About ERS
ERS is a Financial Services company based in London (United Kingdom) founded in 1946, and was acquired by Aquiline Capital Partners in April 2013. ERS is recognized as a specialist motor insurer in the UK. It operates on a Brokerage / Intermediation model. ERS has raised $350 million across 1 funding round from investors including IAG, Abry Partners and Aquiline Capital Partners. ERS offers products and services including Personal Motor Insurance, Commercial Motor Insurance, Agricultural Motor Insurance, Motor Fleet Insurance, and Motor Breakdown Service. Its focus areas include Insurance and Motor Insurance. Its legal entity is ERS Syndicate 218 at Lloyd’s managed by IQUW Syndicate Management Limited. Its competitors include Pension Insurance Corporation, Markerstudy Group and Ripe Insurance; 1 of its 3 listed competitors has raised funding.
Company details
ERS is established as a leading specialist motor insurer in the UK, offering A rated insurance products exclusively through brokers. Coverage is provided across various sectors including personal motor, commercial motor, agricultural motor, motor fleet, and motor breakdown services. Solutions are tailored for diverse needs, from supercars and classic car collections to taxis, buses, and farm machinery. Innovation is emphasized with offerings like connected and autonomous vehicle insurance, as well as on-demand insurance options.
- Headquarters London, United Kingdom
- Stage Acquired
- SectorsFinancial Services
- Website category Finance · Insurance
- Email••••••••
- Phone•••• ••••
- Website ers.com
- Social LinkedIn X Instagram YouTube
- Acquired by Aquiline Capital Partners (Apr 2013)
- Legal Name Ers Syndicate 218 At Lloyd’S Managed By Iquw Syndicate Management Limited
- Total Equity Funding$350M (USD)
in 1 rounds
- Latest Funding Round$350M (USD), Series D
Mar 2021
- InvestorsIAG
& 3 more
- Acquired by
Products & Services of ERS
ERS offers a comprehensive portfolio of products and services, including Personal Motor Insurance, Commercial Motor Insurance, Agricultural Motor Insurance, Motor Fleet Insurance, and Motor Breakdown Service.
Insurance coverage is provided for personal motor vehicles.
Insurance solutions are offered for commercial motor vehicles.
Insurance is tailored for agricultural vehicles and machinery.
Comprehensive insurance is provided for motor fleet operations.
Breakdown assistance is offered for motor vehicle users.
Apps and channels of ERS
its YouTube channel ERS has 70K subscribers and 30 videos.
Videos from ERS
The most watched videos on ERS's YouTube channel, ERS (70K subscribers). Click a video to play it here.
More on ERS.
Funding Insights of ERS
ERS has successfully raised a total of $350M through 1 strategic funding round. The most recent funding activity was a Series D round of $350 million completed in March 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $350M
- Total Rounds 1
- Last Round Series D — $350M
- First Round $350M
(Mar 2021)
- Investors Count 2
All 1 funding rounds of ERS with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Mar 2021 | $350M | Series D | – | Abry, Aquiline Capital Partners | – |
4 investors in total: 4 institutional.
Investors in ERS
ERS has secured backing from 4 investors, including venture fund and institutional investors. Prominent investors backing the company include IAG, Abry Partners and Aquiline Capital Partners.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Abry Partners is engaged in middle market private equity investments. | 1989 | abry.com | Boston, United States | |
Private equity and debt investments are directed toward financial sectors. | 2005 | aquiline.com | New York, United States | |
Private equity investments in Europe are managed by Duke Street. | dukestreet.com | London, United Kingdom | ||
IAG is engaged in providing insurance and reinsurance services across Australia and New Zealand. | 1920 | iag.com.au | Sydney, Australia |
Investor details for ERS
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of ERS
22 people are tracked at ERS (7 in leadership, 15 in team).
