Eat Natural

Halstead, United Kingdom Founded: 2002 • Age: 24 yrs Acquired By Ferrero
Natural gluten-free granola bars and cereals are produced.

About Eat Natural

Eat Natural is a Consumer company based in Halstead (United Kingdom) founded in 2002, and was acquired by Ferrero in December 2020. Natural gluten-free granola bars and cereals are produced. Its website eatnatural.com draws about 12 thousand monthly visits. Eat Natural offers products and services including Simply Fruit & Nut Bars, Yoghurt Fruit & Nut Bars, Chocolate Fruit & Nut Bars, Protein Fruit & Nut Bars, and High Fibre Fruit & Nut Bars. Its focus areas include Food and Agriculture, Food & Beverage Products, Convenience Foods and Snacks. Its competitors include Real Handful, ADONIS and Lees of Scotland; 1 of its 3 listed competitors has raised funding.

Company details

Eat Natural was founded in 2002 in Halstead, United Kingdom. The company is engaged in the food sector, where granola bars and cereals are manufactured using ingredients like almonds, cranberries, blueberries, dates, honey, coconuts, chocolate, and oats. Products are positioned as all natural and gluten-free. Distribution focuses primarily on the UK market, with operations centered in that region.

  • Headquarters Halstead, United Kingdom
  • Stage Acquired
  • Sectors
    Consumer
  • Website category Food and Drink · Groceries
  • Email
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  • Phone
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  • Website eatnatural.com/uk/en
  • Social LinkedIn X Facebook Instagram YouTube
  • Acquired by Ferrero (Dec 2020)
Key Metrics

Products & Services of Eat Natural

Eat Natural offers a comprehensive portfolio of products and services, including Simply Fruit & Nut Bars, Yoghurt Fruit & Nut Bars, Chocolate Fruit & Nut Bars, Protein Fruit & Nut Bars, and High Fibre Fruit & Nut Bars.

Simply Fruit & Nut Bars
Snack Bars

Natural bars made with fruits and nuts for healthy snacking.

Yoghurt Fruit & Nut Bars
Snack Bars

Bars combining yoghurt, fruits, and nuts for added flavor.

Chocolate Fruit & Nut Bars
Snack Bars

Chocolate-infused bars with fruits and nuts for indulgence.

Protein Fruit & Nut Bars
Snack Bars

High-protein bars with nuts and fruits for energy needs.

High Fibre Fruit & Nut Bars
Snack Bars

Bars rich in fibre from fruits and nuts for digestive health.

Vegan Fruit & Nut Bars
Snack Bars

Plant-based bars with fruits and nuts for vegan diets.

Gluten Free Fruit & Nut Bars
Snack Bars

Gluten-free bars using fruits and nuts for allergy-friendly options.

Cereals
Breakfast Foods

Nutritious cereals made with simple ingredients for daily meals.

Apps and channels of Eat Natural

its YouTube channel Eat Natural has 87 subscribers and 30 videos.

Eat Natural
YouTube 87 subscribers 30 videos Howto & Style
Open channel

Videos from Eat Natural

The most watched videos on Eat Natural's YouTube channel, Eat Natural (87 subscribers). Click a video to play it here.

EAT NATURAL NL - Yoga - 15s
23.8K views
EAT NATURAL NL - Gardening - 15s
22.6K views
EAT NATURAL NL - Biking - 15s
19.2K views
EAT NATURAL NL - Yoga - 6s
14.9K views

More on Eat Natural.

Investors in Eat Natural

Eat Natural has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Ferrero.

All
Institutional
InvestorDescriptionFounded YearDomainLocation
Branded confectionery products including chocolates and spreads are manufactured.
1946ferrero.comLuxembourg, Luxembourg
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Investor details for Eat Natural

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  • Round participation
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Timeline of Eat Natural

2 dated milestones of Eat Natural across 18 years, from founding to its latest funding, stage changes and deals.

  1. Founded Eat Natural is founded.
  2. Exit Acquired by Ferrero.

Competitors of Eat Natural

Eat Natural has 3 listed competitors in our database, 1 of them funded. They include Real Handful, ADONIS and Lees of Scotland.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
realhandful.com2013Stockport, United Kingdom$1.33M3
Nut bars are branded and distributed by Real Handful.
adonis-foods.com2015London, United Kingdom10
Energy bars are sold through an internet-first brand.
leesofscotland.co.uk1931Coatbridge, United Kingdom
Brand of bars
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Detailed competitors of Eat Natural

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

  • Full competitor set
  • Operating metrics
  • Benchmarks
  • Competitive positioning

Verified entity values are shown only after access is granted.

Web traffic of Eat Natural

The website of Eat Natural (eatnatural.com) receives about 11.7K visits a month and ranks #1,626,919 among all websites worldwide, #10,324 in Groceries.

  • Monthly visits
    11.7K

    ▼ 21.3% vs previous month

  • Unique visitors
    5.7K

    per month

  • Global rank
    #1,626,919

    among all websites

  • Category rank
    #10,324

    Food and Drink · Groceries

Similar websites

Websites whose visitors overlap most with Eat Natural. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
americanuncle.it
americanuncle.it
100%
–
ferrero.com
100%
552.1K#74,313View details
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Related news about Eat Natural

Eat Natural launches new raw range
Asiantrader β€’ 4 years ago
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Complete news archive for Eat Natural

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  • Full article archive
  • Source and publication date
  • Older coverage
  • Brand-specific news history

Verified entity values are shown only after access is granted.

Frequently Asked Questions about Eat Natural

Eat Natural was founded in 2002.

Eat Natural is headquartered in Halstead, United Kingdom. It is registered at Halstead, Essex, United Kingdom.

Eat Natural was founded in 2002 in Halstead, United Kingdom. The company is engaged in the food sector, where granola bars and cereals are manufactured using ingredients like almonds, cranberries, blueberries, dates, honey, coconuts, chocolate, and oats. Products are positioned as all natural and gluten-free. Distribution focuses primarily on the UK market, with operations centered in that region.

Eat Natural's top competitors include Real Handful, ADONIS and Lees of Scotland.

Eat Natural offers Simply Fruit & Nut Bars, Yoghurt Fruit & Nut Bars, Chocolate Fruit & Nut Bars, Protein Fruit & Nut Bars, and 4 more products and services.

Eat Natural has 1 investor. Key investors include Ferrero.

Yes. Eat Natural was acquired by Ferrero in December 2020.

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