CrownIt

Gurugram, India Founded: 2014 • Age: 12 yrs Minicorn Acquired By Ipsos
Cashback and rewards are provided via an app-based platform.

About CrownIt

CrownIt is a Technology company based in Gurugram (India) founded in 2014 by Puja Jhamb Grover, and was acquired by Ipsos in May 2024. Cashback and rewards are provided via an app-based platform. CrownIt has raised $17.58 million across 11 funding rounds from investors including Ipsos, Accel and Whiteboard Capital. The company has 94 employees. CrownIt was last valued at $15.37 million in February 2019. Its website crownit.in draws about 683 thousand monthly visits. Its Indian entity Goldvip Technology Solutions Private Limited reported revenue of β‚Ή9.35 Cr. Its focus areas include Enterprise Applications, MarketingTech, Marketing Research and Consumer Insights.

Company details

CrownIt was founded in 2014 in Gurugram, India, as an app-based platform in the rewards and cashback sector. Discounts are offered on multi-category products, including those from nearby restaurants, beauty and fitness centers, movie tickets, and shopping outlets. The mobile application is accessible to Android and iOS users, facilitating transactions across these services.

Operational Areas
Key Metrics
  • Annual Revenue
    ₹9.35 Cr

    FY 2025 · -29% YoY

  • Net Profit
    ₹3.28 Cr

    FY 2025 · 35% margin

  • EBITDA
    ₹3.29 Cr

    FY 2025 · 35% margin

  • Total Equity Funding
    $17.58M (USD)

    in 11 rounds

  • Latest Funding Round
    $252.66K (USD), Series B

    Sep 2022

  • Investors
    Ipsos

    & 29 more

  • Employee Count
    94
  • Acquired by
    Ipsos

    (May 2024)

Funding Insights of CrownIt

CrownIt has successfully raised a total of $17.58M across 11 strategic funding rounds. The most recent funding activity was a Series B round of $252.66 thousand completed in September 2022. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $17.58M
  • Total Rounds 11
  • Last Round Series B β€” $252,657
  • First Round $42,806

    (May 2014)

  • Investors Count 29

Latest 10 of 11 funding rounds of CrownIt with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Sep 2022$252,657Series B––
–
Sep 2021$591,491Series B–Mynavi
–
Nov 2020$1.85MSeries C–Accel, GROWMORE Group
Mar 2020$431,149Series C–Milestone Trusteeship Services
Feb 2019$1.97MSeries C$15.37MAccel
Dec 2017$2.34MSeries B$12.88MMynavi
May 2016$4.25MSeries B$β€’β€’β€’β€’β€’Spiral Ventures, Accel
May 2015$5.5MSeries A$β€’β€’β€’β€’β€’Accel, Helion Venture Partners
–
Feb 2015$151,239Seed$β€’β€’β€’β€’β€’Pcl Software India
Sep 2014$199,187Seed$β€’β€’β€’β€’β€’Pcl Software India
Valuation history
DateValuationStage
Feb 2019$15.37Mβ€’β€’β€’β€’β€’β€’β€’β€’
Dec 2017$12.88Mβ€’β€’β€’β€’β€’β€’β€’β€’
May 2016$β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’
May 2015$β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’
Feb 2015$β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’
Sep 2014$β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’
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Full valuation and stage history of CrownIt

Every valuation point, the growth-stage changes (minicorn, soonicorn, unicorn) and the dates behind them require an active premium plan.

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Last known valuation $15.37M (Feb 2019). 30 investors in total: 10 institutional and 20 angel.

Investors in CrownIt

CrownIt has secured backing from 30 investors, including venture fund, institutional, and angel investors. Prominent investors backing the company include Ipsos, Accel and Whiteboard Capital.

