About Cybercellar
Cybercellar is a Retail company based in Cape Town (South Africa) founded in 1998, and was acquired by Publik in January 2020. Premium South African alcohol is sold online with home delivery. Its chief executive, as recorded, is AJ Nel. Its focus areas include Food and Agriculture Tech, Online Grocery, B2C Ecommerce and Beverages. Its competitors include Craft Craze, Liquor on the Go and Drinkster.
Company details
Cybercellar was founded in 1998 in Cape Town, South Africa, and operates as an online retailer in the alcohol sector. A selection of premium wines, beers, craft beers, spirits, coolers, and mixers is offered for browsing by category. Orders are placed for home delivery, facilitated through a partnership with Picup for collection and distribution. A standard delivery fee of R49 is charged, and online payments are accepted.
Funding Insights of Cybercellar
- Total Rounds 1
- Investors Count 1
All 1 funding rounds of Cybercellar with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Dec 2013 | Unspecified | β | Silvertree Capital | β |
2 investors in total: 2 institutional.
Investors in Cybercellar
Cybercellar has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include Publik and Silvertree Capital.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
| silvertreecapital.com | ||||
Chain of bars | 2013 | publik.co.za | Cape Town, South Africa |
Investor details for Cybercellar
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- Complete investor list
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People of Cybercellar
1 people are tracked at Cybercellar (1 in leadership).
| Name | Role | Group |
|---|---|---|
AJ Nel | CEO | Leadership |
Complete people profiles for Cybercellar
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Timeline of Cybercellar
3 dated milestones of Cybercellar across 22 years, from founding to its latest funding, stage changes and deals.
- Founded Cybercellar is founded.
- Funding First funding round.
- Exit Acquired by Publik.
Competitors of Cybercellar
Cybercellar has 3 listed competitors in our database. They include Craft Craze, Liquor on the Go and Drinkster.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| craftcraze.co.za | 2019 | Johannesburg, South Africa | Online platform for buying craft beer, gin, coffee, wine, rum, brandy, and scanning barcodes. | |||
| liquoronthego.com | 2016 | Cape Town, South Africa | Operates as an online store for purchasing liquor products. | |||
| drinkster.co.za | 2014 | Cape Town, South Africa | Manages an e-commerce store specializing in alcoholic beverages. |
Detailed competitors of Cybercellar
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Web traffic of Cybercellar
Websites that share an audience with Cybercellar (cybercellar.com).
Websites whose visitors overlap most with Cybercellar. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| winecellar.co.za | 100% | 45.6K | #456,387 | View details | |
| getwine.co.za | 89% | 26.2K | #383,253 | View details | |
wine.co.za | wine.co.za | 88% | #404,102 | β | |
southernwines.com | southernwines.com | 77% | #2,830,517 | β | |
bottleshop.co.za | bottleshop.co.za | 76% | β | ||
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 18 similar websites and full traffic analytics for Cybercellar
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- 18 similar websites
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Related news about Cybercellar
Complete news archive for Cybercellar
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Frequently Asked Questions about Cybercellar
Cybercellar was founded in 1998 and raised its 1st funding round 15 years after it was founded.
Cybercellar is headquartered in Cape Town, South Africa. It is registered at Cape Town, Western Cape, South Africa.
AJ Nel is the CEO of Cybercellar, as recorded in our data.
Cybercellar was founded in 1998 in Cape Town, South Africa, and operates as an online retailer in the alcohol sector. A selection of premium wines, beers, craft beers, spirits, coolers, and mixers is offered for browsing by category. Orders are placed for home delivery, facilitated through a partnership with Picup for collection and distribution. A standard delivery fee of R49 is charged, and online payments are accepted.
Cybercellar's top competitors include Craft Craze, Liquor on the Go and Drinkster.
Cybercellar has 2 investors. Key investors include Publik, and Silvertree Capital.
Yes. Cybercellar was acquired by Publik in January 2020.

