About Firefly Diamonds
Firefly Diamonds is a Retail company based in Mumbai (India) founded in 2023. Firefly Diamonds has raised $3 million across 1 funding round from investors including WestBridge Capital, Manoj Agarwal and Kamla Rani. The company has 29 employees. Its website fireflydiamonds.com draws about 21 thousand monthly visits. Its Indian entity Firelab Diamonds Private Limited reported revenue of ₹2.07 Cr. Its focus areas include Consumer, Fashion Tech, B2C Commerce and Accessories. Its competitors include Jewelbox, Fiona Diamond and Svaraa; 2 of its 3 listed competitors have raised funding.
Company details
Online brand of lab-grown diamond jewelry. It offers a collection of rings, earrings, necklaces, bracelets, and pendants. The company provides certification from reputable gemological labs and ensures ethical sourcing. A studio allows customers to design custom pieces. Jewelry comes with lifetime exchange and buyback options. The retailer also offers a tree-planting initiative with each purchase.
- Headquarters Mumbai, India
- Employees 29
- SectorsRetail
- Email••••••••
- Phone•••• ••••
- Website fireflydiamonds.com
- Social LinkedIn Facebook Instagram
- Legal Name Firelab Diamonds Private Limited
- Date of Incorporation 30 Dec, 2023
- Jurisdiction Mumbai, Maharashtra, India
- Annual Revenue₹2.07 Cr
FY 2025
- Net Loss-₹81.5 Lakh
FY 2025 · -39% margin
- EBITDA-₹92.1 Lakh
FY 2025 · -45% margin
- Total Equity Funding$3M (USD)
in 1 rounds
- Latest Funding Round$3M (USD), Seed
Mar 2025
- InvestorsWestBridge Capital
& 3 more
- Employee Count29
Associated legal entities of Firefly Diamonds
Firefly Diamonds operates through Firelab Diamonds Private Limited (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2025) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Firelab Diamonds Private Limited CIN U32111MH2023PTC416448 | Active | 30 Dec 2023 | Mumbai, Maharashtra | ₹2.1 Cr | 38 | 6 | View details |
Funding Insights of Firefly Diamonds
Firefly Diamonds has successfully raised a total of $3M through 1 strategic funding round. The most recent funding activity was a Seed round of $3 million completed in March 2025. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $3M
- Total Rounds 1
- Last Round Seed — $3M
- First Round $3M
(Mar 2025)
- Investors Count 4
All 1 funding rounds of Firefly Diamonds with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Mar 2025 | $3M | Seed | – | WestBridge Capital |
4 investors in total: 1 institutional and 3 angel.
Investors in Firefly Diamonds
Firefly Diamonds has secured backing from 4 investors, including venture fund and angel investors. Prominent investors backing the company include WestBridge Capital, Manoj Agarwal and Kamla Rani.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Investment firm focusing on purpose-driven capital for Indian entrepreneurs in sectors like financial services and technology. | 2000 | westbridgecap.com | Quatre Bornes, Mauritius | |
MA Manoj Agarwal | unknown_2cb38c7eee8b4c3db | |||
KR Kamla Rani | unknown_d2a81923f36d4e54a | |||
IA Indu Agarwal | unknown_a4916daa81694d228 |
Investor details for Firefly Diamonds
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Board of directors of Firelab Diamonds Private Limited (Firefly Diamonds)
Firelab Diamonds Private Limited is the primary company behind Firefly Diamonds. The board of Firelab Diamonds Private Limited currently have 4 directors; the longest-serving is Aayush Nirav Bhansali, appointed in 2023. 1 earlier director has ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Aayush Nirav Bhansali DIN 10448370 | Director | 30 Dec 2023 | 2 yrs 9 mo | Firelab Diamonds Private Limited |
| Adit Nirav Bhansali DIN 10448371 | Director | 30 Dec 2023 | 2 yrs 9 mo | Firelab Diamonds Private Limited |
| Reshma Nirav Bhansali DIN 03013497 | Individual Subscriber | 30 Dec 2023 | 2 yrs 9 mo | Firelab Diamonds Private Limited |
| Nirav Bhansali Jitendra DIN 00200429 | Director | 30 Dec 2023 | 2 yrs 9 mo | Firelab Diamonds Private Limited |
People of Firefly Diamonds
1 people are tracked at Firefly Diamonds (1 in leadership); the tracked headcount is 29.
| Name | Role | Group |
|---|---|---|
| Founder | Leadership |
Complete people profiles for Firefly Diamonds
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Financials of Firefly Diamonds
Figures of Firelab Diamonds Private Limited, the primary company behind Firefly Diamonds, for FY 2025. Revenue was ₹2.07 Cr. Net loss was -₹81.5 Lakh (-39% margin). EBITDA was -₹92.1 Lakh (-45% margin).