All
Venture Fund
Institutional
Angel
InvestorDescriptionFounded YearDomainLocation
Accel is recognized as a leading venture capital firm.
1983accel.comPalo Alto, United States
Early to late-stage venture capital is invested in Indian sectors.
helionvc.comGurugram, India
Venture capital firm focusing on technology investments in Southeast Asia and India.
2013spiral-ventures.comSingapore, Singapore
Investment support is provided to startups by Whiteboard Capital.
2017whiteboardcap.comMumbai, India
Functions as a professional investment management firm.
2008milestonetrustee.inMumbai, India
HR consulting services are provided to businesses in Japan.
mynavi.jpChiyoda City, Japan
Limited details are provided on Wgg International Limited's operations.
Online market research data is delivered for diverse sectors.
1975ipsos.comParis, France

Arindam Bhattacharjee

Angel investor and entrepreneur, focused on tech startups in India.
unknown_3fd8b208666141869
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Investor details for CrownIt

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Board of directors of Goldvip Technology Solutions Private Limited (CrownIt)

Goldvip Technology Solutions Private Limited is the primary company behind CrownIt. The board of Goldvip Technology Solutions Private Limited currently have 2 directors; the longest-serving is Sameer Grover, appointed in 2014. 6 earlier directors have ceased.

DirectorDesignationAppointedTenureEntity
Sameer Grover
DIN 03341349
Director03 Mar 201412 yrs 8 moGoldvip Technology Solutions Private Limited
Mahender Kumar
DIN 10164955
Director01 Jun 20233 yrs 5 moGoldvip Technology Solutions Private Limited

People of CrownIt

1 people are tracked at CrownIt (1 in leadership); the tracked headcount is 94.

NameRoleGroup
Co-FounderLeadership
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Complete people profiles for CrownIt

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Financials of CrownIt

Figures of Goldvip Technology Solutions Private Limited, the primary company behind CrownIt, for FY 2025. Revenue was ₹9.35 Cr (-29% year on year). Net profit was ₹3.28 Cr (35% margin). EBITDA was ₹3.29 Cr (35% margin). Revenue has grown at a compounded annual rate of -23% over three years and +2% over five years.

  • ₹9.35 CrRevenue · FY 2025 · -29% YoY
  • ₹3.28 CrNet profit · 35% margin
  • ₹3.29 CrEBITDA · 35% margin
  • ₹39.8 LakhPaid-up capital
  • 94Employees (provident fund records)
  • -23%Revenue CAGR, 3 years
  • +2%Revenue CAGR, 5 years

Balance sheet, profit and loss, cash flow and ratios of Goldvip Technology Solutions Private Limited are on its company page.

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Detailed financial statements for CrownIt

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  • Downloads

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Timeline of CrownIt

5 dated milestones of CrownIt across 10 years, from founding to its latest funding, stage changes and deals.

  1. Founded CrownIt is founded.
  2. Funding First funding round of $43K.
  3. Milestone Reaches Minicorn status.
  4. Funding Latest funding round, Series B, of $253K.
  5. Exit Acquired by Ipsos.

Web traffic of CrownIt

The website of CrownIt (crownit.in) receives about 682.9K visits a month.

  • Monthly visits
    682.9K

    ▲ 100.1% vs previous month

Similar websites

Websites whose visitors overlap most with CrownIt. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
tambola.fun
100%
#1,567,802View details
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Related news about Crownit

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Complete news archive for CrownIt

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Frequently Asked Questions about CrownIt

CrownIt was founded in 2014.

CrownIt is headquartered in Gurugram, India. It is registered at Gurugram, Haryana, India.

CrownIt is a funded company, having raised a total of $17.58M across 11 funding rounds to date. The company's 1st funding round was a Seed of $199.19K, raised on May 2014.

CrownIt has 94 employees.

The primary company behind CrownIt, Goldvip Technology Solutions Private Limited, reported revenue of β‚Ή9.35 Cr for FY 2025, down 29% year on year.

CrownIt was founded in 2014 in Gurugram, India, as an app-based platform in the rewards and cashback sector. Discounts are offered on multi-category products, including those from nearby restaurants, beauty and fitness centers, movie tickets, and shopping outlets. The mobile application is accessible to Android and iOS users, facilitating transactions across these services.

CrownIt has 30 investors. Key investors include Ipsos, Accel, Whiteboard Capital, Spiral Ventures, and Milestone Trustee.

The valuation of CrownIt is $15.37M as of Feb 2019.

CrownIt operates through Goldvip Technology Solutions Private Limited.

Yes. CrownIt was acquired by Ipsos in May 2024.

The legal entities of CrownIt currently have 2 directors, including Mahender Kumar, Sameer Grover.

The website of CrownIt receives about 683 thousand visits a month.

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