Cult Mia

London, United Kingdom Founded: 2019 • Age: 7 yrs
Womens fashion products are offered through an online platform.

About Cult Mia

Cult Mia is a company based in London (United Kingdom) founded in 2019 by Nina Briance.. Cult Mia has raised $10.92 million across 4 funding rounds from investors including Morgan Stanley, Fuel Ventures and H&M Group Ventures. Cult Mia operates in a competitive market with competitors including Otrium, Jendaya, Designerwear, Hervia and Label Source, among others.

  • Headquarter London, United Kingdom
  • Founders Nina Briance
  • Sectors
    Retail
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Cult Mia Uk Ltd
  • Date of Incorporation 28 May, 2019
  • Jurisdiction LONDON, ENGLAND
Operational Areas
Retail → Fashion & Retail Innovation
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $10.92 M (USD)

    in 4 rounds

  • Latest Funding Round
    $5.6 M (USD), Seed

    Feb 07, 2025

  • Investors
  • Employee Count
    Employee Count
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People of Cult Mia
Headcount 1-10
Employee Profiles 8
Employee Profiles
People
Hannah Mouncer
Partnerships Manager
People
Anna Fregola
E-commerce & Operations Coordinator
People
Chelsea Rowe
E-commerce And Operations Executive
People
Holly Daniels
Senior Manager Ecommerce

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Funding Insights of Cult Mia

Cult Mia has successfully raised a total of $10.92M across 4 strategic funding rounds. The most recent funding activity was a Seed round of $5.6 million completed in February 2025. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 4
  • Last Round Seed — $5.6M
  • First Round

    (21 Feb 2023)

  • Investors Count 5
Date Amount Transaction Name Valuation Lead Investors Investors
Feb, 2025 Amount Seed - Cult Mia Valuation Fuel Ventures
Oct, 2024 Amount Seed - Cult Mia Valuation

investors

Nov, 2023 Amount Seed - Cult Mia Valuation Fuel Ventures , Morgan Stanley
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Cult Mia

Cult Mia has secured backing from 5 investors, including venture fund, institutional, and angel investors. Prominent investors backing the company include Morgan Stanley, Fuel Ventures and H&M Group Ventures. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Institutional
Angel
Investor Description Founded Year Domain Location
Multiple sectors are invested in by this venture capital firm.
Founded Year Domain Location
Venture capital fund investing in multiple sectors
Founded Year Domain Location
-
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Cult Mia

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Cult Mia

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Cult Mia Comparisons

Employees
+
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Competitors of Cult Mia

Cult Mia operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Otrium, Jendaya, Designerwear, Hervia and Label Source, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multi-category fashion products are offered online by Otrium.
domain founded_year HQ Location
Multi-category fashion products by designers are retailed online.
domain founded_year HQ Location
Multi-category fashion products for men and kids are retailed online.
domain founded_year HQ Location
Multi-category designer fashion products are retailed online by Hervia.
domain founded_year HQ Location
Online platform for buying and selling pre-owned luxury fashion items with fast services.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Cult Mia

Frequently Asked Questions about Cult Mia

When was Cult Mia founded?

Cult Mia was founded in 2019 and raised its 1st funding round 4 years after it was founded.

Where is Cult Mia located?

Cult Mia is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.

Who is the current CEO of Cult Mia?

Nina Briance is the current CEO of Cult Mia. They have also founded this company.

Is Cult Mia a funded company?

Cult Mia is a funded company, having raised a total of $10.92M across 4 funding rounds to date. The company's 1st funding round was a Seed of $3.08M, raised on Feb 21, 2023.

What does Cult Mia do?

Cult Mia was founded in 2019 in London, United Kingdom, by Nina Briance as founder and CEO. An e-commerce platform is operated, focusing on womens apparel and accessories. Items such as jackets, blazers, jumpsuits, tops, skirts, handbags, jewelry, shoes, and sunglasses are featured in the catalog. Products from various designers and brands are sourced and made available to customers.

Who are the top competitors of Cult Mia?

Cult Mia's top competitors include Otrium, Jendaya and Reve-en-vert.

Who are Cult Mia's investors?

Cult Mia has 5 investors. Key investors include Morgan Stanley, Fuel Ventures, H&M Group Ventures, David Wertheimer, and Womankind Ventures.

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