About Drink.ist
Drink.ist is a Consumer company based in Pune (India) founded in 2020 by Jameson Alexander. Brand of spirits. Drink.ist has raised $257.59 thousand across 1 funding round from investors including Texport, Sehgal Foundation and Haystack. The company has 1 employees. Drink.ist was last valued at $902.45 thousand in June 2022. Its Indian entity Vybe Brands Private Limited reported revenue of ₹34.1 Lakh. Drink.ist offers products and services including Spiked Lemonade and Spiked Grapefruit. Its focus areas include Food and Agriculture, Alcoholic Beverage Products, Spirits and Multi-category. Its competitors include Allied Blenders and Distillers, Nao Spirits and John Distilleries; 1 of its 3 listed competitors has raised funding.
Company details
Drink.ist, based in Pune, focuses on food and agriculture, alcoholic beverage products, offering various spirits, and multi-category. Brand of spirits. The company prioritizes operational excellence, innovation, and customer-centric approaches for success. It continues to evolve, meeting industry challenges with strategic approaches.
- Headquarters Pune, India
- Employees 1
- Founders Jameson Alexander
- SectorsConsumer
- Website drinkist.in
- Social LinkedIn Facebook Instagram
- Legal Name Vybe Brands Private Limited ;
- Date of Incorporation 24 Nov, 2020
- Jurisdiction Pune, Maharashtra, India
- Annual Revenue₹34.1 Lakh
FY 2025 · +18% YoY
- Net Loss-₹82.6 Lakh
FY 2025 · -242% margin
- EBITDA-₹81.3 Lakh
FY 2025 · -238% margin
- Total Equity Funding$257.59K (USD)
in 1 rounds
- Latest Funding Round$257.59K (USD), Seed
Jun 2022
- InvestorsTexport
& 44 more
- Employee Count1
Associated legal entities of Drink.ist
Drink.ist operates through Vybe Brands Private Limited (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2025) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Vybe Brands Private Limited CIN U36990PN2020PTC196229 | Active | 24 Nov 2020 | Pune, Maharashtra | ₹0.3 Cr | 3 | View details |
Products & Services of Drink.ist
Drink.ist offers a comprehensive portfolio of products and services, including Spiked Lemonade and Spiked Grapefruit.
Low-calorie hard seltzer with lime and lemon flavors for refreshing drinks.
Low-calorie hard seltzer featuring citrus and grapefruit for light consumption.
Funding Insights of Drink.ist
Drink.ist has successfully raised a total of $257.59K through 1 strategic funding round. The most recent funding activity was a Seed round of $257.59 thousand completed in June 2022. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $257,594
- Total Rounds 1
- Last Round Seed — $257,594
- First Round $257,594
(Jun 2022)
- Investors Count 45
All 1 funding rounds of Drink.ist with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun 2022 | $257,594 | Seed | $902,446 | Haystack, Anoop Mathur Capital |
Last known valuation $902,446 (Jun 2022). 45 investors in total: 10 institutional and 35 angel.
Investors in Drink.ist
Drink.ist has secured backing from 45 investors, including venture fund, institutional, and angel investors. Prominent investors backing the company include Texport, Sehgal Foundation and Haystack.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Multiple-stage venture capital investments are managed by Haystack. | haystack.vc | Menlo Park, United States | ||
Angel investor network investing in early-stage startups | iangroup.vc | Delhi, India | ||
Capital investment activities are managed by the firm. | ||||
Rural development issues in India are addressed through focused initiatives. | 1999 | smsfoundation.org | Gurugram, India | |
Consulting, brand design, and digital marketing services are provided. | bdgco.com | Taipei, Taiwan | ||
Contract manufacturing of fabrics is handled by Texport in India. | 1978 | texport.com | Bengaluru, India | |
Brokerage services for buying and selling diversified properties are provided. | Delhi, India | |||
Early stage investments are made in innovative Indian startups. | 2006 | indianangelnetwork.com | New Delhi, India | |
VK Vishnuraj Kunjur | unknown_44e0a4fce424423f9 |
Investor details for Drink.ist
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Board of directors of Vybe Brands Private Limited (Drink.ist)
Vybe Brands Private Limited is the primary company behind Drink.ist. The board of Vybe Brands Private Limited currently have 3 directors; the longest-serving is Kunal Kamalesh Shah, appointed in 2020.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Kunal Kamalesh Shah DIN 06975526 | Director | 24 Nov 2020 | 5 yrs 11 mo | Vybe Brands Private Limited |
| Krupa Kunal Shah DIN 08789938 | Director | 24 Nov 2020 | 5 yrs 11 mo | Vybe Brands Private Limited |
| Vishnuraj Rao Kunjur DIN 01986573 | Nominee Director | 27 Sep 2022 | 4 yrs 1 mo | Vybe Brands Private Limited |
People of Drink.ist
1 people are tracked at Drink.ist (1 in leadership); the tracked headcount is 1.
