3,087,160 | – |
Latest news on Crowd Dna
Complete news archive for Crowd DNA
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Similar companies to Crowd DNA
10 companies that operate in the same segment as Crowd DNA (Professional Consulting & Advisory), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Provider of data analytics, cloud modernization, management strategy, and digital transformation services | 1998 | Aliso Viejo, California, United States | USD 250 M | USD 59.61 M | 1,905 | |
Diversified insurance brokerage and risk management services are offered worldwide. | 1927 | Rolling Meadows, Illinois, United States | – | USD 13.94 B | 56,000 | |
Provider of end-to-end solutions encompassing talent acquisition, workspace design and management, business operations, and payroll services | 2008 | Bengaluru, Karnataka, India | USD 197.78 M | USD 81.57 M | 341 | |
Diversified financial services are provided across global markets. | 1690 | London, England, United Kingdom | – | USD 73.54 B | 91,300 | |
Talent acquisition and consulting services are provided globally. | 1969 | Los Angeles, California, United States | – | USD 2.94 B | 9,250 | |
Analytics, cybersecurity, and digital transformation services are provided. | 1914 | Mclean, Virginia, United States | USD 2.64 M | USD 11.22 B | 35,800 | |
Network consulting services are provided via a professional connection platform. | 1998 | New York, New York, United States | USD 442.04 M | – | 1,477 | |
Provider of facility & project management, advisory, general contracting, and real estate development services | 2010 | Mumbai, Maharashtra, India | USD 117.79 M | USD 62.85 M | 15,502 | |
IT consulting, data analytics, and digital transformation services are provided. | 1990 | Pune, Maharashtra, India | USD 19.8 M | USD 1.57 B | 24,590 | |
Global leaders in TMT management consulting. | 1985 | London, England, United Kingdom | USD 21.61 M | – | – |
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Frequently Asked Questions about Crowd DNA
Crowd DNA was founded in 2008.
Crowd DNA is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.
Crowd DNA was established in 2008 by founder Andy Crysell in London, United Kingdom. Business strategy management services are offered by the company, with operations centered in the consulting sector. Focus is placed on strategic planning and advisory support for businesses. The firm maintains its headquarters in London, serving clients primarily within the United Kingdom and potentially broader European markets. Key leadership includes the founder overseeing core activities.
Crowd DNA's top competitors include Elixirr, WillowTree and IDEO.
Crowd DNA offers People & Culture Service, Brand Strategy Service, and Product Experience Service.
Crowd DNA has 1 investor. Key investors include STRAT7.
Crowd DNA operates through Crowd Dna Ltd.
Yes. Crowd DNA was acquired by STRAT7 in November 2020.