About DJI
DJI is a Transportation, Automotive & Logistics company based in Shenzhen (China) founded in 2006 by Frank Wang Tao. It operates as a multi-utility drones are developed for agriculture and filmmaking sectors. It operates in the Transportation, Automotive & Logistics and Aerospace, Defense & Maritime sectors. DJI has raised $105 million across 5 funding rounds from investors including Kleiner Perkins, Accel and Xinhua. DJI has completed 1 acquisition, including Hasselblad. Its chief executive is Frank Wang Tao. Its website dji.com draws about 13.6 million monthly visits. Its focus areas include High Tech, Drones, Commercial Drones and Multi Utility. Its competitors include ideaForge, Skydio, Vantage Robotics, Garuda Aerospace and H3 Dynamics and 3 more; 8 of its 8 listed competitors have raised funding.
Company details
DJI was founded in 2006 in Shenzhen, China, as a developer of multi-utility drones. A range of products is offered, including cinematic and foldable drones, aerial imaging systems, educational robots, and camera stabilizers. Operations focus on sectors like agriculture, filmmaking, cinematography, safety, surveillance, and various industrial applications, with global distribution from its base in China.
- Total Equity Funding$105M (USD)
in 5 rounds
- Latest Funding Round$33.04K (USD), Grant
Jan 2024
- InvestorsKleiner Perkins
& 6 more
- Investments & Acquisitions
Apps and channels of DJI
its YouTube channel DJI has 69.3K subscribers and 30 videos.
Videos from DJI
The most watched videos on DJI's YouTube channel, DJI (69.3K subscribers). Click a video to play it here.
More on DJI.
Funding Insights of DJI
DJI has successfully raised a total of $105M across 5 strategic funding rounds. The most recent funding activity was a Grant round of $33.04 thousand completed in January 2024. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $105M
- Total Rounds 5
- Last Round Grant — $33,041
- First Round $30M
(Jun 2014)
- Investors Count 7
All 5 funding rounds of DJI with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jan 2024 | $33,041 | Grant | – | – | |
| Jan 2019 | $97,417 | Grant | – | – | |
| Sep 2015 | – | Series B | – | – | |
| May 2015 | $75M | Series B | – | Accel | |
| Jun 2014 | $30M | Series A | – | – |
7 investors in total: 7 institutional.
Investors in DJI
DJI has secured backing from 7 investors, including institutional and venture fund investors. Prominent investors backing the company include Kleiner Perkins, Accel and Xinhua.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Sovereign wealth is managed and private equity investments are facilitated. | – | gic.com.sg | Singapore, Singapore | |
Growth stage companies are targeted for private equity investments. | – | nhfund.com | Hong Kong, China | |
Accel is recognized as a leading venture capital firm. | 1983 | accel.com | Palo Alto, United States | |
Venture capital firm investing in early-stage tech startups | 1972 | kleinerperkins.com | Menlo Park, United States | |
Government entites focused on freedom, democracy, equality and the rule of law, promoting peace and stability | 1958 | europa.eu | Brussels, Belgium | |
Life insurance services are provided to individuals and groups. | 1996 | newchinalife.com | Chaoyang, China | |
HongShan is engaged in venture capital investments for innovative companies. | – | hongshan.com | Hong Kong, China |
Investor details for DJI
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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People of DJI
47 people are tracked at DJI (12 in leadership, 35 in team).
| Name | Role | Group |
|---|---|---|
Frank Wang Tao | Founder & CEO | Leadership |
Ricky Ma | Managing Director | Leadership |
Frank Wang | Founder & CEO | Leadership |
Michael Perry | Director of Strategic Partnerships | Leadership |
Arnaud Thiercelin | Head of US R&D | Leadership |
Jack Shen | General Manager | Leadership |
Menglong Zhu | Director Of Machine Learning | Leadership |
Sumeng Chen | Director Of Legal And Compliance | Leadership |
David Etienne Durivage | Commercial Local Director/ Producer | Leadership |
Christina Zhang | Vice President Of Sales & Marketing | Leadership |
Serge Biriukov | Head Of Enterprise Sales, CIS Region | Leadership |
Yasuhiro Urano | Standard And Policy Director | Leadership |
Kaan Uyar | Retail Manager | Team |
Yin Cheung | Senior Corporate Counsel | Team |
Amanda Z. | Sr. Enterprise Sales Manager | Team |
Daniel Martinez | Operations Manager | Team |
Yingxue Shao | Senior Business Development Manager | Team |
Romsin Oushana | Senior Partnerships Manager North America | Team |
Ethan Sun | Manager Of Machine Learning Platform | Team |
Christina Xu | Global Sales Strategy Manager | Team |
27 more people are available in the full profile.
Complete people profiles for DJI
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Investments & Acquisitions by DJI
DJI has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Hasselblad.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Medium-format cameras and lenses are manufactured for professionals. | hasselblad.com | Gothenburg, Sweden | 1941 | Oct 2022 | •••• |
Complete acquisition details for DJI
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Timeline of DJI
4 dated milestones of DJI across 18 years, from founding to its latest funding, stage changes and deals.
- Founded DJI is founded.
- Funding First funding round of $30.0M.
- Acquisition Acquires Hasselblad.
- Funding Latest funding round, Grant, of $33K.
