About Forest Holidays
Forest Holidays is a company based in Swadlincote (United Kingdom) founded in 2000, and was acquired by Sykes Cottages in April 2022. Provider of travel and tourism services. Its chief executive, as recorded, is Bruce McKendrick. Its website forestholidays.co.uk draws about 949 thousand monthly visits.
Company details
Forest Holidays was established in 2000 and is based in Swadlincote, United Kingdom. Operations in the travel and tourism sector are conducted through the domain forestholidays.co.uk, with services centered on forest cabin accommodations and outdoor activities. The company serves customers across various UK locations. Leadership is held by CEO Bruce McKendrick, overseeing daily functions and strategic direction.
- Headquarters Swadlincote, United Kingdom
- Stage Acquired
- Website category Travel and Tourism · Accommodation and Hotels
- Email••••••••
- Phone•••• ••••
- Website forestholidays.co.uk
- Social LinkedIn X
- Acquired by Sykes Cottages (Apr 2022)
- InvestorsSykes Cottages
& 1 more
- Acquired by
Investors in Forest Holidays
Forest Holidays has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include Sykes Cottages and Phoenix Equity Partners.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Private equity investments are focused on UK companies. | 2001 | phoenix-equity.com | London, United Kingdom | |
Holiday cottages are rented online via a dedicated platform. | 1992 | sykescottages.co.uk | Chester, United Kingdom |
Investor details for Forest Holidays
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People of Forest Holidays
9 people are tracked at Forest Holidays (6 in leadership, 3 in team).
| Name | Role | Group |
|---|---|---|
Bruce McKendrick | CEO | Leadership |
Amy R. | General Manager | Leadership |
Emily Bowes | General Manager | Leadership |
Craig Fraser | General Manager | Leadership |
James Morgan | General Manager | Leadership |
Ben Orton | Cluster General Manager | Leadership |
Samantha Ackroyd | Retreat Crew | Team |
Neil Deakin | Retreat Manager | Team |
Ricky Sandhu | Information Technology Manager | Team |
Complete people profiles for Forest Holidays
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Timeline of Forest Holidays
3 dated milestones of Forest Holidays across 22 years, from founding to its latest funding, stage changes and deals.
- Founded Forest Holidays is founded.
- Exit Acquired by Phoenix Equity Partners.
- Exit Acquired by Sykes Cottages.
Web traffic of Forest Holidays
The website of Forest Holidays (forestholidays.co.uk) receives about 948.9K visits a month and ranks #70,130 among all websites worldwide, #1,965 in Accommodation and Hotels.
- Monthly visits948.9K
▲ 41.2% vs previous month
- Unique visitors304.5K
per month
- Global rank#70,130
among all websites
- Category rank#1,965
Travel and Tourism · Accommodation and Hotels
- Bounce rate50%
- Pages per visit3.5
- Average visit1 min 56 sec
- DevicesDesktop 11% · Mobile 89%
Websites whose visitors overlap most with Forest Holidays. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| hoseasons.co.uk | 100% | 3.2M | #23,034 | View details | |
| lastminute-cottages.co.uk | 71% | 319K | #118,665 | View details | |
| canopyandstars.co.uk | 69% | #73,645 | View details | ||
| centerparcs.co.uk | 68% | 3M | #25,952 | View details | |
| sykescottages.co.uk | 66% | 2.5M | #26,663 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Forest Holidays
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Frequently Asked Questions about Forest Holidays
Forest Holidays was founded in 2000.
Forest Holidays is headquartered in Swadlincote, United Kingdom.
Bruce McKendrick is the CEO of Forest Holidays, as recorded in our data.
Forest Holidays was established in 2000 and is based in Swadlincote, United Kingdom. Operations in the travel and tourism sector are conducted through the domain forestholidays.co.uk, with services centered on forest cabin accommodations and outdoor activities. The company serves customers across various UK locations. Leadership is held by CEO Bruce McKendrick, overseeing daily functions and strategic direction.
Forest Holidays has 2 investors. Key investors include Sykes Cottages, and Phoenix Equity Partners.
Yes. Forest Holidays was acquired by Sykes Cottages in April 2022.
The website of Forest Holidays receives about 949 thousand visits a month and ranks #70,130 among all websites worldwide.