About Flipp
Flipp is a company based in Toronto (Canada) founded in 2006 was acquired by Truelink Capital in August 2023.. Flipp has raised $78 million across 4 funding rounds from investors including General Atlantic, Insight Partners and Truelink Capital. The company has 358 employees as of December 31, 2024. Flipp has completed 1 acquisition, including Reebee. Flipp offers products and services including Flipp App, Flyers Service, Coupons Feature, and Shopping List Tool. Flipp operates in a competitive market with competitors including kaufDA, DoveConviene, Reclamefolder.nl, Retale and Marktguru, among others.
- Headquarter Toronto, Canada
- Employees 358 as on 31 Dec, 2024
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Sectors
Retail
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Phone
*********
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Website
*********
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Social
*********
- Legal Name Flipp Corp
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$78 M (USD)
in 4 rounds
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Latest Funding Round
$61 M (USD), Series C
Apr 14, 2016
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Investors
General Atlantic
& 2 more
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Employee Count
358
as on Dec 31, 2024
- Investments & Acquisitions
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Acquired by
Truelink Capital
(Aug 16, 2023)
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Products & Services of Flipp
Flipp offers a comprehensive portfolio of products and services, including Flipp App, Flyers Service, Coupons Feature, and Shopping List Tool. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Platform for browsing flyers and managing shopping lists to find deals.
Tool to view weekly retail flyers and locate nearby store offers.
Function to clip and add coupons to loyalty cards for in-store savings.
App feature for creating and syncing personalized shopping lists.
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Software Development Team
40 people
Product Management Team
27 people
Sales and Marketing
22 people
Leadership Team
11 people
Human Resources and Administration
11 people
Data Analysis and Operations Team
10 people
Finance and Accounting
6 people
Senior Team
6 people
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Funding Insights of Flipp
Flipp has successfully raised a total of $78M across 4 strategic funding rounds. The most recent funding activity was a Series C round of $61 million completed in April 2016. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 4
- Last Round Series C — $61.0M
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First Round
First Round
(01 Jan 2006)
- Investors Count 2
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Apr, 2016 | Amount | Series C - Flipp | Valuation | General Atlantic | |
| Sep, 2013 | Amount | Series B - Flipp | Valuation | Insight Partners |
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| Jan, 2006 | Amount | Seed - Flipp | Valuation |
investors |
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| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Flipp
Flipp has secured backing from 3 investors, including venture fund investors. Prominent investors backing the company include General Atlantic, Insight Partners and Truelink Capital. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Private equity fund focused on global markets
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Founded Year | Domain | Location | |
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Investment firm scaling software and technology companies from early to late stages.
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Founded Year | Domain | Location | |
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Truelink Capital is engaged in middle-market private equity investments.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Flipp
Flipp has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Reebee. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
|
2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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App-based platform offering deals and discounts for multi-category products
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2011 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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OVO is recognized as a smart digital payment application.
|
2017 | ||||
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Bionic investment advisor platform
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 |
Financial Statements - Flipp
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Flipp Comparisons
Competitors of Flipp
Flipp operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as kaufDA, DoveConviene, Reclamefolder.nl, Retale and Marktguru, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Location-based promotions and mobile coupons are offered in Germany.
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| domain | founded_year | HQ Location |
Flyers in multiple categories are offered via an online platform.
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| domain | founded_year | HQ Location |
Leaflets from popular shops are aggregated online for users.
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| domain | founded_year | HQ Location |
Aggregator of offline flyers, coupons and catalogs
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| domain | founded_year | HQ Location |
Coupons and promotions for nearby Austrian retail stores are provided.
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Flipp
Frequently Asked Questions about Flipp
When was Flipp founded?
Flipp was founded in 2006.
Where is Flipp located?
Flipp is headquartered in Toronto, Canada. It is registered at Toronto, Ontario, Canada.
Is Flipp a funded company?
Flipp is a funded company, having raised a total of $78M across 4 funding rounds to date. The company's 1st funding round was a Seed of $1M, raised on Jan 01, 2006.
How many employees does Flipp have?
As of Dec 31, 2024, the latest employee count at Flipp is 358.
What does Flipp do?
Flipp was founded in 2006 in Toronto, Canada, within the retail technology sector. An app-based platform is operated to enable retailers to digitize promotion-based circulars. Digital versions of circulars, ads, coupons, and deals from retailers are aggregated, with access provided to consumers through Android and iOS apps. Services are utilized by clients including Walmart, Kroger, Macys, and The Home Depot.
Who are the top competitors of Flipp?
Flipp's top competitors include kaufDA, DoveConviene and Aktionsfinder.
What products or services does Flipp offer?
Flipp offers Flipp App, Flyers Service, Coupons Feature, and Shopping List Tool.
How many acquisitions has Flipp made?
Flipp has made 1 acquisition, including Reebee.
Who are Flipp's investors?
Flipp has 3 investors. Key investors include General Atlantic, Insight Partners, and Truelink Capital.
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