About Every Mother
Every Mother is a Healthcare company based in Brooklyn (United States) founded in 2017 by Leah Keller, and was acquired by Wildflower Health in July 2026. Pregnancy exercises are delivered via an online platform. Every Mother has raised $1.5 million across 2 funding rounds from investors including Wildflower Health, Techstars and Courtside Ventures. Its chief executive, as recorded, is Allison Rapaport. Its website every-mother.com draws about 46 thousand monthly visits. Every Mother offers products and services including Diastasis Recti Program, Prenatal Program, Postpartum Program, Prolapse Program, and Incontinence Program. Its focus areas include HealthTech, Disease Self Management, Women Health and Therapy. Its legal entity is Sustainable Fitness Inc. Its competitors include Renalis and Liv Labs; 2 of its 2 listed competitors have raised funding.
Company details
Every Mother was founded in 2017 in Brooklyn, United States, as an online platform in the pregnancy fitness sector. Access is granted to users after sign-up and plan selection, followed by responses to three questions for stage determination. Video tutorials are supplied based on targeted problem areas to support maternal health routines.
- Headquarters Brooklyn, United States
- Founders Leah Keller
- Stage Acquired
- SectorsHealthcare
- Email••••••••
- Phone•••• ••••
- Website every-mother.com
- Social LinkedIn X Facebook Instagram
- Acquired by Wildflower Health (Jul 2026)
- Legal Name Sustainable Fitness Inc.
- Total Equity Funding$1.5M (USD)
in 2 rounds
- Latest Funding Round$1.5M (USD), Seed
May 2020
- InvestorsWildflower Health
& 7 more
- Acquired byWildflower Health
(Jul 2026)
Products & Services of Every Mother
Every Mother offers a comprehensive portfolio of products and services, including Diastasis Recti Program, Prenatal Program, Postpartum Program, Prolapse Program, and Incontinence Program.
Clinically proven exercises to resolve diastasis recti and reduce risks.
Safe exercises to prepare core and pelvic floor for childbirth.
Therapeutic routines to strengthen core after childbirth.
Guided training to improve pelvic floor strength and function.
Exercises to restore muscle balance and enhance bladder control.
Safe exercises for healing after C-sections and surgeries.
Customized routines to relieve tension-related pelvic pain.
All-in-one exercises for navigating menopause transitions.
Funding Insights of Every Mother
Every Mother has successfully raised a total of $1.5M across 2 strategic funding rounds. The most recent funding activity was a Seed round of $1.5 million completed in May 2020. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $1.5M
- Total Rounds 2
- Last Round Seed — $1.5M
- Investors Count 7
All 2 funding rounds of Every Mother with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| May 2020 | $1.5M | Seed | – | Courtside Ventures | |
| Jun 2019 | Seed | – | Techstars | – |
8 investors in total: 5 institutional and 3 angel.
Investors in Every Mother
Every Mother has secured backing from 8 investors, including venture fund and angel investors. Prominent investors backing the company include Wildflower Health, Techstars and Courtside Ventures.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Seed and early-stage tech investments are managed by Courtside Ventures. | courtsidevc.com | New York, United States | ||
Investments are made in early-stage startups by Serena Ventures. | serenaventures.com | San Francisco, United States | ||
Startups are accelerated globally without sector restrictions through structured programs. | 2006 | techstars.com | New York, United States | |
Venture capital fund focused on tech startups | thefund.vc | New York, United States | ||
RB Robin Berzin | unknown_55a5cbe593dd45778 | |||
JF Jenny Fielding | Managing Partner at Everywhere Ventures, active angel investor in early-stage startups | unknown_02ad58847dd34ff4b | ||
IP Ilia Papas | Angel investor and tech entrepreneur based in India, focused on early-stage startups. | unknown_544ee1d37dc14764a | ||
High-risk pregnancies are identified and assisted through a mobile app. | 2012 | wildflowerhealth.com | San Francisco, United States |
Investor details for Every Mother
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Every Mother
6 people are tracked at Every Mother (2 in leadership, 4 in board & advisors).
| Name | Role | Group |
|---|---|---|
Leah Keller | Founder | Leadership |
Allison Rapaport | CEO | Leadership |
Whitney Rogers | Advisor | Board & advisors |
Geeta Sharma | Advisor | Board & advisors |
Allison Romero | Advisor | Board & advisors |
Jacqueline Worth | Advisor | Board & advisors |
Complete people profiles for Every Mother
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Every Mother
4 dated milestones of Every Mother across 9 years, from founding to its latest funding, stage changes and deals.
- Founded Every Mother is founded.
- Funding First funding round.
- Funding Latest funding round, Seed, of $1.5M.
- Exit Acquired by Wildflower Health.
Competitors of Every Mother
Every Mother has 2 listed competitors in our database, 2 of them funded. They include Renalis and Liv Labs.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| renalis.health | 2019 | Chicago, United States | $944,000 | Provider of solutions for pelvic health | ||
| livlabsfitness.com | 2017 | Wilmette, United States | $125,000 | 3 | Provider of personalized training classes and pelvic floor exercises |
Detailed competitors of Every Mother
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Every Mother
The website of Every Mother (every-mother.com) receives about 46.3K visits a month.
- Monthly visits46.3K
▼ 3.2% vs previous month
Websites whose visitors overlap most with Every Mother. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
evlofitness.com | evlofitness.com | 100% | #263,634 | – | |
aliveapp.co | aliveapp.co | 98% | #1,178,448 | – | |
| momcozy.com | 86% | 3.1M | #19,356 | View details | |
| theeverymom.com | 86% | #99,178 | View details |
Top companies in Health Monitoring & Wearables
3 companies that operate in the same segment as Every Mother (Health Monitoring & Wearables) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Smart fitness equipment and streaming platforms are provided. | 2011 | New York, New York, United States | USD 995.53 M | USD 2.45 B | 2,894 | |
Wearable glucose monitoring patches are provided for real-time data tracking. | 1999 | San Diego, California, United States | USD 52.5 M | USD 4.66 B | 10,300 | |
Diabetes management is enabled via glucose meters and mobile apps. | 2010 | Palo Alto, California, United States | USD 201 M |
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Frequently Asked Questions about Every Mother
Every Mother was founded in 2017 and raised its 1st funding round 2 years after it was founded.
Every Mother is headquartered in Brooklyn, United States. It is registered at Brooklyn, New York, United States.
Allison Rapaport is the CEO of Every Mother, as recorded in our data.
Every Mother is a funded company, having raised a total of $1.5M across 2 funding rounds to date.
Every Mother was founded in 2017 in Brooklyn, United States, as an online platform in the pregnancy fitness sector. Access is granted to users after sign-up and plan selection, followed by responses to three questions for stage determination. Video tutorials are supplied based on targeted problem areas to support maternal health routines.
Every Mother offers Diastasis Recti Program, Prenatal Program, Postpartum Program, Prolapse Program, and 4 more products and services.
Every Mother has 8 investors. Key investors include Wildflower Health, Techstars, Courtside Ventures, Serena Ventures, and Robin Berzin.
Every Mother operates through Sustainable Fitness Inc..
Yes. Every Mother was acquired by Wildflower Health in July 2026.