About Flipora
Flipora is a company based in Sunnyvale (United States) founded in 2008, and was acquired by Revcontent in February 2017. It operates as a personalized website recommendations are generated from user browsing data. Flipora has raised $5.5 million across 2 funding rounds from investors including Revcontent, Barney Pell and Munjal Shah. The company was acqui-hired.
Company details
Flipora was established in 2008 as a machine learning-based recommendation engine in the technology sector. Websites are suggested to users according to interests derived from browsing history and Facebook activity. A browser extension is offered, with mobile applications under development for iOS and Android. Operations are maintained in Sunnyvale, United States, and Mumbai, India, as the initial product of InfoAxe.
- Headquarters Sunnyvale, United States
- Stage Acquired
- Website flipora.com
- Social LinkedIn X Facebook
- Acquired by Revcontent (Feb 2017)
- Total Equity Funding$5.5M (USD)
in 2 rounds
- Latest Funding Round$1.5M (USD), Angel Round
Jul 2015
- InvestorsRevcontent
& 7 more
- Acquired byRevcontent
(Feb 2017)
Funding Insights of Flipora
Flipora has successfully raised a total of $5.5M across 2 strategic funding rounds. The most recent funding activity was a Angel Round of $1.5 million completed in July 2015. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $5.5M
- Total Rounds 2
- Last Round Angel Round — $1.5M
- First Round $4M
(Jun 2012)
- Investors Count 7
All 2 funding rounds of Flipora with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul 2015 | $1.5M | Angel Round | – | Barney Pell, Munjal Shah | – |
| Jun 2012 | $4M | Series A | – | – |
8 investors in total: 3 institutional and 5 angel.
Investors in Flipora
Flipora has secured backing from 8 investors, including angel and venture fund investors. Prominent investors backing the company include Revcontent, Barney Pell and Munjal Shah.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
- | – | labrador.com | - | |
US focused VC firm | – | dfj.com | Menlo Park, United States | |
BP Barney Pell | Angel investor, AI expert, and serial entrepreneur based in Silicon Valley. | – | unknown_59fdb8a4af0947d1b | - |
MS Munjal Shah | Angel investor, ex-entrepreneur, co-founder of HealthifyMe, active in Indian startup ecosystem | – | unknown_7cb8fdf2760f4aa0a | - |
AD Anil Dharni | - | – | unknown_3850393b1b154cfdb | - |
MB Mayank Bawa | - | – | unknown_04b4f76f04384b11a | - |
GR Gokul Rajaram | Angel investor, product leader at DoorDash, ex-Google, Square | – | unknown_5db378805c104c07b | - |
Self-serve native advertising and content recommendations platform | 2014 | revcontent.com | Sarasota, United States |
Investor details for Flipora
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Timeline of Flipora
4 dated milestones of Flipora across 9 years, from founding to its latest funding, stage changes and deals.
- Founded Flipora is founded.
- Funding First funding round of $4.0M.
- Funding Latest funding round, Angel Round, of $1.5M.
- Exit Acquired by Revcontent.
Web traffic of Flipora
Websites that share an audience with Flipora (flipora.com).
Websites whose visitors overlap most with Flipora. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
emmanuelcontreras.com | emmanuelcontreras.com | 100% | – | #5,679,646 | – |
superantispyware-portable.softonic.com | superantispyware-portable.softonic.com | 87% | – | – | – |
windows-registry-fix.com | windows-registry-fix.com | 84% | – | – | – |
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Frequently Asked Questions about Flipora
Flipora was founded in 2008 and raised its 1st funding round 4 years after it was founded.
Flipora is headquartered in Sunnyvale, United States. It is registered at Sunnyvale, California, United States.
Flipora is a funded company, having raised a total of $5.5M across 2 funding rounds to date. The company's 1st funding round was a Series A of $4M, raised on Jun 2012.
Flipora was established in 2008 as a machine learning-based recommendation engine in the technology sector. Websites are suggested to users according to interests derived from browsing history and Facebook activity. A browser extension is offered, with mobile applications under development for iOS and Android. Operations are maintained in Sunnyvale, United States, and Mumbai, India, as the initial product of InfoAxe.
Flipora has 8 investors. Key investors include Revcontent, Barney Pell, Munjal Shah, Anil Dharni, and Mayank Bawa.
Yes. Flipora was acquired by Revcontent in February 2017.