About Equitable
Equitable is a company based in Waterloo (Canada) founded in 1920. It operates as a Subscription Services, and Direct-to-Consumer (D2C). Equitable offers products and services including Term Life Insurance, Segregated Funds, and Group Benefits. Equitable operates in a competitive market with competitors including Sun Life Financial, Blue KC, PartnerRe, Canada Life and Beazley, among others.
- Headquarter Waterloo, Canada
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Sectors
Financial Services
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Email
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Phone
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Website
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Social
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- Legal Name The Equitable Life Insurance Company Of Canada
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Annual Revenue
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Net Profit
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EBITDA
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Latest Funding Round
$20 M (USD), Debt – Venture
Dec 10, 2010
- Investors
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Employee Count
Employee Count
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Products & Services of Equitable
Equitable offers a comprehensive portfolio of products and services, including Term Life Insurance, Segregated Funds, and Group Benefits. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Term life insurance is offered for temporary coverage needs.
Segregated funds are provided for diversified investment growth options.
Group benefits are designed for employee health and wellness.
Funding Insights of Equitable
- Total Funding Total Funding
- Total Rounds 1
- Last Round Debt – Venture — $20.0M
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First Round
First Round
(10 Dec 2010)
- Investors Count 1
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Dec, 2010 | Amount | Debt – Venture - Equitable | Valuation |
investors |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
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Investors in Equitable
Equitable has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include IAM Group. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Limited details are disclosed about IAM Group's core operations.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Venture capital is directed toward companies in multiple sectors.
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Investments & Acquisitions by Equitable
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Equitable
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Equitable Comparisons
Competitors of Equitable
Equitable operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Sun Life Financial, Blue KC, PartnerRe, Canada Life and Beazley, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Insurance and asset management services are offered to diverse clients.
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Provides health insurance plans for individuals, families, employers, and Medicare recipients.
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Provider of life, health, property, casualty, aviation, marine and other insurance services
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Provider of life insurance, investment, and retirement products
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Specialist insurance and reinsurance are underwritten for clients worldwide.
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Diversified insurance products including casualty, motor, and liability are offered.
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Multiple services are booked via an app-based platform.
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On-demand services are booked through an app-based platform.
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App based platform offering on demand delivery and ride-hailing services
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Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Equitable
Frequently Asked Questions about Equitable
When was Equitable founded?
Equitable was founded in 1920 and raised its 1st funding round 90 years after it was founded.
Where is Equitable located?
Equitable is headquartered in Waterloo, Canada. It is registered at Waterloo, Ontario, Canada.
What does Equitable do?
Equitable, officially known as The Equitable Life Insurance Company of Canada, is involved in offering a range of financial products. Individual insurance products such as term life, whole life, universal life, and critical illness coverage are provided. Investment solutions including segregated funds, guaranteed interest accounts, and payout annuities are also offered. Group benefits covering life, accident, health, and disability management solutions are tailored for businesses. The company operates primarily in the financial sector, focusing on insurance and asset management, with services accessible to individuals, advisors, and plan members across Canada.
Who are the top competitors of Equitable?
Equitable's top competitors include Sun Life Financial, The Co-operators and Beazley.
What products or services does Equitable offer?
Equitable offers Term Life Insurance, Segregated Funds, and Group Benefits.
Who are Equitable's investors?
Equitable has 1 investor. Key investors include IAM Group.
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