| Name | Role | Group |
|---|---|---|
Jonathan Watson | Chief Sales And Marketing Officer | Leadership |
Peter Bilsby | Group CEO | Leadership |
Chris Johnson | Head Of Regional Development | Leadership |
Scott Tillbrook | Head Of Commercial Motor | Leadership |
Brendan Ferriter | Claims Business Partner | Leadership |
Declan O'Mahony | Head Of Claims | Leadership |
Amy Monaghan | Head Of Pricing & Analytics, Motor | Leadership |
Adam Pickering | Brand And Design Lead | Team |
Amy Jenkins | Claims Business Manager (counter Fraud) | Team |
Thomas M. | Pricing Manager | Team |
Chris Fogden Fia | Pricing Manager | Team |
Saad Uddin | Product Manager | Team |
Daniel John | Claims Operations Manager | Team |
Shannon Dodge | Payments Administrator | Team |
James Britton | Business Analyst | Team |
Megan Cook | Fraud Technician | Team |
Paul Cavanagh | Strategic Account Manager | Team |
Claire McShane | Marketing & Events Manager | Team |
Jeni Holdcroft-Young | Marketing Manager | Team |
Parth Patel Cmktr | Growth Marketing Manager (mat Cover) | Team |
2 more people are available in the full profile.
Complete people profiles for ERS
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of ERS
5 dated milestones of ERS across 75 years, from founding to its latest funding, stage changes and deals.
- Founded ERS is founded.
- Exit Acquired by Duke Street.
- Exit Acquired by IAG.
- Exit Acquired by Aquiline Capital Partners.
- Funding First funding round of $350.0M.
Competitors of ERS
ERS has 3 listed competitors in our database, 1 of them funded. They include Pension Insurance Corporation, Markerstudy Group and Ripe Insurance.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| pensioncorporation.com | 2006 | London, United Kingdom | $972.38M | Liability and pension insurance services are provided to clients. | ||
| markerstudygroup.com | 2001 | Sevenoaks, United Kingdom | P&C insurance broker | |||
| ripeinsurance.co.uk | 1998 | Manchester, United Kingdom | 46 | Specialist insurance for photography, caravans, valuables, and sports is offered. |
Detailed competitors of ERS
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of ERS
The website of ERS (ers.com) receives about 8.3K visits a month and ranks #2,146,699 among all websites worldwide, #6,591 in Insurance.
- Monthly visits8.3K
▼ 16.6% vs previous month
- Unique visitors4.2K
per month
- Global rank#2,146,699
among all websites
- Category rank#6,591
Finance · Insurance
- Bounce rate44%
- Pages per visit2.1
- Average visit51 sec
- DevicesDesktop 46% · Mobile 54%
Websites whose visitors overlap most with ERS. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| inshur.com | 100% | 159.8K | #208,532 | View details | |
| tradex.com | 99% | 18.6K | #997,435 | View details | |
simplyquote.co.uk | simplyquote.co.uk | 87% | #1,103,952 | – | |
| tempcover.com | 86% | 406.3K | #98,761 | View details | |
| quotezone.co.uk | 86% | 613.1K | #74,404 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 11 similar websites and full traffic analytics for ERS
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 11 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Insurance & Risk Management
2 companies that operate in the same segment as ERS (Insurance & Risk Management) in United Kingdom, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Vehicle parts and accessories are sold via an online platform. | 1897 | Walsall, West Midlands, United Kingdom | USD 20.37 M | |||
Insurance and asset management services are offered in multiple regions. | 1696 | London, England, United Kingdom | USD 78.79 B | 29,090 |
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Related news about Ers
Complete news archive for ERS
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- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
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Frequently Asked Questions about ERS
ERS was founded in 1946 and raised its 1st funding round 75 years after it was founded.
ERS is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.
ERS is a funded company, having raised a total of $350M across 1 funding round to date. The company's 1st funding round was a Series D of $350M, raised on Mar 2021.
ERS is established as a leading specialist motor insurer in the UK, offering A rated insurance products exclusively through brokers. Coverage is provided across various sectors including personal motor, commercial motor, agricultural motor, motor fleet, and motor breakdown services. Solutions are tailored for diverse needs, from supercars and classic car collections to taxis, buses, and farm machinery. Innovation is emphasized with offerings like connected and autonomous vehicle insurance, as well as on-demand insurance options.
ERS's top competitors include Pension Insurance Corporation, Ripe Insurance and Markerstudy Group.
ERS offers Personal Motor Insurance, Commercial Motor Insurance, Agricultural Motor Insurance, Motor Fleet Insurance, and Motor Breakdown Service.
ERS has 4 investors. Key investors include IAG, Abry Partners, Aquiline Capital Partners, and Duke Street.
ERS operates through Ers Syndicate 218 At Lloyd’S Managed By Iquw Syndicate Management Limited.
Yes. ERS was acquired by Aquiline Capital Partners in April 2013.