FlowerAura

Gurugram, India Founded: 2010 • Age: 16 yrs Minicorn
Multi-category gifting products are provided via an online platform.

About FlowerAura

FlowerAura is a Retail company based in Gurugram (India) founded in 2010. Multi-category gifting products are provided via an online platform. FlowerAura has raised $26.51 million across 2 funding rounds from investors including Faering Capital. The company has 144 employees. FlowerAura was last valued at $68.63 million in November 2023. Its website floweraura.com draws about 791 thousand monthly visits. Its Indian entity Fa Gifts Private Limited reported revenue of ₹414 Cr. FlowerAura offers products and services including Flower Bouquets, Cakes, Plants, and Gift Hampers. Its focus areas include Consumer, Online Gifting, Ecommerce and Horizontal. Its competitors include Ferns N Petals, Taj Online and Winni.

Company details

FlowerAura was established in 2010 and is headquartered in Gurugram, India. An online platform is operated for e-commerce in the gifting sector, with a catalog that encompasses floral arrangements, customized mugs, teddy bears, chocolates, cakes, and additional items. A mobile application is offered for both iOS and Android devices to support user access and purchases.

Key Metrics
  • Annual Revenue
    ₹414 Cr

    FY 2026 · +34% YoY

  • Net Loss
    -₹36.89 Cr

    FY 2026 · -9% margin

  • EBITDA
    -₹29.88 Cr

    FY 2026 · -7% margin

  • Total Equity Funding
    $26.51M (USD)

    in 2 rounds

  • Latest Funding Round
    $10.51M (USD), Series A

    Aug 2026

  • Investors
  • Employee Count
    144

Products & Services of FlowerAura

FlowerAura offers a comprehensive portfolio of products and services, including Flower Bouquets, Cakes, Plants, and Gift Hampers.

Flower Bouquets
Gifting

Delivery of fresh flower arrangements for various occasions

Cakes
Food

Variety of cakes for birthdays and celebrations

Plants
Home Decor

Indoor plants with delivery for gifting purposes

Gift Hampers
Personalized Items

Custom hampers including chocolates and accessories

Apps and channels of FlowerAura

FlowerAura publishes 1 mobile app with over 500K+ downloads; its YouTube channel FlowerAura has 89.7K subscribers and 30 videos.

FlowerAura: Flowers Cake Gifts
Google Play Shopping Everyone Free 500K+ downloads
Developer: FA Gifts Pvt LTD
View on Google Play
FlowerAura
YouTube 89.7K subscribers 30 videos Howto & Style
Open channel

Videos from FlowerAura

The most watched videos on FlowerAura's YouTube channel, FlowerAura (89.7K subscribers). Click a video to play it here.

Cakes For Every Occasion ❤
6.3M views
The #YaadonKaBandhan jingle is here! 🥰
2M views
Bring Your Workspace to Life with Desktop Plants
1.2M views
Why settle for less this Valentine’s? Keep the Aura high—choose FlowerAura for her! 🌹💖
1.2M views

More on FlowerAura.

Funding Insights of FlowerAura

FlowerAura has successfully raised a total of $26.51M across 2 strategic funding rounds. The most recent funding activity was a Series A round of $10.51 million completed in August 2026. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $26.51M
  • Total Rounds 2
  • Last Round Series A — $10.51M
  • First Round $16M

    (Nov 2023)

  • Investors Count 1

All 2 funding rounds of FlowerAura with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Aug 2026$10.51MSeries A––
Nov 2023$16MSeries A$68.63MFaering Capital
–
Valuation history
DateValuationStage
Nov 2023$68.63M••••••••

Last known valuation $68.63M (Nov 2023). 1 investors in total: 1 institutional.

Investors in FlowerAura

FlowerAura has secured backing from 1 investor, including venture fund investors. Prominent investors backing the company include Faering Capital.

All
Venture Fund
InvestorDescriptionFounded YearDomainLocation
Private equity firm managing investments in Indian sectors.
2009faeringcapital.comMumbai, India
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Investor details for FlowerAura

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Board of directors of Fa Gifts Private Limited (FlowerAura)

Fa Gifts Private Limited is the primary company behind FlowerAura. The board of Fa Gifts Private Limited currently have 6 directors; the longest-serving is Himanshu Chawla, appointed in 2013. 3 earlier directors have ceased.

DirectorDesignationAppointedTenureEntity
Himanshu Chawla
DIN 06539439
Director17 Jun 201313 yrs 4 moFa Gifts Private Limited
Shrey Sehgal
DIN 06539442
Director17 Jun 201313 yrs 4 moFa Gifts Private Limited
Sameer Mohan Shroff
DIN 02848581
Director10 Nov 20233 yrsFa Gifts Private Limited
Suman Kumar Patra
DIN 02978214
Director10 Nov 20233 yrsFa Gifts Private Limited
Ankur Bansal
DIN 00352023
CFO23 May 20242 yrs 5 moFa Gifts Private Limited
Prachi Sharma
DIN 10886431
Company Secretary10 Feb 20251 yr 9 moFa Gifts Private Limited

People of FlowerAura

3 people are tracked at FlowerAura (1 in leadership, 2 in team); the tracked headcount is 144.

