About Dragon Metrics
Dragon Metrics is a company based in Hong Kong (China) founded in 2009 by Simon Lesser was acquired by Semify in December 2025. It operates as a B2B. Dragon Metrics operates in a competitive market with competitors including BrightEdge, Moz, Linkdex, Demandwell and Gushwork, among others.
- Headquarter Hong Kong, China
- Founders Simon Lesser
- SectorsTechnology
- Email••••••••
- Phone•••• ••••
- Website dragonmetrics.com
- Social LinkedIn X Facebook
- Acquired by Semify (Dec 2025)
Investors in Dragon Metrics
Dragon Metrics has secured backing from 1 investor. Prominent investors backing the company include Semify.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
SEO and PPC services are provided by Semify to clients. | 2008 | semify.com | Rochester, United States |
Investor details for Dragon Metrics
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- Complete investor list
- Round participation
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People of Dragon Metrics
1 people are tracked at Dragon Metrics (1 in leadership).
| Name | Role | Group |
|---|---|---|
Simon Lesser | Founder, CEO | Leadership |
Complete people profiles for Dragon Metrics
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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- Team structure
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Timeline of Dragon Metrics
2 dated milestones of Dragon Metrics across 16 years, from founding to its latest funding, stage changes and deals.
- Founded Dragon Metrics is founded.
- Exit Acquired by Semify.
Competitors of Dragon Metrics
Dragon Metrics operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as BrightEdge, Moz, Linkdex, Demandwell and Gushwork, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| brightedge.com | 2007 | San Mateo, United States | $61.9M | 306 | Search engine optimization tools for enterprises are provided. | |
| moz.com | 2004 | Seattle, United States | $29.25M | 33 | Search engine optimization analytics software is provided by Moz. | |
| linkdex.com | 2009 | London, United Kingdom | $4.64M | 8 | SEO and content marketing analytics dashboard is provided. | |
| demandwell.com | 2018 | Indianapolis, United States | $6.6M | 23 | SEO software platform is offered for B2B SaaS revenue growth. | |
| gushwork.ai | 2023 | Lewes, United States | $2.1M | – | AI-powered search engine optimization solutions are developed and deployed. | |
| hikeseo.co | 2018 | Lutterworth, United Kingdom | $824,654 | 12 | Hike is recognized for providing AI-driven SEO tools and services tailored for small businesses. | |
| seobility.net | 2012 | Nuremberg, Germany | – | – | Online SEO tool for web optimization | |
| nexmind.ai | 2019 | Puchong, Malaysia | $2.5M | – | AI tools for search engine optimization are developed. | |
| seoclarity.net | 2003 | Rosemont, United States | – | 64 | SEO platform for keyword research, rank tracking, and content marketing tools. | |
| serps.com | 2012 | Portland, United States | $125,000 | – | SEO platform for enterprises monitors site performance in search engines. |
Detailed competitors of Dragon Metrics
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Similar companies to Dragon Metrics
10 companies that operate in the same segment as Dragon Metrics (Web Automation & Scraping Tools), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
SEO analytics and reporting are delivered via a cloud platform. | 2012 | New York, New York, United States | USD 82.63 M | – | – | |
Functions as A/B and split testing software for website optimization. | 2009 | Delhi, Delhi, India | – | USD 28.35 M | 344 | |
Website changes are monitored via cloud-based screenshots and notifications. | 2014 | Vancouver, British Columbia, Canada | USD 8.5 M | – | – | |
Web content extraction is enabled through artificial intelligence APIs. | – | Palo Alto, California, United States | USD 12.5 M | – | 27 | |
Offers digital transformation, cloud development, QA automation, and consulting services. | 2008 | Hyderabad, Telangana, India | – | USD 8.14 M | 324 | |
Web data crawling solutions are provided via a cloud-based platform. | 2022 | New York, New York, United States | USD 4.2 M | – | – | |
Data extraction from documents is enabled via API platform. | 2017 | San Francisco, California, United States | USD 23.37 M | – | – | |
Offers managed QA, crowd testing, professional services, and training for tech sectors. | 2007 | Bengaluru, Karnataka, India | – | USD 32.6 M | 2,678 | |
Web data is transformed into enterprise information assets. | 2000 | New Brunswick, New Jersey, United States | USD 32.55 M | – | 17 | |
Digital marketing services including SEO, SMM, and web development are provided by Beeing Social. | 2012 | Mumbai, Maharashtra, India | – | – | – |
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Frequently Asked Questions about Dragon Metrics
Dragon Metrics was founded in 2009.
Dragon Metrics is headquartered in Hong Kong, China.
Simon Lesser is the current CEO of Dragon Metrics. They have also founded this company.
Dragon Metrics operates with a B2B model, focusing on leveraging cutting-edge technology, software, providing digital marketing, and seo tools. A platform for managing SEO campaigns to improve online visibility. It emphasizes efficiency, client-focused solutions, and growth, fostering partnerships and innovation in its operations.
Dragon Metrics's top competitors include BrightEdge, Moz and Hike.
Dragon Metrics has 1 investor. Key investors include Semify.
Yes. Dragon Metrics was acquired by Semify in December 2025.