Feel22

Beirut, Lebanon Founded: 2016 • Age: 10 yrs
Online retailer of beauty care products

About Feel22

Feel22 is a company based in Beirut (Lebanon) founded in 2016. Feel22 operates in a competitive market with competitors including Loolia Closet, MyKady, iveecosmetics, Fattal Beauty and The Glam Edition, among others.

  • Headquarter Beirut, Lebanon
  • Sectors
    Healthcare
  • Email
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  • Phone
    β€’β€’β€’β€’ β€’β€’β€’β€’
  • Website feel22.com
  • Social LinkedIn X Facebook Instagram
Key Metrics

Apps and channels of Feel22

Feel22 publishes 2 mobile apps with over 100K+ downloads.

Feel22-Your Beauty, Your Terms
Google Play Shopping Everyone Free
Developer: feel22
View on Google Play
Feel22-Your Beauty, Your Terms
App Store Shopping 4+
Developer: Think Digital SAL
View on App Store

Funding Insights of Feel22

  • Total Rounds 1
  • Investors Count 1

All 1 funding rounds of Feel22 with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Feb 2019–Series A––
Valuation history

1 investors in total: 1 institutional.

Investors in Feel22

Feel22 has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include EquiTrust Life Insurance.

All
Institutional
InvestorDescriptionFounded YearDomainLocation
Serves as a reliable life insurance company providing essential coverage solutions.
1996equitrust.comDes Moines, United States
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Investor details for Feel22

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  • Complete investor list
  • Round participation
  • Investor portfolios
  • Co-investor network

Verified entity values are shown only after access is granted.

People of Feel22

10 people are tracked at Feel22 (10 in team).

NameRoleGroup
Sarah Fouad
Commercial Category ManagerTeam
Celine Abdallah
InfluencerTeam
Ahmad El Shentinawy
Accounting ManagerTeam
Yara Chamaa
InfluencerTeam
Carmen Gerges
Regional Financial ControllerTeam
Lea Halabi
Senior Marketing ExecutiveTeam
Hassnaa Youssef
Marketing ManagerTeam
Essam Abbas
Commercial ManagerTeam
Camille El Khoury
Country ManagerTeam
Joy Khoury
Senior Executive BuyerTeam
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Complete people profiles for Feel22

Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.

  • Full employee list
  • Team structure
  • Board tenure
  • Professional contacts

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Timeline of Feel22

2 dated milestones of Feel22 across 3 years, from founding to its latest funding, stage changes and deals.

  1. Founded Feel22 is founded.
  2. Funding First funding round.

Competitors of Feel22

Feel22 operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Loolia Closet, MyKady, iveecosmetics, Fattal Beauty and The Glam Edition, among others.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
looliacloset.com2017Beirut, Lebanon––
Online marketplace offering multi-category products
mykady.com2015Ghazir, Lebanon––
Online retailer of beauty, personal care, and fashion products in Lebanon.
iveecosmetics.com2020Byblos, Lebanon––
Online store selling cosmetics, makeup, skincare, and baby products in Lebanon.
fattalbeauty.com2020–––
Online retailer offering beauty products, fragrances, skincare, and fashion accessories.
theglamedition.com2016Beirut, Lebanon––
Online retailer of luxury beauty products including perfumes, makeup, and skin care.
hbytala.com2018Beirut, Lebanon––
Online retailer selling Korean beauty products, skincare, haircare, and body items in Lebanon.
glowishbymb.com2023Ashrafiye, Lebanon––
An e-commerce platform featuring a curated selection of beauty and personal care products.
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Detailed competitors of Feel22

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

  • Full competitor set
  • Operating metrics
  • Benchmarks
  • Competitive positioning

Verified entity values are shown only after access is granted.

Web traffic of Feel22

The website of Feel22 (feel22.com) receives about 180.6K visits a month.

  • Monthly visits
    180.6K

    ▼ 22% vs previous month

Similar websites

Websites whose visitors overlap most with Feel22. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
faces.eg
faces.eg
100%
–#317,877–
mazaya.eg
mazaya.eg
100%
–#208,814–
bloompharmacy.com
bloompharmacy.com
90%
–#229,193–
sourcebeauty.com
89%
130.7K#241,963View details
o2morny.com
84%
29.8K#819,774View details
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
Premium access

All 40 similar websites and full traffic analytics for Feel22

The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.

  • 40 similar websites
  • Audience overlap
  • Engagement analytics
  • Traffic by brand

Verified entity values are shown only after access is granted.

Similar companies to Feel22

10 companies that operate in the same segment as Feel22 (Beauty & Skin Care Platforms), ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Cosmetics, skincare, haircare, and wellness products are retailed online.
2012Mumbai, Maharashtra, IndiaUSD 103.18 MUSD 1.07 B10,990
Beauty and cosmetic products are retailed through an online platform.
2011Mumbai, Maharashtra, IndiaUSD 559.95 M––
Subscription-based men's grooming products are provided by Harry's.
2012New York, New York, United StatesUSD 755.88 M–431
Online brand offering mens grooming products
2015Gurugram, Haryana, IndiaUSD 52.66 M––
Hair coloring kits are provided via an internet-first brand.
2013San Francisco, California, United StatesUSD 248.9 M–247
It offers a platform to schedule & manages appointments for beauty services
2012San Francisco, California, United StatesUSD 168.82 M––
Retailer of perfumes, cosmetics, skincare, and related gift set items
2012Gurugram, Haryana, IndiaUSD 58.54 M––
Platform offering multi-category natural beauty care products
2019Mumbai, Maharashtra, IndiaUSD 46.98 MUSD 9.25 M94
Online brand offering multi-category natural skin care and makeup products
2016Gurugram, Haryana, IndiaUSD 141.36 MUSD 182.2 M864
Multi-category organic grooming products for men are offered online.
2015Gurugram, Haryana, IndiaUSD 10.98 MUSD 13.91 M264
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Frequently Asked Questions about Feel22

Feel22 was founded in 2016 and raised its 1st funding round 3 years after it was founded.

Feel22 is headquartered in Beirut, Lebanon.

Feel22 was established in 2016 and is based in Beirut, Lebanon. Operations focus on e-commerce within the beauty sector, where products such as makeup, nail care, skincare, perfumes, hair care, and additional items from multiple brands are distributed. The inventory addresses needs of men, women, and children through an online platform accessible via feel22.com.

Feel22's top competitors include Loolia Closet, MyKady and iveecosmetics.

Feel22 has 1 investor. Key investors include EquiTrust Life Insurance.

Yes. Feel22 publishes Feel22-Your Beauty, Your Terms and 1 more app, with over 100,000 downloads.

The website of Feel22 receives about 181 thousand visits a month.

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