About Floward
Floward is a company based in Riyadh (Saudi Arabia) founded in 2017 by Abdulaziz B Al Loughani. Floward has raised $186.25 million across 3 funding rounds from investors including BNK Capitals, AlJazira Capital and STV. Floward has completed 1 acquisition, including Mubkhar. Floward operates in a competitive market with competitors including Bloom & Wild, Resal, Arena Flowers, Flowerbx and Freddie's Flowers, among others.
- Headquarter Riyadh, Saudi Arabia
- Founders Abdulaziz B Al Loughani
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Sectors
Retail
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Email
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Phone
*********
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Website
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Social
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$186.25 M (USD)
in 3 rounds
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Latest Funding Round
$156 M (USD), Series C
Feb 07, 2023
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Investors
BNK Capitals
& 5 more
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Employee Count
Employee Count
- Investments & Acquisitions
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People of Floward
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Funding Insights of Floward
Floward has successfully raised a total of $186.25M across 3 strategic funding rounds. The most recent funding activity was a Series C round of $156 million completed in February 2023. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 3
- Last Round Series C — $156.0M
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First Round
First Round
(06 Oct 2020)
- Investors Count 6
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Feb, 2023 | Amount | Series C - Floward | Valuation | AlJazira Capital , STV |
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| Jun, 2021 | Amount | Series B - Floward | Valuation | STV | |
| Oct, 2020 | Amount | Series A - Floward | Valuation | Impact46 |
Investors in Floward
Floward has secured backing from 6 investors, including institutional and venture fund investors. Prominent investors backing the company include BNK Capitals, AlJazira Capital and STV.
| Investor | Description | Founded Year | Domain | Location |
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Growth equity is provided for early-stage tech startups by STV.
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Founded Year | Domain | Location | |
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Venture capital firm focused on seed and growth investments
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Founded Year | Domain | Location | |
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Founded Year | Domain | Location |
Investments & Acquisitions by Floward
Floward has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Mubkhar.
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Premium fragrances are distributed via an internet-first brand.
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2015 |
Financial Statements - Floward
Floward Comparisons
Competitors of Floward
Floward operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Bloom & Wild, Resal, Arena Flowers, Flowerbx and Freddie's Flowers, among others.
| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Flowers are delivered via an online subscription platform.
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| domain | founded_year | HQ Location |
On-demand flower delivery is facilitated via a mobile app.
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| domain | founded_year | HQ Location |
Online delivery of flowers and gifts is facilitated worldwide.
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| domain | founded_year | HQ Location |
Flowers and plants are offered through an online subscription platform.
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| domain | founded_year | HQ Location |
Subscription-based flower bouquets are delivered via an online gifting platform.
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Frequently Asked Questions about Floward
Floward was founded in 2017 and raised its 1st funding round 3 years after it was founded.
Floward is headquartered in Riyadh, Saudi Arabia.
Abdulaziz B Al Loughani is the current CEO of Floward. They have also founded this company.
Floward is a funded company, having raised a total of $186.25M across 3 funding rounds to date. The company's 1st funding round was a Series A of $2.75M, raised on Oct 06, 2020.
Floward was established in 2017 in Riyadh, Saudi Arabia, as an online platform in the gifting sector. Flowers, including bouquets and vases for various occasions, are featured in its catalog. Users are allowed to customize orders by choosing specific florists. Operations are supported through a mobile application accessible on Android and iOS devices.
Floward's top competitors include Bloom & Wild, Resal and Flowerbx.
Floward has made 1 acquisition, including Mubkhar.
Floward has 6 investors. Key investors include BNK Capitals, AlJazira Capital, STV, Rainwater Partners, and Impact46.