About Finca Raiz
Finca Raiz is a Real Estate & Construction company based in Bogota (Colombia) founded in 2004, and was acquired by Frontier Digital Ventures in October 2020. It operates as an online listing platform for buyingselling and leasing real estate. Its website fincaraiz.com.co draws about 4.6 million monthly visits. Finca Raiz offers products and services including Property Search Platform and Mobile App. Its focus areas include Consumer, Residential Real Estate Tech, Listings and Real Estate and Construction Tech. Its competitors include idealist, Zillow, Yandex, Trulia and PropertyGuru and 2 more; 6 of its 7 listed competitors have raised funding.
Company details
Finca Raiz is an online listing platform for buyingselling and leasing real estate operating in Columbia. It is part of Schibsted, a digital media house listed on the Oslo Stock Exchange. Users can browse through the property listings on the platform to obtain details such as location, price, availability and contact details of property ownersagents. Users can initiate an offline communication with the property owneragent to close the deal for the property of their choice. Property ownersagents can list their property on the platform by registering online. The company earns revenues through featured listing packages sold to property ownersagents and through advertisements placed on its platform.
- Headquarters Bogota, Colombia
- Stage Acquired
- SectorsReal Estate & Construction
- Website category Business and Consumer Services · Real Estate
- Emailβ’β’β’β’β’β’β’β’
- Phoneβ’β’β’β’ β’β’β’β’
- Website fincaraiz.com.co
- Social LinkedIn X Facebook Instagram YouTube
- Acquired by Frontier Digital Ventures (Oct 2020)
- Investors
- Acquired byFrontier Digital Ventures
(Oct 2020)
Products & Services of Finca Raiz
Finca Raiz offers a comprehensive portfolio of products and services, including Property Search Platform and Mobile App.
Online tool for searching and listing properties in Colombia
App for real-time property notifications and filters
Apps and channels of Finca Raiz
Finca Raiz publishes 2 mobile apps with over 1M+ downloads.
Investors in Finca Raiz
Finca Raiz has secured backing from 1 investor, including venture fund investors. Prominent investors backing the company include Frontier Digital Ventures.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Private equity firm | 2014 | frontierdv.com | Kuala Lumpur, Malaysia |
Investor details for Finca Raiz
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Finca Raiz
5 people are tracked at Finca Raiz (1 in leadership, 4 in team).
| Name | Role | Group |
|---|---|---|
Nicolás Mendoza Ruíz | Chief Technology Officer | Leadership |
Vivian Cardenas | Líder De Prodcuto | Team |
Diana Paola León Andrade | Lider IRIS Colombia | Team |
Frank Esteban Payares Ríos | Full-stack Developer | Team |
Christian Rodríguez | Gerente De Nuevos Negocios | Team |
Complete people profiles for Finca Raiz
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Finca Raiz
2 dated milestones of Finca Raiz across 16 years, from founding to its latest funding, stage changes and deals.
- Founded Finca Raiz is founded.
- Exit Acquired by Frontier Digital Ventures.
Competitors of Finca Raiz
Finca Raiz has 7 listed competitors in our database, 6 of them funded. They include idealist, Zillow, Yandex, Trulia and PropertyGuru, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| idealista.com | 2000 | Madrid, Spain | $303.81M | – | Online listing platform for buying and selling residential and commercial properties | |
| zillow.com | 2005 | Seattle, United States | $87M | 4,073 | Residential properties are listed and searched through an app-based platform. | |
| yandex.com | 1997 | Moscow, Russia | – | – | An AI-enabled search engine and related digital services are provided. | |
| trulia.com | 2005 | San Francisco, United States | $32.8M | 1,052 | Residential real estate search engine | |
| propertygurugroup.com | 2006 | Singapore | $689.51M | – | Real estate properties are discovered via an online portal. | |
| zoopla.co.uk | 2008 | London, United Kingdom | $10.67M | 456 | An online listing platform for residential and commercial properties | |
| zigbang.com | 2012 | Seoul, South Korea | $141.91M | 327 | Real estate listings are facilitated through web and mobile platforms. |
Detailed competitors of Finca Raiz
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Finca Raiz
The website of Finca Raiz (fincaraiz.com.co) receives about 4.6M visits a month and ranks #11,194 among all websites worldwide, #295 in Real Estate.