| Name | Role | Group |
|---|---|---|
Jameson Alexander | Founder | Leadership |
Complete people profiles for Drink.ist
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Financials of Drink.ist
Figures of Vybe Brands Private Limited, the primary company behind Drink.ist, for FY 2025. Revenue was ₹34.1 Lakh (+18% year on year). Net loss was -₹82.6 Lakh (-242% margin). EBITDA was -₹81.3 Lakh (-238% margin).
- ₹34.1 LakhRevenue · FY 2025 · +18% YoY
- -₹82.6 LakhNet loss · -242% margin
- -₹81.3 LakhEBITDA · -238% margin
- ₹1.9 LakhPaid-up capital
Balance sheet, profit and loss, cash flow and ratios of Vybe Brands Private Limited are on its company page.
Detailed financial statements for Drink.ist
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
- Statement rows
- Financial ratios
- Five-year trends
- Downloads
Verified entity values are shown only after access is granted.
Timeline of Drink.ist
2 dated milestones of Drink.ist across 2 years, from founding to its latest funding, stage changes and deals.
- Founded Drink.ist is founded.
- Funding First funding round of $258K.
Competitors of Drink.ist
Drink.ist has 3 listed competitors in our database, 1 of them funded. They include Allied Blenders and Distillers, Nao Spirits and John Distilleries.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| abdindia.com | 1986 | Mumbai, India | 920 | Manufacturer of alcoholic beverages | ||
| naospirits.com | 2017 | Delhi, India | $9.8M | 70 | Brand of multi-category alcoholic spirits | |
| jdl.in | 1996 | Bengaluru, India | 721 | Brand of whiskey, rum, brandy, and wines |
Detailed competitors of Drink.ist
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Drink.ist
The website of Drink.ist (drinkist.in) receives about 1.7K visits a month.
- Monthly visits1.7K
▲ 27.8% vs previous month
Top companies in Alcoholic & Tobacco Products
3 companies that operate in the same segment as Drink.ist (Alcoholic & Tobacco Products) in India, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Flavored craft beers are produced and distributed by Bira 91. | 2015 | Delhi, Delhi, India | USD 456.92 M | USD 105.75 M | 1,020 | |
Brand of multi-category alcoholic spirits | 2017 | Delhi, Delhi, India | USD 9.83 M | USD 3.99 M | 54 | |
Brand of beer and spirits | 2017 | Gurugram, Haryana, India | USD 8.89 M | USD 2.66 M | 33 |
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Frequently Asked Questions about Drink.ist
Drink.ist was founded in 2020 and raised its 1st funding round 2 years after it was founded.
Drink.ist is headquartered in Pune, India. It is registered at Pune, Maharashtra, India.
Drink.ist is a funded company, having raised a total of $257.59K across 1 funding round to date. The company's 1st funding round was a Seed of $257.59K, raised on Jun 2022.
Drink.ist has 1 employees.
The primary company behind Drink.ist, Vybe Brands Private Limited, reported revenue of ₹34.1 Lakh for FY 2025, up 18% year on year.
Drink.ist, based in Pune, focuses on food and agriculture, alcoholic beverage products, offering various spirits, and multi-category. Brand of spirits. The company prioritizes operational excellence, innovation, and customer-centric approaches for success. It continues to evolve, meeting industry challenges with strategic approaches.
Drink.ist's top competitors include Nao Spirits, John Distilleries and Allied Blenders and Distillers.
Drink.ist offers Spiked Lemonade and Spiked Grapefruit.
Drink.ist has 45 investors. Key investors include Texport, Sehgal Foundation, Haystack, Anoop Mathur Capital, and BDG Global.
The valuation of Drink.ist is $902.45K as of Jun 2022.
Drink.ist operates through Vybe Brands Private Limited.
The legal entities of Drink.ist currently have 3 directors, including Kunal Kamalesh Shah, Vishnuraj Rao Kunjur, Krupa Kunal Shah.