Competitors of DJI
DJI has 8 listed competitors in our database, 8 of them funded. They include ideaForge, Skydio, Vantage Robotics, Garuda Aerospace and H3 Dynamics, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| ideaforgetech.com | 2007 | Navi Mumbai, India | $53.82M | 1,052 | Developer of unmanned aerial vehicles | |
| skydio.com | 2014 | San Mateo, United States | $715M | 723 | Autonomous drones, software, and accessories are manufactured for various sectors. | |
| vantagerobotics.com | 2013 | San Francisco, United States | $8.94M | 37 | Unmanned aircraft systems are developed for government and business clients. | |
| garudaaerospace.com | 2015 | Chennai, India | $49.3M | 135 | Manufacturer of drones and provider of drone-based solutions across various sectors | |
| h3dynamics.com | 2015 | Singapore | $39M | – | Aerial inspection services are delivered using automated drones. | |
| marutdrones.com | 2019 | Hyderabad, India | $6.35M | 132 | Precision drones are supplied for agricultural management tasks. | |
| airoboticsdrones.com | 2014 | Scottsdale, United States | $101M | – | Design and development solutions for industrial drones are provided. | |
| acsl.co.jp | 2013 | Chiba, Japan | $25.09M | – | Conducts R&D on, and markets, drones and robotics-based technologies. |
Detailed competitors of DJI
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
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Web traffic of DJI
The website of DJI (dji.com) receives about 13.6M visits a month and ranks #3,367 among all websites worldwide, #511 in Consumer Electronics.
- Monthly visits13.6M
▼ 3.7% vs previous month
- Unique visitors6.2M
per month
- Global rank#3,367
among all websites
- Category rank#511
Computers Electronics and Technology · Consumer Electronics
- Bounce rate36%
- Pages per visit4.4
- Average visit2 min 44 sec
- DevicesDesktop 45% · Mobile 55%
Websites whose visitors overlap most with DJI. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| dronedj.com | 100% | 307.3K | #120,969 | View details | |
sekido-rc.com | sekido-rc.com | 98% | – | #253,887 | – |
mikrokopter.de | mikrokopter.de | 98% | – | #10,456,051 | – |
bhphotovideo.com | bhphotovideo.com | 97% | – | #3,349 | – |
dji-store.it | dji-store.it | 94% | – | #344,800 | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for DJI
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
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Top companies in Logistics Technology & Platforms
10 companies that operate in the same segment as DJI (Logistics Technology & Platforms), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Ride-hailing and on-demand delivery services are aggregated via mobile app. | 2012 | Singapore, Singapore, Singapore | USD 10.38 B | USD 3.37 B | 57,733 | |
Food and grocery deliveries are facilitated through an app-based platform. | 2013 | San Francisco, California, United States | USD 2.5 B | USD 10.72 B | 80,579 | |
Food and grocery items are ordered via an online network. | 2014 | Bengaluru, Karnataka, India | USD 3.62 B | USD 2.46 B | 4,488 | |
Integrated logistics services including parcel delivery and warehousing are provided. | 2011 | Gurugram, Haryana, India | USD 1.25 B | USD 1.12 B | 23,536 | |
Online marketplace offering multi-category grocery products | 2015 | Barcelona, Catalonia, Spain | USD 1.16 B | – | 15,437 | |
E-commerce tools for shipping, marketing, and financial services are provided. | 2012 | Gurugram, Haryana, India | USD 321.57 M | USD 135.47 M | 915 | |
App based platform offering on demand delivery and ride-hailing services | 2010 | Jakarta, Jakarta, Indonesia | USD 4.72 B | – | 998 | |
Express delivery logistics solutions are provided for businesses and individuals. | 2015 | Bengaluru, Karnataka, India | USD 246.8 M | USD 447.86 M | – | |
AI-powered cloud-based vehicle tracking solutions are offered for fleet owners. | 2015 | San Francisco, California, United States | USD 915 M | USD 1.62 B | 5,792 | |
Wolt is operated as a delivery platform for food and groceries. | 2014 | Helsinki, Finland | USD 827.96 M | – | – |
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Related news about Dji
Complete news archive for DJI
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Frequently Asked Questions about DJI
DJI was founded in 2006 and raised its 1st funding round 8 years after it was founded.
DJI is headquartered in Shenzhen, China. It is registered at Shenzhen, Guangdong, China.
Frank Wang Tao is the current CEO of DJI. They have also founded this company.
DJI is a funded company, having raised a total of $105M across 5 funding rounds to date. The company's 1st funding round was a Series A of $30M, raised on Jun 2014.
DJI was founded in 2006 in Shenzhen, China, as a developer of multi-utility drones. A range of products is offered, including cinematic and foldable drones, aerial imaging systems, educational robots, and camera stabilizers. Operations focus on sectors like agriculture, filmmaking, cinematography, safety, surveillance, and various industrial applications, with global distribution from its base in China.
DJI's top competitors include ideaForge, Garuda Aerospace and Skydio.
DJI has made 1 acquisition, including Hasselblad.
DJI has 7 investors. Key investors include Kleiner Perkins, Accel, Xinhua, European Union, and GIC.
The website of DJI receives about 13.6 million visits a month and ranks #3,367 among all websites worldwide.