About Datatrax
Datatrax is a company based in Canberra (Australia) founded in 1992. It operates as a SaaS (Software-as-a-Service), and Advertising Model. Datatrax offers products and services including Tourism Touchscreens, Take You There App, and This Week In Magazines. Datatrax operates in a competitive market with competitors including AudioConexus, Orpheo, TOURtoDO, Tonwelt and Panoskin, among others.
- Headquarter Canberra, Australia
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Sectors
Travel & Hospitality
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Email
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Phone
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Website
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- Legal Name Datatrax Pty Ltd
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Annual Revenue
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Products & Services of Datatrax
Datatrax offers a comprehensive portfolio of products and services, including Tourism Touchscreens, Take You There App, and This Week In Magazines. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Interactive touchscreens are provided for tourism information access.
Mobile app is offered for regional tourism exploration.
Tourism magazines are published for city guide information.
Funding Insights of Datatrax
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investments & Acquisitions by Datatrax
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Datatrax
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Datatrax Comparisons
Competitors of Datatrax
Datatrax operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as AudioConexus, Orpheo, TOURtoDO, Tonwelt and Panoskin, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multilingual audio commentary and tour guide systems are provided.
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| domain | founded_year | HQ Location |
Tour audio-guide systems are supplied for museums and cultural sites.
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| domain | founded_year | HQ Location |
Delivers a SaaS platform for creating tour guides in the travel industry.
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Offers tour guide creation solutions for travel professionals.
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Provides digital content management solutions tailored for tour operators.
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| domain | founded_year | HQ Location |
Tour guides creation & distribution solution for travel industry
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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Operates an on-demand hyperlocal delivery app for food and groceries.
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Frequently Asked Questions about Datatrax
When was Datatrax founded?
Datatrax was founded in 1992.
Where is Datatrax located?
Datatrax is headquartered in Canberra, Australia. It is registered at Canberra, Australian Capital Territory, Australia.
What does Datatrax do?
Digital tourism solutions, including interactive touchscreens and mobile applications, are offered by Datatrax to promote businesses in the Australian tourism sector. A network of 200 sites and over 2,000 operators is managed, ensuring 24-hour information access in most locations. Custom touchscreens for various business types, such as accommodation and shopping, are developed. Additionally, city guide magazines under This Week In are published, enhancing tourism information reach across regions like Canberra and Tasmania.
Who are the top competitors of Datatrax?
Datatrax's top competitors include AudioConexus, Everythere and DisVoize.
What products or services does Datatrax offer?
Datatrax offers Tourism Touchscreens, Take You There App, and This Week In Magazines.