About Eat Natural
Eat Natural is a Consumer company based in Halstead (United Kingdom) founded in 2002, and was acquired by Ferrero in December 2020. Natural gluten-free granola bars and cereals are produced. Its website eatnatural.com draws about 12 thousand monthly visits. Eat Natural offers products and services including Simply Fruit & Nut Bars, Yoghurt Fruit & Nut Bars, Chocolate Fruit & Nut Bars, Protein Fruit & Nut Bars, and High Fibre Fruit & Nut Bars. Its focus areas include Food and Agriculture, Food & Beverage Products, Convenience Foods and Snacks. Its competitors include Real Handful, ADONIS and Lees of Scotland; 1 of its 3 listed competitors has raised funding.
Company details
Eat Natural was founded in 2002 in Halstead, United Kingdom. The company is engaged in the food sector, where granola bars and cereals are manufactured using ingredients like almonds, cranberries, blueberries, dates, honey, coconuts, chocolate, and oats. Products are positioned as all natural and gluten-free. Distribution focuses primarily on the UK market, with operations centered in that region.
Products & Services of Eat Natural
Eat Natural offers a comprehensive portfolio of products and services, including Simply Fruit & Nut Bars, Yoghurt Fruit & Nut Bars, Chocolate Fruit & Nut Bars, Protein Fruit & Nut Bars, and High Fibre Fruit & Nut Bars.
Natural bars made with fruits and nuts for healthy snacking.
Bars combining yoghurt, fruits, and nuts for added flavor.
Chocolate-infused bars with fruits and nuts for indulgence.
High-protein bars with nuts and fruits for energy needs.
Bars rich in fibre from fruits and nuts for digestive health.
Plant-based bars with fruits and nuts for vegan diets.
Gluten-free bars using fruits and nuts for allergy-friendly options.
Nutritious cereals made with simple ingredients for daily meals.
Apps and channels of Eat Natural
its YouTube channel Eat Natural has 87 subscribers and 30 videos.
Videos from Eat Natural
The most watched videos on Eat Natural's YouTube channel, Eat Natural (87 subscribers). Click a video to play it here.
More on Eat Natural.
Investors in Eat Natural
Eat Natural has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Ferrero.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Branded confectionery products including chocolates and spreads are manufactured. | 1946 | ferrero.com | Luxembourg, Luxembourg |
Investor details for Eat Natural
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Timeline of Eat Natural
2 dated milestones of Eat Natural across 18 years, from founding to its latest funding, stage changes and deals.
- Founded Eat Natural is founded.
- Exit Acquired by Ferrero.
Competitors of Eat Natural
Eat Natural has 3 listed competitors in our database, 1 of them funded. They include Real Handful, ADONIS and Lees of Scotland.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| realhandful.com | 2013 | Stockport, United Kingdom | $1.33M | 3 | Nut bars are branded and distributed by Real Handful. | |
| adonis-foods.com | 2015 | London, United Kingdom | 10 | Energy bars are sold through an internet-first brand. | ||
| leesofscotland.co.uk | 1931 | Coatbridge, United Kingdom | Brand of bars |
Detailed competitors of Eat Natural
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Web traffic of Eat Natural
The website of Eat Natural (eatnatural.com) receives about 11.7K visits a month and ranks #1,626,919 among all websites worldwide, #10,324 in Groceries.
- Monthly visits11.7K
▼ 21.3% vs previous month
- Unique visitors5.7K
per month
- Global rank#1,626,919
among all websites
- Category rank#10,324
Food and Drink · Groceries
- Bounce rate54%
- Pages per visit2.2
- Average visit26 sec
- DevicesDesktop 18% Β· Mobile 82%
Websites whose visitors overlap most with Eat Natural. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
americanuncle.it | americanuncle.it | 100% | β | ||
| ferrero.com | 100% | 552.1K | #74,313 | View details |
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Related news about Eat Natural
Complete news archive for Eat Natural
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Frequently Asked Questions about Eat Natural
Eat Natural was founded in 2002.
Eat Natural is headquartered in Halstead, United Kingdom. It is registered at Halstead, Essex, United Kingdom.
Eat Natural was founded in 2002 in Halstead, United Kingdom. The company is engaged in the food sector, where granola bars and cereals are manufactured using ingredients like almonds, cranberries, blueberries, dates, honey, coconuts, chocolate, and oats. Products are positioned as all natural and gluten-free. Distribution focuses primarily on the UK market, with operations centered in that region.
Eat Natural's top competitors include Real Handful, ADONIS and Lees of Scotland.
Eat Natural offers Simply Fruit & Nut Bars, Yoghurt Fruit & Nut Bars, Chocolate Fruit & Nut Bars, Protein Fruit & Nut Bars, and 4 more products and services.
Eat Natural has 1 investor. Key investors include Ferrero.
Yes. Eat Natural was acquired by Ferrero in December 2020.