- Monthly visits4.6M
▲ 38.8% vs previous month
- Unique visitors1M
per month
- Global rank#11,194
among all websites
- Category rank#295
Business and Consumer Services · Real Estate
- Bounce rate23%
- Pages per visit8.8
- Average visit6 min 19 sec
- DevicesDesktop 29% Β· Mobile 71%
Websites whose visitors overlap most with Finca Raiz. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| metrocuadrado.com | 100% | – | #10,824 | View details | |
| ciencuadras.com | 81% | 1.5M | #49,219 | View details | |
properati.com.co | properati.com.co | 80% | – | #88,612 | β |
nuroa.com.co | nuroa.com.co | 72% | – | #301,106 | β |
puntopropiedad.com | puntopropiedad.com | 69% | – | #149,487 | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 40 similar websites and full traffic analytics for Finca Raiz
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Real Estate Technology Platforms
10 companies that operate in the same segment as Finca Raiz (Real Estate Technology Platforms), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Residential properties are listed and searched through an app-based platform. | 2005 | Seattle, Washington, United States | USD 87 M | – | – | |
Real estate properties are discovered via an online portal. | 2006 | Singapore, Singapore, Singapore | USD 689.51 M | USD 78.41 M | 2,613 | |
Residential properties are resold via an app-based platform. | 2014 | San Francisco, California, United States | USD 1.35 B | USD 2.71 M | 1,426 | |
Residential real estate search engine | 2005 | San Francisco, California, United States | USD 32.8 M | – | – | |
Technology platform for real estate transactions and mortgages is provided. | 2014 | Gurugram, Haryana, India | USD 97.98 M | USD 28.9 M | 9,619 | |
Online listing platform for buying and selling residential and commercial properties | 2000 | Madrid, Madrid, Spain | USD 303.81 M | – | – | |
Online platform for buying, renting, and selling residential and commercial properties | 2012 | Gurugram, Haryana, India | USD 146.45 M | USD 25.52 M | 1,188 | |
An online listing platform for residential and commercial properties | 2008 | London, England, United Kingdom | USD 10.67 M | USD 112.51 M | 456 | |
Rental properties are brokered online for seekers and owners. | 2012 | Sao Paulo, State of Sao Paulo, Brazil | USD 755 M | – | 5,932 | |
Residential properties are listed and brokered through an online platform. | 2004 | Seattle, Washington, United States | USD 166.06 M | USD 1.04 B | 5,659 |
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track β from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Related news about Finca Raiz
Complete news archive for Finca Raiz
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Frequently Asked Questions about Finca Raiz
Finca Raiz was founded in 2004.
Finca Raiz is headquartered in Bogota, Colombia. It is registered at Bogota, Bogota, Colombia.
Finca Raiz is an online listing platform for buyingselling and leasing real estate operating in Columbia. It is part of Schibsted, a digital media house listed on the Oslo Stock Exchange. Users can browse through the property listings on the platform to obtain details such as location, price, availability and contact details of property ownersagents. Users can initiate an offline communication with the property owneragent to close the deal for the property of their choice. Property ownersagents can list their property on the platform by registering online. The company earns revenues through featured listing packages sold to property ownersagents and through advertisements placed on its platform.
Finca Raiz's top competitors include Zillow, PropertyGuru and Trulia.
Finca Raiz offers Property Search Platform and Mobile App.
Finca Raiz has 1 investor. Key investors include Frontier Digital Ventures.
Yes. Finca Raiz was acquired by Frontier Digital Ventures in October 2020.
Yes. Finca Raiz publishes FincaRaiz - real estate and 1 more app, with over 1 million downloads.
The website of Finca Raiz receives about 4.6 million visits a month and ranks #11,194 among all websites worldwide.

