About Digital Marketing Institute
Digital Marketing Institute is a company based in Dublin (Ireland) founded in 2009 was acquired by BPP in February 2023.. Digital Marketing Institute has raised $31.09 million across 1 funding round from investors including BPP and Spectrum Equity. Digital Marketing Institute offers products and services including Professional Diploma in Digital Marketing, Search Marketing Course, Social Media Marketing Course, and Advanced AI in Digital Marketing. Digital Marketing Institute operates in a competitive market with competitors including Digiaccel, Digital Vidya, Kraftshala, Marketing Artificial Intelligence Institute and Learn Digital Marketing, among others.
- Headquarter Dublin, Ireland
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Sectors
Education
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Phone
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Website
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Products & Services of Digital Marketing Institute
Digital Marketing Institute offers a comprehensive portfolio of products and services, including Professional Diploma in Digital Marketing, Search Marketing Course, Social Media Marketing Course, and Advanced AI in Digital Marketing. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Comprehensive training for marketing professionals and managers.
Covers SEO, PPC, and analytics strategies.
Explores social media strategies and landscape.
Focuses on AI fundamentals for marketing applications.
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Funding Insights of Digital Marketing Institute
Digital Marketing Institute has successfully raised a total of $31.09M through 1 strategic funding round. The most recent funding activity was a Series B round of $31.09 million completed in September 2017. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 1
- Last Round Series B — $31.1M
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First Round
First Round
(13 Sep 2017)
- Investors Count 1
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Sep, 2017 | Amount | Series B - Digital Marketing Institute | Valuation | Spectrum Equity |
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| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
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Investors in Digital Marketing Institute
Digital Marketing Institute has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include BPP and Spectrum Equity. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Growth equity investments and partnerships in finance and related sectors.
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Professional training and coaching services are delivered in education.
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Venture capital is directed toward companies in multiple sectors.
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Investments & Acquisitions by Digital Marketing Institute
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Digital Marketing Institute
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
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Digital Marketing Institute Comparisons
Competitors of Digital Marketing Institute
Digital Marketing Institute operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Digiaccel, Digital Vidya, Kraftshala, Marketing Artificial Intelligence Institute and Learn Digital Marketing, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Online platform offering digital marketing and e-commerce courses
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Professional training and certification programs in digital marketing are provided.
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Online courses in sales and marketing for graduates and professionals
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AI-powered marketing education and resources are provided to professionals.
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Delivers mobile-based courses for learning digital marketing skills.
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Multiple services are booked via an app-based platform.
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On-demand services are booked through an app-based platform.
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App based platform offering on demand delivery and ride-hailing services
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Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Digital Marketing Institute
Frequently Asked Questions about Digital Marketing Institute
When was Digital Marketing Institute founded?
Digital Marketing Institute was founded in 2009 and raised its 1st funding round 8 years after it was founded.
Where is Digital Marketing Institute located?
Digital Marketing Institute is headquartered in Dublin, Ireland.
Is Digital Marketing Institute a funded company?
Digital Marketing Institute is a funded company, having raised a total of $31.09M across 1 funding round to date. The company's 1st funding round was a Series B of $31.09M, raised on Sep 13, 2017.
What does Digital Marketing Institute do?
Digital Marketing is a digital marketing certification course provider. Courses are categorized according to the skill level. Users can select courses based on their interests. Features include video lectures, slide presentations, practical exercises, quizzes, and an online discussion forum. Claims to have partnered with companies such as Google, Facebook, and Twitter to define its syllabus. Monetizes through product-based pricing model.
Who are the top competitors of Digital Marketing Institute?
Digital Marketing Institute's top competitors include Kraftshala, Digiaccel and Digital Vidya.
What products or services does Digital Marketing Institute offer?
Digital Marketing Institute offers Professional Diploma in Digital Marketing, Search Marketing Course, Social Media Marketing Course, and Advanced AI in Digital Marketing.
Who are Digital Marketing Institute's investors?
Digital Marketing Institute has 2 investors. Key investors include BPP, and Spectrum Equity.