About FACTOR ELEVEN
FACTOR ELEVEN is a company based in Hamburg (Germany) founded in 2014 by Alexander Anhuth was acquired by Armira in February 2023. It operates as a B2B, and SaaS. The company has 55 employees as of December 31, 2019. FACTOR ELEVEN offers products and services including Content Engagement Ad, Branded Player, Story Ad, Swipe-to-Store Ad, and Traffic Booster. FACTOR ELEVEN operates in a competitive market with competitors including Justtag, iPromote, Xclaim Mobile, AdViz and onlineagility.com, among others.
- Headquarter Hamburg, Germany
- Employees 55 as on 31 Dec, 2019
- Founders Alexander Anhuth
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Sectors
TechnologyMedia & Entertainment
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Email
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Phone
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Website
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Social
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- Legal Name Factor Eleven Gmbh
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Products & Services of FACTOR ELEVEN
FACTOR ELEVEN offers a comprehensive portfolio of products and services, including Content Engagement Ad, Branded Player, Story Ad, Swipe-to-Store Ad, and Traffic Booster. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Ad format for interactive user engagement with content.
Tool for branded video playback in campaigns.
Ad type for storytelling in digital formats.
Ad that drives users directly to stores.
Service to increase website traffic.
Funding Insights of FACTOR ELEVEN
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
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Investors in FACTOR ELEVEN
FACTOR ELEVEN has secured backing from 1 investor, including venture fund investors. Prominent investors backing the company include Armira. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Armira is recognized as a leading investment holding company.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Venture capital is directed toward companies in multiple sectors.
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by FACTOR ELEVEN
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - FACTOR ELEVEN
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Factor Eleven Comparisons
Competitors of FACTOR ELEVEN
FACTOR ELEVEN operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Justtag, iPromote, Xclaim Mobile, AdViz and onlineagility.com, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Offline and online advertising are linked by Justtag's analytical platform.
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Local display advertising is enabled via self-serve platform for SMBs.
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| domain | founded_year | HQ Location |
Offers a location-aware platform for managing mobile ad campaigns efficiently.
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| domain | founded_year | HQ Location |
Serves as a web portal for monitoring and managing advertising schedules effectively.
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| domain | founded_year | HQ Location |
Marketing campaigns are created, managed, and optimized for niche markets.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Factor Eleven
Frequently Asked Questions about FACTOR ELEVEN
When was FACTOR ELEVEN founded?
FACTOR ELEVEN was founded in 2014.
Where is FACTOR ELEVEN located?
FACTOR ELEVEN is headquartered in Hamburg, Germany. It is registered at Hamburg, Hamburg, Germany.
Who is the current CEO of FACTOR ELEVEN?
Alexander Anhuth is the current CEO of FACTOR ELEVEN. They have also founded this company.
How many employees does FACTOR ELEVEN have?
As of Dec 31, 2019, the latest employee count at FACTOR ELEVEN is 55.
What does FACTOR ELEVEN do?
Factor Eleven GmbH operates a one-stop platform that enables users to plan, create, and manage digital advertising campaigns for national and local markets. Based in Gießen, Germany, it offers rich media ads with KPI-based billing and ensures brand safety through premium publisher networks. The company serves advertisers, agencies, publishers, and resellers, providing tools like API, self-service options, and managed services for efficient campaign execution and transparent reporting.
Who are the top competitors of FACTOR ELEVEN?
What products or services does FACTOR ELEVEN offer?
FACTOR ELEVEN offers Content Engagement Ad, Branded Player, Story Ad, Swipe-to-Store Ad, and Traffic Booster.
Who are FACTOR ELEVEN's investors?
FACTOR ELEVEN has 1 investor. Key investors include Armira.
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