About Flow Finance
Flow Finance is a Financial Services company based in Florianopolis (Brazil) founded in 2019 by Rodrigo Landerdahl, Gustavo Arruda Macedo, and Andre Fellin, and was acquired by Celcoin in February 2022. A lending-as-a-service platform is provided to financial institutions using algorithms. Its chief executive, as recorded, is Andre Fellin. Flow Finance offers products and services including cel_credit, cel_payments, and mybenk. Its focus areas include FinTech, Alternative Lending, Enablers and Lending-as-a-service. Its legal entity is Celcoin Instituição de Pagamento S.A.
Company details
Flow Finance was founded in 2019 in Florianopolis, Brazil, within the fintech sector. A lending-as-a-service platform is offered to financial institutions, where algorithms are applied to individual credit products. Credit provision is enabled for lenders through the integration of public and private data, supporting the development of analysis mechanisms for risk assessment and decision-making processes.
- Headquarters Florianopolis, Brazil
- Founders Rodrigo Landerdahl, Gustavo Arruda Macedo, Andre Fellin
- Stage Acquired
- SectorsFinancial Services
- Email••••••••
- Website flowfinance.com.br
- Social LinkedIn YouTube
- Acquired by Celcoin (Feb 2022)
- Legal Name Celcoin Instituição De Pagamento S.A
Products & Services of Flow Finance
Flow Finance offers a comprehensive portfolio of products and services, including cel_credit, cel_payments, and mybenk.
Platform for creating and managing consignado credit for businesses.
System for handling debit and payment transactions securely.
Tool for transforming internal financial operations for stakeholders.
Apps and channels of Flow Finance
its YouTube channel Celcoin has 587 subscribers and 30 videos.
Videos from Flow Finance
The most watched videos on Flow Finance's YouTube channel, Celcoin (587 subscribers). Click a video to play it here.
More on Celcoin.
Investors in Flow Finance
Flow Finance has secured backing from 1 investor. Prominent investors backing the company include Celcoin.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Bill payment platform for businesses | 2016 | celcoin.com.br | Barueri, Brazil |
Investor details for Flow Finance
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Flow Finance
3 people are tracked at Flow Finance (3 in leadership).
| Name | Role | Group |
|---|---|---|
Rodrigo Landerdahl | Co-Founder | Leadership |
Gustavo Arruda Macedo | Co-Founder & COO | Leadership |
Andre Fellin | Co-Founder & CEO | Leadership |
Complete people profiles for Flow Finance
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Flow Finance
2 dated milestones of Flow Finance across 3 years, from founding to its latest funding, stage changes and deals.
- Founded Flow Finance is founded.
- Exit Acquired by Celcoin.
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Related news about Flow Finance
Complete news archive for Flow Finance
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Frequently Asked Questions about Flow Finance
Flow Finance was founded in 2019.
Flow Finance is headquartered in Florianopolis, Brazil. It is registered at Florianopolis, Santa Catarina, Brazil.
Andre Fellin is the CEO of Flow Finance, as recorded in our data. They have also founded this company.
Flow Finance was founded in 2019 in Florianopolis, Brazil, within the fintech sector. A lending-as-a-service platform is offered to financial institutions, where algorithms are applied to individual credit products. Credit provision is enabled for lenders through the integration of public and private data, supporting the development of analysis mechanisms for risk assessment and decision-making processes.
Flow Finance offers cel_credit, cel_payments, and mybenk.
Flow Finance has 1 investor. Key investors include Celcoin.
Flow Finance operates through Celcoin Instituição De Pagamento S.A.
Yes. Flow Finance was acquired by Celcoin in February 2022.

