About deltaDNA
deltaDNA is a company based in Edinburgh (United Kingdom) founded in 2010 was acquired by Unity in September 2019.. deltaDNA has raised $4.3 million across 3 funding rounds from investors including Unity, Scottish Enterprise and STV Group. deltaDNA operates in a competitive market with competitors including Pursuit, Immersive Systems, Turiya Media, ShapeShift Gaming and Harena Data, among others.
- Headquarter Edinburgh, United Kingdom
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Sectors
Media & Entertainment
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Phone
*********
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Website
*********
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Social
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- Legal Name Deltadna Limited
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Funding Insights of deltaDNA
deltaDNA has successfully raised a total of $4.3M across 3 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 3
- Last Round Last Round
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First Round
First Round
(16 Jul 2013)
- Investors Count 4
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Sep, 2015 | Amount | Series A - deltaDNA | Valuation |
investors |
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| Nov, 2014 | Amount | Series A - deltaDNA | Valuation | Par Equity | |
| Jul, 2013 | Amount | Series A - deltaDNA | Valuation | Par Equity |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in deltaDNA
deltaDNA has secured backing from 5 investors, including venture fund and institutional investors. Prominent investors backing the company include Unity, Scottish Enterprise and STV Group. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Venture capital investments are provided to creative technology startups.
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Founded Year | Domain | Location | |
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Venture capital and natural capital investments are managed by Par Equity.
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Founded Year | Domain | Location | |
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Business development and leadership training programs are offered to companies.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by deltaDNA
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - deltaDNA
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Deltadna Comparisons
Competitors of deltaDNA
deltaDNA operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Pursuit, Immersive Systems, Turiya Media, ShapeShift Gaming and Harena Data, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Overwatch analytics platform for gamers to improve their timings and gaming skills
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| domain | founded_year | HQ Location |
Player engagement solutions are provided through predictive analytics for esports.
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| domain | founded_year | HQ Location |
Provides data mining tools designed for game developers.
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| domain | founded_year | HQ Location |
Delivers advanced technology solutions tailored for the gaming industry.
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| domain | founded_year | HQ Location |
Data analysis solutions are provided for the eSports industry.
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Deltadna
Frequently Asked Questions about deltaDNA
When was deltaDNA founded?
deltaDNA was founded in 2010 and raised its 1st funding round 3 years after it was founded.
Where is deltaDNA located?
deltaDNA is headquartered in Edinburgh, United Kingdom. It is registered at Edinburgh, Scotland, United Kingdom.
Is deltaDNA a funded company?
deltaDNA is a funded company, having raised a total of $4.3M across 3 funding rounds to date. The company's 1st funding round was a Series A of $1.3M, raised on Jul 16, 2013.
What does deltaDNA do?
deltaDNA is a real-time analytics and marketing platform for the gaming industry. It provides real-time player relationship management solutions using deep-dive data analysis of player data in free-to-play games including social casino, real money gambling, mobile, MMOs and cloud gaming. The software has the cross-platform capability and uses data mining, AB testing and 3D segmentation tools to identify and segment significant player behaviors. Through this insight, players can be targeted with real-time individual in-game messages offering personalized experiences that build engagement and increase retention.
Who are the top competitors of deltaDNA?
deltaDNA's top competitors include Pursuit, Harena Data and Immersive Systems.
Who are deltaDNA's investors?
deltaDNA has 5 investors. Key investors include Unity, Scottish Enterprise, STV Group, Edge VC, and Par Equity.