About Elo7
Elo7 is a Retail company based in Sao Paulo (Brazil) founded in 2008, and was acquired by enjoei in July 2023. Handicraft products are bought and sold via an online marketplace. Elo7 has raised $18.01 million across 4 funding rounds from investors including Etsy, enjoei and Accel. Elo7 has completed 1 acquisition, including Bixti.com. Its chief executive, as recorded, is Carlos Eduardo Curioni. Its website elo7.com.br draws about 8.5 million monthly visits. Its focus areas include Horizontal E-Commerce and Marketplace. Its competitors include Brandsclub, Polishop and Tectoy; 1 of its 3 listed competitors has raised funding.
Company details
Elo7 was founded in 2008 in Sao Paulo, Brazil. An online marketplace is operated within the e-commerce sector, focusing on handicraft items. A platform is maintained for buyers and sellers to connect. Offerings include bags, furniture, jewelry, and additional categories. Mobile applications are supported on iOS and Android for user access. Operations are centered in Brazil.
Apps and channels of Elo7
its YouTube channel Elo7 has 49.8K subscribers and 30 videos.
Videos from Elo7
The most watched videos on Elo7's YouTube channel, Elo7 (49.8K subscribers). Click a video to play it here.
More on Elo7.
Funding Insights of Elo7
Elo7 has successfully raised a total of $18.01M across 4 strategic funding rounds. The most recent funding activity was a Series B round of $2.03 million completed in June 2020. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $18.01M
- Total Rounds 4
- Last Round Series B — $2.03M
- Investors Count 3
All 4 funding rounds of Elo7 with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun 2020 | $2.03M | Series B | – | – | – |
| Oct 2014 | $11M | Series B | – | – | – |
| Mar 2012 | $4.99M | Series A | – | Insight Partners | – |
| Oct 2011 | Series A | – | – |
5 investors in total: 5 institutional.
Investors in Elo7
Elo7 has secured backing from 5 investors, including venture fund and institutional investors. Prominent investors backing the company include Etsy, enjoei and Accel.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Investment firm scaling software and technology companies from early to late stages. | insightpartners.com | |||
Accel is recognized as a leading venture capital firm. | 1983 | accel.com | Palo Alto, United States | |
Sectors like ad tech, food tech, logistics, services are targeted. | monashees.com | Sao Paulo, Brazil | ||
Online marketplace offering multi-category products from independent designers | 2005 | etsy.com | Dublin, Ireland | |
Second-hand fashion items are traded via an online marketplace. | 2009 | enjoei.com.br | Sao Paulo, Brazil |
Investor details for Elo7
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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- Investor portfolios
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People of Elo7
28 people are tracked at Elo7 (4 in leadership, 24 in team).
| Name | Role | Group |
|---|---|---|
Carlos Eduardo Curioni | CEO | Leadership |
Guto Araujo | COO | Leadership |
Helena Monici Cabrini | Head Of Products | Leadership |
Felipe Gonzaga | Strategica Finance Director | Leadership |
Gabriel Albano | Software Engineer | Team |
Pedro Paulo Isnard Brando | Product Manager (Checkout e Shipping) | Team |
Jessica S Nunes Ribeiro | Search Engine Optimization Specialist | Team |
Pâmela Hanara Balbino de Almeida | Tech Recruiter l Talent Acquisition | Team |
Bárbara Rizzo Teodoro | Talent Acquisition | Team |
Allan Oliveira Costa | Engenheiro De Software | Team |
André Baptista | Lead Software Engineer | Team |
Daniella Melo | Engenheiro De Software Júnior | Team |
Daniel Yudi Ushino | Software Engineer | Team |
Fabio da Silva Moreno | Site Reliability Engineer | Team |
Fabio Sobottka Sarracini | Engenheiro de software | Team |
italo patricio | Senior Software Engineer | Team |
Júlio Guilherme dos Santos | Engenheiro de Software Pleno | Team |
Jihad Chama | Líder Técnico | Team |
Renato Euclides da Silva | Software Engineer | Team |
Clayci Oliveira | Analista de Marketing JR | Team |
8 more people are available in the full profile.
Complete people profiles for Elo7
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
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Investments & Acquisitions by Elo7
Elo7 has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Bixti.com.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Limited information is available regarding Bixti.com's core activities. | bixti.com | Buenos Aires, Argentina | 2010 | Jul 2012 | •••• |
Complete acquisition details for Elo7
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
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Timeline of Elo7
Competitors of Elo7
Elo7 has 3 listed competitors in our database, 1 of them funded. They include Brandsclub, Polishop and Tectoy.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| brandsclub.com.br | 2009 | Sao Paulo, Brazil | $17M | Online shopping platform using flash sales | ||
| polishop.com.br | 1999 | Jundiai, Brazil | Online retail of exclusive products with discounts and secure payments. | |||
| tectoy.com.br | 1987 | Sao Paulo, Brazil | An online retail platform offering a wide range of products across multiple categories. |
Detailed competitors of Elo7
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- Full competitor set
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Web traffic of Elo7
The website of Elo7 (elo7.com.br) receives about 8.5M visits a month.
- Monthly visits8.5M
▲ 5.2% vs previous month
Websites whose visitors overlap most with Elo7. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
shopee.com.br | shopee.com.br | 100% | #157 | – | |
mercadolivre.com.br | mercadolivre.com.br | 98% | #90 | – | |
| etsy.com | 91% | 459.5M | #64 | View details | |
| magazineluiza.com.br | 76% | 50.2M | #873 | View details | |
temu.com | temu.com | 74% | #27 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Elo7
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- 40 similar websites
- Audience overlap
- Engagement analytics
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Related news about Elo7
Complete news archive for Elo7
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- Full article archive
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Frequently Asked Questions about Elo7
Elo7 was founded in 2008 and raised its 1st funding round 3 years after it was founded.
Elo7 is headquartered in Sao Paulo, Brazil.
Carlos Eduardo Curioni is the CEO of Elo7, as recorded in our data.
Elo7 is a funded company, having raised a total of $18.01M across 4 funding rounds to date.
Elo7 was founded in 2008 in Sao Paulo, Brazil. An online marketplace is operated within the e-commerce sector, focusing on handicraft items. A platform is maintained for buyers and sellers to connect. Offerings include bags, furniture, jewelry, and additional categories. Mobile applications are supported on iOS and Android for user access. Operations are centered in Brazil.
Elo7's top competitors include Brandsclub, Polishop and Tectoy.
Elo7 has made 1 acquisition, including Bixti.com.
Elo7 has 5 investors. Key investors include Etsy, enjoei, Accel, Insight Partners, and Monashees.
Yes. Elo7 was acquired by enjoei in July 2023.
The website of Elo7 receives about 8.5 million visits a month.

