About Ctrl
Ctrl is a company based in Paarl (South Africa) founded in 2017 by Pieter Erasmus, Francois Venter, and Pieter Venter. It operates as a FinTech. Ctrl has raised $2.33 million across 2 funding rounds from investors including Naspers and Santam. Ctrl offers products and services including Digital Insurance Advisor. Ctrl operates in a competitive market with competitors including OUTsurance, Fincheck, FSP Solutions, Quoting Engine and Like Money, among others.
- Headquarter Paarl, South Africa
- Founders Pieter Erasmus, Francois Venter, Pieter Venter
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Sectors
Financial Services
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Email
***********
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Phone
*********
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Website
*********
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Social
*********
- Legal Name Ctrl Financial Intermediaries (Pty) Ltd
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$2.33 M (USD)
in 2 rounds
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Latest Funding Round
$2.33 M (USD), Seed
Jul 21, 2021
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Investors
Naspers
& 1 more
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Employee Count
Employee Count
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Products & Services of Ctrl
Ctrl offers a comprehensive portfolio of products and services, including Digital Insurance Advisor. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Digital platform for managing car and home insurance.
Funding Insights of Ctrl
Ctrl has successfully raised a total of $2.33M across 2 strategic funding rounds. The most recent funding activity was a Seed round of $2.33 million completed in July 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 2
- Last Round Seed — $2.3M
- First Round First Round
- Investors Count 2
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Seed - Ctrl | Valuation | Naspers |
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| Feb, 2019 | Amount | Seed - Ctrl | Valuation | Santam |
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| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Ctrl
Ctrl has secured backing from 2 investors, including venture fund and institutional investors. Prominent investors backing the company include Naspers and Santam. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Global investments in early and growth-stage tech firms are conducted.
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Founded Year | Domain | Location | |
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Santam is recognized as a leading short-term insurance provider in South Africa.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Ctrl
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Ctrl
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Ctrl Comparisons
Competitors of Ctrl
Ctrl operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as OUTsurance, Fincheck, FSP Solutions, Quoting Engine and Like Money, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Insurance quotes for diverse policies are compared and provided.
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| domain | founded_year | HQ Location |
Financial products comparison website
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| domain | founded_year | HQ Location |
Provides short-term insurance for individuals and businesses in the financial industry.
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| domain | founded_year | HQ Location |
Offers an online platform for insurance quotes tailored to brokers and underwriters.
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| domain | founded_year | HQ Location |
Serves as a platform for comparing various financial products.
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Frequently Asked Questions about Ctrl
When was Ctrl founded?
Ctrl was founded in 2017 and raised its 1st funding round 2 years after it was founded.
Where is Ctrl located?
Ctrl is headquartered in Paarl, South Africa. It is registered at Paarl, Western Cape, South Africa.
Is Ctrl a funded company?
Ctrl is a funded company, having raised a total of $2.33M across 2 funding rounds to date.
What does Ctrl do?
Ctrl is operated as a digital insurance advisor platform in South Africa. It is focused on providing solutions for car and home insurance through a user-friendly app and website. Quotes, policy management, and claims assistance are facilitated without paperwork or calls. The platform serves the financial services sector by enabling users to compare quotes from trusted insurers and access emergency support.
Who are the top competitors of Ctrl?
Ctrl's top competitors include OUTsurance, Fincheck and SaveMoney.
What products or services does Ctrl offer?
Ctrl offers Digital Insurance Advisor.