Flex

New York, United States Founded: 1999 • Age: 27 yrs
Flex is recognized for offering flexible rent payment solutions.
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About Flex

Flex is a company based in New York (United States) founded in 1999 by Shragie Lichtenstein and YeTong Shao. It operates as a FinTech, and Subscription Services. Flex offers products and services including Flexible Rent and Flex Move-in. Flex operates in a competitive market with competitors including Bilt Rewards, PayLease, Esusu, Stake and ZSuite Technologies, among others.

  • Headquarter New York, United States
  • Founders Shragie Lichtenstein, YeTong Shao
  • Sectors
    Real Estate & Construction
    Financial Services
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Flexible Finance Inc.
Operational Areas
Real Estate & Construction → Property Technology (PropTech)
Financial Services → FinTech & Digital Finance
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Latest Funding Round
  • Investors
  • Employee Count
    Employee Count
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Products & Services of Flex

Flex offers a comprehensive portfolio of products and services, including Flexible Rent and Flex Move-in. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Rent is split into manageable, smaller monthly payments.

Move-in costs are paid over extended time periods.

People of Flex
Headcount 1000-5000
Employee Profiles 153
Employee Profiles
People
Shragie Lichtenstein
CEO
People
YeTong Shao
Chief Product Officer
People
Mani Gidda
Senior Global People Ops Generalist
People
Lisa R.
Engineering Manager - Payment & Wallet

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Funding Insights of Flex

  • Total Funding
  • Total Rounds 1
  • Last Round
  • First Round
  • Investors Count 1
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2019 Amount Unspecified - Flex Valuation Financial Venture Studio
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Flex

Flex has secured backing from 1 investor, including venture fund investors. Prominent investors backing the company include Financial Venture Studio. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Investor Description Founded Year Domain Location
Early-stage financial services startups are invested in and incubated.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Flex

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Flex

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Flex Comparisons

Employees
+
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Competitors of Flex

Flex operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Bilt Rewards, PayLease, Esusu, Stake and ZSuite Technologies, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Reward-based rental management is facilitated via SaaS for residential properties.
domain founded_year HQ Location
Payment solutions are offered to the property management sector.
domain founded_year HQ Location
Online platform offering credit-building solutions through rent payment reporting
domain founded_year HQ Location
Stake is recognized as a financial technology company offering rental rewards.
domain founded_year HQ Location
SaaS tools for automating rental payments and deposits are provided.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Flex

Frequently Asked Questions about Flex

When was Flex founded?

Flex was founded in 1999 and raised its 1st funding round 20 years after it was founded.

Where is Flex located?

Flex is headquartered in New York, United States. It is registered at New York, New York, United States.

Who is the current CEO of Flex?

Shragie Lichtenstein is the current CEO of Flex. They have also founded this company.

What does Flex do?

Flex is operated as a financial technology company providing solutions for renters and property managers. Flexible Rent allows rent to be split into smaller, manageable payments, while Flex Move-in enables move-in costs to be paid over time. Services are extended to property management systems through integrations, supporting on-time rent collection and resident retention. The company operates within the consumer finance sector, focusing on improving financial health and credit-building opportunities for users.

Who are the top competitors of Flex?

Flex's top competitors include Esusu, Bilt Rewards and PayLease.

What products or services does Flex offer?

Flex offers Flexible Rent and Flex Move-in.

Who are Flex's investors?

Flex has 1 investor. Key investors include Financial Venture Studio.

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