About Faire
Faire is a company based in San Francisco (United States) founded in 2017 by Jeffrey Kolovson, Max Rhodes, Marcelo Cortes, and Daniele Perito. It operates as a Two-Sided Marketplace. Faire has raised $1.39 billion across 9 funding rounds from investors including Shopify, Lightspeed Venture Partners and Khosla Ventures. Faire offers products and services including Wholesale Marketplace. Faire operates in a competitive market with competitors including Qogita, Orderchamp, Evergreen Enterprises, Reevooy and Touch Local, among others.
- Headquarter San Francisco, United States
- Founders Jeffrey Kolovson, Max Rhodes, Marcelo Cortes, Daniele Perito
- Stage Decacorn
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Sectors
Retail
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Email
***********
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Phone
*********
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Website
*********
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Social
*********
- Legal Name Faire Wholesale, Inc.
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$1.39 B (USD)
in 9 rounds
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Latest Funding Round
$100 M (USD), Series I
Nov 17, 2025
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Investors
Shopify
& 17 more
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Employee Count
Employee Count
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Products & Services of Faire
Faire offers a comprehensive portfolio of products and services, including Wholesale Marketplace. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
A platform connecting retailers with wholesale brands globally.
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Funding Insights of Faire
Faire has successfully raised a total of $1.39B across 9 strategic funding rounds. The most recent funding activity was a Series I round of $100 million completed in November 2025. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 9
- Last Round Series I — $100.0M
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First Round
First Round
(22 Feb 2018)
- Investors Count 18
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Nov, 2025 | Amount | Series I - Faire | Valuation |
investors |
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| Sep, 2023 | Amount | Series H - Faire | Valuation | Shopify |
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| Nov, 2021 | Amount | Series G - Faire | Valuation | Durable Capital Partners , Dragoneer Investment Group |
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| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Faire
Faire has secured backing from 18 investors, including institutional, venture fund, and angel investors. Prominent investors backing the company include Shopify, Lightspeed Venture Partners and Khosla Ventures. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Investment management services are offered by Durable Capital Partners.
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Founded Year | Domain | Location | |
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Private equity investments are made in technology-enabled growth companies.
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Founded Year | Domain | Location | |
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Private equity and hedge fund focused on consumer, business services, financial, healthcare, and multiple sectors
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Faire
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Faire
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Faire Comparisons
Competitors of Faire
Faire operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Qogita, Orderchamp, Evergreen Enterprises, Reevooy and Touch Local, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Online B2B marketplace platform offering multi-category beauty and wellness products
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| domain | founded_year | HQ Location |
Multi-category products are traded via an online B2B marketplace.
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| domain | founded_year | HQ Location |
Wholesaler and distributor of home furnishings, sports and fashion accessories
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| domain | founded_year | HQ Location |
An online platform for digital sourcing by businesses is provided.
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| domain | founded_year | HQ Location |
Local B2B listing platform
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Faire
Frequently Asked Questions about Faire
When was Faire founded?
Faire was founded in 2017 and raised its 1st funding round 1 year after it was founded.
Where is Faire located?
Faire is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.
Who is the current CEO of Faire?
Max Rhodes is the current CEO of Faire. They have also founded this company.
Is Faire a funded company?
Faire is a funded company, having raised a total of $1.39B across 9 funding rounds to date. The company's 1st funding round was a Series G of $596.21M, raised on Feb 22, 2018.
What does Faire do?
Faire is operated as a wholesale marketplace platform that connects retailers with over 100,000 independent brands globally. Retailers are provided access to a wide selection of products across categories like home decor, food, drink, beauty, wellness, jewelry, and more. Solutions such as free returns on first orders, deferred payment options, and free shipping with membership are offered to simplify inventory purchasing. The platform is focused on supporting values-driven shopping, including women-owned, eco-friendly, and handmade products.
Who are the top competitors of Faire?
Faire's top competitors include Orderchamp, Zax and Reevooy.
What products or services does Faire offer?
Faire offers Wholesale Marketplace.
Who are Faire's investors?
Faire has 18 investors. Key investors include Shopify, Lightspeed Venture Partners, Khosla Ventures, Baillie Gifford, and Norwest Venture Partners.
What is Faire's valuation?
The valuation of Faire is $12.4B as of Nov 2021.
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