- ₹2.07 CrRevenue · FY 2025
- -₹81.5 LakhNet loss · -39% margin
- -₹92.1 LakhEBITDA · -45% margin
- ₹5.50 CrPaid-up capital
- 38Employees (provident fund records)
Balance sheet, profit and loss, cash flow and ratios of Firelab Diamonds Private Limited are on its company page.
Detailed financial statements for Firefly Diamonds
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
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Timeline of Firefly Diamonds
2 dated milestones of Firefly Diamonds across 2 years, from founding to its latest funding, stage changes and deals.
- Founded Firefly Diamonds is founded.
- Funding First funding round of $3.0M.
Competitors of Firefly Diamonds
Firefly Diamonds has 3 listed competitors in our database, 2 of them funded. They include Jewelbox, Fiona Diamond and Svaraa.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| jewelbox.co.in | 2022 | Kolkata, India | $3.86M | 126 | Lab-grown diamond jewellery is provided via an online platform. | |
| fionadiamonds.com | 2004 | Mumbai, India | $1.1M | 12 | Lab-grown and natural diamond jewelry is retailed by Fiona Diamond. | |
| svaraa.com | 2019 | Surat, India | 9 | Produces high-quality lab-grown diamond jewelry products. |
Detailed competitors of Firefly Diamonds
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Web traffic of Firefly Diamonds
The website of Firefly Diamonds (fireflydiamonds.com) receives about 20.8K visits a month.
- Monthly visits20.8K
▲ 301.8% vs previous month
Top companies in Fashion & Lifestyle E-Commerce
3 companies that operate in the same segment as Firefly Diamonds (Fashion & Lifestyle E-Commerce) in India, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Eyewear is offered online for men, women, and kids. | 2010 | Gurugram, Haryana, India | USD 1.04 B | USD 939.4 M | 18,984 | |
Fashion and lifestyle products are offered via an online marketplace. | 2007 | Bengaluru, Karnataka, India | USD 123.71 M | USD 542.17 M | 1,108 | |
Gold and silver jewellery, lab-grown diamonds, and accessories are retailed. | 2019 | Bengaluru, Karnataka, India | USD 142.34 M | USD 32.66 M | 711 |
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Related news about Firefly Diamonds
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Frequently Asked Questions about Firefly Diamonds
Firefly Diamonds was founded in 2023 and raised its 1st funding round 2 years after it was founded.
Firefly Diamonds is headquartered in Mumbai, India. It is registered at Mumbai, Maharashtra, India.
Firefly Diamonds is a funded company, having raised a total of $3M across 1 funding round to date. The company's 1st funding round was a Seed of $3M, raised on Mar 2025.
Firefly Diamonds has 29 employees.
The primary company behind Firefly Diamonds, Firelab Diamonds Private Limited, reported revenue of ₹2.07 Cr for FY 2025.
Online brand of lab-grown diamond jewelry. It offers a collection of rings, earrings, necklaces, bracelets, and pendants. The company provides certification from reputable gemological labs and ensures ethical sourcing. A studio allows customers to design custom pieces. Jewelry comes with lifetime exchange and buyback options. The retailer also offers a tree-planting initiative with each purchase.
Firefly Diamonds's top competitors include Jewelbox, Fiona Diamond and Svaraa.
Firefly Diamonds has 4 investors. Key investors include WestBridge Capital, Manoj Agarwal, Kamla Rani, and Indu Agarwal.
Firefly Diamonds operates through Firelab Diamonds Private Limited.
The legal entities of Firefly Diamonds currently have 4 directors, including Aayush Nirav Bhansali, Adit Nirav Bhansali, Reshma Nirav Bhansali and others.