About FlowPay
FlowPay is a company based in Florence (Italy) founded in 2019 by Tiziano Pacciani, Federico Masi, and Lorenzo Rossi was acquired by Bancomat in July 2025. It operates as a API-as-a-Product, B2B2C, and FinTech. FlowPay has raised $2.28 million across 1 funding round from investors including Techstars, BANCOMAT and Soulmates Ventures. FlowPay offers products and services including Open Banking Payments, pagoPA, Bulk Payments, Locked Payments, and Split Payments & Payment Chains. FlowPay operates in a competitive market with competitors including SumUp, Upflow, Bookipi, Fawaterk and PEC, among others.
- Headquarter Florence, Italy
- Founders Tiziano Pacciani, Federico Masi, Lorenzo Rossi
- SectorsTechnologyFinancial Services
- Website category Finance · Financial Planning and Management
- Email••••••••
- Website flowpay.it
- Social LinkedIn Facebook Instagram
- Acquired by Bancomat (Jul 2025)
- Legal Name Flowpay S.R.L
Products & Services of FlowPay
FlowPay offers a comprehensive portfolio of products and services, including Open Banking Payments, pagoPA, Bulk Payments, Locked Payments, and Split Payments & Payment Chains.
Account-to-account payments are facilitated for various transaction types.
Tax payments are simplified for integration into business systems.
Mass payments for documents are processed in single transactions.
Payments are unlocked upon meeting predefined specific conditions.
Automated payment chains are enabled through amount splitting systems.
Funding Insights of FlowPay
FlowPay has successfully raised a total of $2.28M through 1 strategic funding round. The most recent funding activity was a Seed round of $2.28 million completed in March 2024. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $2.28M
- Total Rounds 1
- Last Round Seed — $2.28M
- First Round $2.28M
(Mar 2024)
- Investors Count 7
All 1 funding rounds of FlowPay with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Mar 2024 | $2.28M | Seed | – | Techstars, Soulmates Ventures |
8 investors in total: 4 institutional and 4 angel.
Investors in FlowPay
FlowPay has secured backing from 8 investors, including venture fund and angel investors. Prominent investors backing the company include Techstars, BANCOMAT and Soulmates Ventures.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Startups are accelerated globally without sector restrictions through structured programs. | 2006 | techstars.com | New York, United States | |
Soulmates Ventures is focused on accelerating sustainable startups with funding. | – | soulmatesventures.com | Prague, Czech Republic | |
Investment group focused on technology startups in CEE region. | – | depoventures.com | Prague, Czech Republic | |
MR Mark Ransford | - | – | unknown_62cf8b90e5724140b | - |
MH Martin Herrmann | Angel investor and advisor, focused on Indian startups, ex-entrepreneur. | – | unknown_cb6d22dfecc344de9 | - |
KV Kartik Varma | Co-founder of iSPIRT, angel investor, tech enthusiast | – | unknown_a7ca455e10c342119 | - |
AL Allard Luchsinger | Angel investor and advisor focused on Indian startups and technology innovation. | – | unknown_0f45947f51954a81b | - |
Financial services are provided to clients across Italy by Bancomat. | 1983 | bancomat.it | Rome, Italy |
Investor details for FlowPay
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of FlowPay
5 people are tracked at FlowPay (4 in leadership, 1 in team).
| Name | Role | Group |
|---|---|---|
Tiziano Pacciani | Co-Founder & CFO | Leadership |
Federico Masi | Co-Founder & CEO | Leadership |
Lorenzo Rossi | Co-Founder | Leadership |
Riccardo Mancini | Chief Operating Officer | Leadership |
Angelika Castagna | Marketing E Comunicazione | Team |
Complete people profiles for FlowPay
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
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- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of FlowPay
3 dated milestones of FlowPay across 6 years, from founding to its latest funding, stage changes and deals.
- Founded FlowPay is founded.
- Funding First funding round of $2.3M.
- Exit Acquired by Bancomat.
