First Financial

Melbourne, Australia Founded: 2014 • Age: 12 yrs
Wealth management services are provided from Melbourne, Australia.

About First Financial

First Financial is a Financial Services company based in Melbourne (Australia) founded in 2014 by Chris White. It operates as a wealth management services are provided from Melbourne, Australia. It operates on a Professional Services model. First Financial offers products and services including Retirement Planning, Investment and Wealth Management, Superannuation and SMSF, Tax Effective Strategies, and Insurance and Aged Care. Its focus areas include Financials and Wealth Management. Its legal entity is First Financial Pty Ltd. Its competitors include Ord Minnett, Findex, Prime Financial Group, Macquarie Asset Management and MyState and 2 more.

Company details

Tailored financial planning and wealth management services are offered by First Financial. Focus is placed on retirement planning, investment strategies, superannuation, tax efficiency, insurance, and aged care solutions. Clients across various life stages are supported with personalized advice and ongoing guidance. Sectors served include individual and family financial security, with an emphasis on long-term goals and adaptability to life changes. Comprehensive strategies are developed to ensure clarity and confidence in financial futures.

  • Headquarters Melbourne, Australia
  • Founders Chris White
  • Sectors
    Financial Services
  • Phone
    β€’β€’β€’β€’ β€’β€’β€’β€’
  • Website firstfinancial.com.au
  • Social LinkedIn X Facebook YouTube
  • Legal Name First Financial Pty Ltd
Operational Areas
Key Metrics

Products & Services of First Financial

First Financial offers a comprehensive portfolio of products and services, including Retirement Planning, Investment and Wealth Management, Superannuation and SMSF, Tax Effective Strategies, and Insurance and Aged Care.

Retirement Planning
Financial Services

Tailored strategies are developed for retirement financial security.

Investment and Wealth Management
Financial Services

Personalized investment plans are created for wealth growth.

Superannuation and SMSF
Financial Services

Superannuation solutions are provided for long-term financial planning.

Tax Effective Strategies
Financial Services

Tax-saving strategies are designed to maximize financial efficiency.

Insurance and Aged Care
Financial Services

Insurance and care plans are offered for protection.

Apps and channels of First Financial

its YouTube channel First Financial Melbourne has 73 subscribers and 30 videos.

First Financial Melbourne
YouTube 73 subscribers 30 videos Science & Technology
Open channel

Videos from First Financial

The most watched videos on First Financial's YouTube channel, First Financial Melbourne (73 subscribers). Click a video to play it here.

James Wrigley - Principal
1.7K views
"Gearing" - Borrowing to Invest, with Roel Burghouwt
734 views
Borrowing to Buy Property with Super - Ben Rossi
686 views
Market Commentary - April 2025
683 views

More on First Financial Melbourne.

Funding Insights of First Financial

  • Total Rounds 1
  • Investors Count 1

All 1 funding rounds of First Financial with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Jun 2015–Series A––
Valuation history

1 investors in total: 1 institutional.

Investors in First Financial

First Financial has secured backing from 1 investor, including venture fund investors. Prominent investors backing the company include Easton Investments.

All
Venture Fund
InvestorDescriptionFounded YearDomainLocation
-
–eastoninvestments.com.au-
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Investor details for First Financial

The complete investor list, round-by-round participation and investor portfolios require an active premium plan.

  • Complete investor list
  • Round participation
  • Investor portfolios
  • Co-investor network

Verified entity values are shown only after access is granted.

People of First Financial

4 people are tracked at First Financial (2 in leadership, 2 in team).

NameRoleGroup
Chris White
Founder & MDLeadership
Norman D. Lowery
President and Chief Executive OfficerLeadership
David Jackson
PrincipalTeam
Amy C.
Associate Adviser Team LeaderTeam
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Complete people profiles for First Financial

Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.

  • Full employee list
  • Team structure
  • Board tenure
  • Professional contacts

Verified entity values are shown only after access is granted.

Timeline of First Financial

2 dated milestones of First Financial across 1 years, from founding to its latest funding, stage changes and deals.