NameRoleGroup
Co-Founder & DirectorLeadership
Trilok Chand
Operations ManagerTeam
Nitish Bhardwaj
Regional ManagerTeam
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Complete people profiles for FlowerAura

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Financials of FlowerAura

Figures of Fa Gifts Private Limited, the primary company behind FlowerAura, for FY 2026. Revenue was ₹414 Cr (+34% year on year). Net loss was -₹36.89 Cr (-9% margin). EBITDA was -₹29.88 Cr (-7% margin). Revenue has grown at a compounded annual rate of +78% over three years and +51% over five years.

  • ₹414 CrRevenue · FY 2026 · +34% YoY
  • -₹36.89 CrNet loss · -9% margin
  • -₹29.88 CrEBITDA · -7% margin
  • ₹33.7 LakhPaid-up capital
  • 91Employees (provident fund records)
  • +78%Revenue CAGR, 3 years
  • +51%Revenue CAGR, 5 years

Balance sheet, profit and loss, cash flow and ratios of Fa Gifts Private Limited are on its company page.

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Detailed financial statements for FlowerAura

Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.

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Timeline of FlowerAura

4 dated milestones of FlowerAura across 16 years, from founding to its latest funding, stage changes and deals.

  1. Founded FlowerAura is founded.
  2. Funding First funding round of $16.0M.
  3. Milestone Reaches Minicorn status.
  4. Funding Latest funding round, Series A, of $10.5M.

Competitors of FlowerAura

FlowerAura has 3 listed competitors in our database. They include Ferns N Petals, Taj Online and Winni.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
fnp.com1994Delhi, India638
Flowers and gifting products are delivered through an online platform.
tajonline.com1998Mumbai, India46
Online platform to buy and send gifts
winni.in2012Bengaluru, India64
Multi-category gifting products are offered via an online platform.
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Detailed competitors of FlowerAura

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

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Web traffic of FlowerAura

The website of FlowerAura (floweraura.com) receives about 791.1K visits a month and ranks #69,774 among all websites worldwide, #3,467 in Gifts and Flowers.

  • Monthly visits
    791.1K

    ▲ 11% vs previous month

  • Unique visitors
    343.6K

    per month

  • Global rank
    #69,774

    among all websites

  • Category rank
    #3,467

    Lifestyle · Gifts and Flowers

Similar websites

Websites whose visitors overlap most with FlowerAura. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
fnp.com
100%
4.2M#9,758View details
igp.com
78%
2.2M#20,081View details
floraindia.com
73%
46K#621,345View details
winni.in
70%
360.6K#124,311View details
phoolwala.com
64%
22.4K#1,191,242View details
••••••••••••••••.com••%•.•M#•••••–
••••••••••••••••.com••%•.•M#•••••–
••••••••••••••••.com••%•.•M#•••••–
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All 40 similar websites and full traffic analytics for FlowerAura

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  • Audience overlap
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Top companies in Stationery, Gifting & Handicrafts E-Commerce

2 companies that operate in the same segment as FlowerAura (Stationery, Gifting & Handicrafts E-Commerce) in India, ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Multi-category gifting products are provided through an online platform.
2015Mumbai, Maharashtra, IndiaUSD 4.35 MUSD 916.16 K
AI-powered loyalty, rewards, and employee engagement solutions are provided.
2012Bengaluru, Karnataka, IndiaUSD 100.61 MUSD 119.45 M349
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Related news about Floweraura

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Frequently Asked Questions about FlowerAura

FlowerAura was founded in 2010 and raised its 1st funding round 13 years after it was founded.

FlowerAura is headquartered in Gurugram, India. It is registered at Gurugram, Haryana, India.

FlowerAura is a funded company, having raised a total of $26.51M across 2 funding rounds to date. The company's 1st funding round was a Series A of $16M, raised on Nov 2023.

FlowerAura has 144 employees.

The primary company behind FlowerAura, Fa Gifts Private Limited, reported revenue of ₹414 Cr for FY 2026, up 34% year on year.

FlowerAura was established in 2010 and is headquartered in Gurugram, India. An online platform is operated for e-commerce in the gifting sector, with a catalog that encompasses floral arrangements, customized mugs, teddy bears, chocolates, cakes, and additional items. A mobile application is offered for both iOS and Android devices to support user access and purchases.

FlowerAura's top competitors include Ferns N Petals, Taj Online and Winni.

FlowerAura offers Flower Bouquets, Cakes, Plants, and Gift Hampers.

FlowerAura has 1 investor. Key investors include Faering Capital.

The valuation of FlowerAura is $68.63M as of Nov 2023.

FlowerAura operates through Fa Gifts Private Limited.

The legal entities of FlowerAura currently have 6 directors, including Himanshu Chawla, Shrey Sehgal, Ankur Bansal and others.

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