Competitors of FlowPay
FlowPay operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as SumUp, Upflow, Bookipi, Fawaterk and PEC, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| sumup.com | 2012 | London, United Kingdom | $994.33M | – | Provider of mPOS solution and card reader for offline retailers | |
| upflow.io | 2017 | Paris, France | $22.93M | – | SaaS solutions for accounts receivables management are delivered to businesses. | |
| bookipi.com | 2017 | Sydney, Australia | $1.6M | – | Cloud-based invoicing solutions are offered for small businesses. | |
| fawaterk.com | 2018 | Cairo, Egypt | – | – | Cloud-based end-to-end business management tools for e-tailers are offered. | |
| pec.on.ca | 2000 | Canada | – | – | Art and diverse topics are explored through a dedicated blog. | |
| fattureincloud.it | 2013 | Bergamo, Italy | – | – | Cloud-based invoicing solutions for SMBs and freelancers are provided. | |
| docuten.com | 2018 | A Coruna, Spain | $1.11M | – | Administrative processes are digitized via cloud-based solutions. | |
| isplus.info | 2013 | Sambuceto, Italy | – | – | Provides online invoicing software for efficient business management. | |
| invoicera.com | 2009 | Noida, India | – | 163 | Automated invoicing, financial tracking, and workflow tools for businesses. |
Detailed competitors of FlowPay
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of FlowPay
The website of FlowPay (flowpay.it) receives about 87K visits a month and ranks #413,505 among all websites worldwide, #5,209 in Financial Planning and Management.
- Monthly visits87K
▲ 16.6% vs previous month
- Unique visitors31K
per month
- Global rank#413,505
among all websites
- Category rank#5,209
Finance · Financial Planning and Management
- Bounce rate43%
- Pages per visit3.3
- Average visit4 min 19 sec
- DevicesDesktop 6% · Mobile 94%
Websites whose visitors overlap most with FlowPay. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
borsaefinanza.it | borsaefinanza.it | 100% | – | #536,135 | – |
agos.it | agos.it | 98% | – | #61,277 | – |
| google.com | 50% | 85.8B | #1 | View details |
Latest news on Flowpay
Complete news archive for FlowPay
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Similar companies to FlowPay
10 companies that operate in the same segment as FlowPay (Finance & Accounting Applications), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Cloud-based accounts payable and receivable software for businesses | 2006 | Palo Alto, California, United States | USD 325.6 M | USD 1.65 B | 2,360 | |
Corporate travel and expense management are facilitated through SaaS platform. | 2015 | Palo Alto, California, United States | USD 1.58 B | USD 3.52 M | 847 | |
Financial and accounting software is developed for businesses and individuals. | 1983 | Mountain View, California, United States | USD 49.62 M | USD 21.45 B | 18,200 | |
Spend management and accounts payable solutions are delivered to businesses. | 2019 | New York, New York, United States | USD 3.21 B | – | – | |
Business spends, payments, and rewards are streamlined by automated workflows. | 2011 | Hyderabad, Telangana, India | USD 13.75 M | USD 149.43 M | 431 | |
SaaS-driven credit card and spend management solutions platform for businesses | 2017 | Draper, Utah, United States | USD 1.16 B | – | 1 | |
Subscription-based online banking is offered to SMEs and freelancers. | 2017 | Paris, France | USD 717.15 M | – | – | |
Cloud-based ERP software is provided for business management across segments. | 1996 | Oslo, Oslo, Norway | USD 198.09 M | – | – | |
Payflow is recognized as a financial wellness application for employees. | 2020 | Alcobendas, Comunidad De Madrid, Spain | USD 58.23 M | – | – | |
Cloud-based HR and payroll solutions are offered for small businesses. | 2012 | San Francisco, California, United States | USD 718.35 M | – | – |
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Frequently Asked Questions about FlowPay
FlowPay was founded in 2019 and raised its 1st funding round 5 years after it was founded.
FlowPay is headquartered in Florence, Italy.
Federico Masi is the current CEO of FlowPay. They have also founded this company.
FlowPay is a funded company, having raised a total of $2.28M across 1 funding round to date. The company's 1st funding round was a Seed of $2.28M, raised on Mar 2024.
FlowPay is engaged in developing innovative payment solutions for B2B2X markets. Services are focused on open banking and account-to-account transactions, including recurring, future-dated, and instant payments. Integration via API is emphasized to streamline payment and collection flows for businesses. Sectors served include financial institutions, fintech, marketplaces, and e-commerce. Solutions such as bulk payments, locked payments, and split payment chains are offered to enhance financial operations. Compliance with PSD2 regulations for data sharing in open banking is maintained. Customizable and plug-and-play solutions are designed to meet diverse business needs.
FlowPay offers Open Banking Payments, pagoPA, Bulk Payments, Locked Payments, and Split Payments & Payment Chains.
FlowPay has 8 investors. Key investors include Techstars, BANCOMAT, Soulmates Ventures, Depo Ventures, and Mark Ransford.
FlowPay operates through Flowpay S.R.L.
Yes. FlowPay was acquired by Bancomat in July 2025.