  1. Founded First Financial is founded.
  2. Funding First funding round.

Competitors of First Financial

First Financial has 7 listed competitors in our database. They include Ord Minnett, Findex, Prime Financial Group, Macquarie Asset Management and MyState, among others.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
ords.com.au1872Sydney, Australia––
Wealth management services are provided to Australian clients.
findex.com.au1987Melbourne, Australia––
Financial advisory and accounting services are provided by Findex.
primefinancial.com.au1998Melbourne, Australia––
Wealth management services are provided to clients in Australia.
macquarieim.com1969Sydney, Australia––
Offers investment management services focused on portfolio construction and risk assessment.
mystatelimited.com.au2009Hobart, Australia––
Wealth management services are provided by MyState to Australian clients.
centricwealth.com.au2002Sydney, Australia––
Wealth management advisory services are provided to clients in Australia.
jbwere.com.au1840Melbourne, Australia––
Provides professional wealth management services to individual clients.
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Detailed competitors of First Financial

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  • Full competitor set
  • Operating metrics
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Verified entity values are shown only after access is granted.

Web traffic of First Financial

The website of First Financial (firstfinancial.com.au) receives about 6.5K visits a month.

  • Monthly visits
    6.5K

    ▼ 11.8% vs previous month

Similar websites

Websites whose visitors overlap most with First Financial. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
trilogyfunds.com.au
100%
15.3K#1,388,244View details
wealthsafe.com.au
wealthsafe.com.au
99%
–#4,261,770–
primefinancial.com.au
94%
15.2K#1,747,942View details
netwealth.com.au
84%
454.2K#101,164View details
australianethical.com.au
84%
143.3K#204,977View details
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
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All 37 similar websites and full traffic analytics for First Financial

The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.

  • 37 similar websites
  • Audience overlap
  • Engagement analytics
  • Traffic by brand

Verified entity values are shown only after access is granted.

Top companies in Asset Management

10 companies that operate in the same segment as First Financial (Asset Management), ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Provider of brokerage accounts, retirement planning, wealth management, and trading platforms
1946Boston, Massachusetts, United StatesUSD 517.99 M––
Provides mutual funds management and financial advisory services.
1987Mumbai, Maharashtra, India–––
Global banking, investment, and wealth management services are offered worldwide.
1974London, England, United Kingdom–USD 6.37 B7,550
Insurance, banking, and wealth management services are provided worldwide.
1816Paris, France–USD 128.35 B100,040
Diversified investment management services are offered across multiple asset classes.
2001Rio De Janeiro, Rio De Janeiro, BrazilUSD 273 M––
Mutual funds, portfolio management, and retirement planning services are offered.
2001Mumbai, Maharashtra, IndiaUSD 142.4 MUSD 180.76 M1,840
Investment banking services are delivered across multiple financial sectors.
1869New York, New York, United States–USD 126.21 B46,500
Universal banking and financial advisory services are provided globally.
1865London, England, United Kingdom–USD 141.4 B211,000
Insurance and asset management services are offered in multiple regions.
1696London, England, United Kingdom–USD 78.79 B29,090
Online platform for stock trading, mutual funds, and investment tools.
1994Mumbai, Maharashtra, India–––
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Frequently Asked Questions about First Financial

First Financial was founded in 2014 and raised its 1st funding round 1 year after it was founded.

First Financial is headquartered in Melbourne, Australia. It is registered at Melbourne, Victoria, Australia.

Tailored financial planning and wealth management services are offered by First Financial. Focus is placed on retirement planning, investment strategies, superannuation, tax efficiency, insurance, and aged care solutions. Clients across various life stages are supported with personalized advice and ongoing guidance. Sectors served include individual and family financial security, with an emphasis on long-term goals and adaptability to life changes. Comprehensive strategies are developed to ensure clarity and confidence in financial futures.

First Financial's top competitors include Ord Minnett, MyState and Centric Wealth.

First Financial offers Retirement Planning, Investment and Wealth Management, Superannuation and SMSF, Tax Effective Strategies, and Insurance and Aged Care.

First Financial has 1 investor. Key investors include Easton Investments.

First Financial operates through First Financial Pty Ltd.

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