About Digital Matter
Digital Matter is a Business Services company based in Vilnius (Lithuania) founded in 2001, and was acquired by Ekspress Grupp in November 2013. Data management services are provided to clients across sectors. It operates on a SaaS (Software-as-a-Service) and Managed Services model. Digital Matter offers products and services including Horizon, Data Management Platform, Traffic Amplifier, Lux, and Premium Ad Server. Its focus areas include Technology, Digital Advertising and AdTech. Its legal entity is UAB Digital Matter.
Company details
Digital Matter is involved in providing digital advertising solutions for publishers and advertisers. The company operates within the AdTech sector, offering tools and services such as ad performance optimization, data management platforms, and content recommendation engines. Various solutions are developed to enhance ad revenue, improve viewability, and manage visitor data with precision. Services like SEO, consulting, and sales house operations are also provided to support clients in the Baltic states and beyond.
- Headquarters Vilnius, Lithuania
- Stage Acquired
- SectorsBusiness Services
- Website adnetmedia.lt
- Social LinkedIn Facebook
- Acquired by Ekspress Grupp (Nov 2013)
- Legal Name Uab Digital Matter
- Investors
- Acquired byEkspress Grupp
(Nov 2013)
Products & Services of Digital Matter
Digital Matter offers a comprehensive portfolio of products and services, including Horizon, Data Management Platform, Traffic Amplifier, Lux, and Premium Ad Server.
Ad performance is analyzed to identify revenue opportunities.
Visitor data is managed to enhance targeting precision.
Relevant content is shown to grow audience engagement.
Ad viewability is improved using machine learning insights.
Ad slot performance is optimized for revenue growth.
Investors in Digital Matter
Digital Matter has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Ekspress Grupp.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Media content is published, printed, and produced online. | 1989 | egrupp.ee | Tallinn, Estonia |
Investor details for Digital Matter
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Timeline of Digital Matter
2 dated milestones of Digital Matter across 12 years, from founding to its latest funding, stage changes and deals.
- Founded Digital Matter is founded.
- Exit Acquired by Ekspress Grupp.
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Frequently Asked Questions about Digital Matter
Digital Matter was founded in 2001.
Digital Matter is headquartered in Vilnius, Lithuania.
Digital Matter is involved in providing digital advertising solutions for publishers and advertisers. The company operates within the AdTech sector, offering tools and services such as ad performance optimization, data management platforms, and content recommendation engines. Various solutions are developed to enhance ad revenue, improve viewability, and manage visitor data with precision. Services like SEO, consulting, and sales house operations are also provided to support clients in the Baltic states and beyond.
Digital Matter offers Horizon, Data Management Platform, Traffic Amplifier, Lux, and Premium Ad Server.
Digital Matter has 1 investor. Key investors include Ekspress Grupp.
Digital Matter operates through Uab Digital Matter.
Yes. Digital Matter was acquired by Ekspress Grupp in November 2013.