About Fraiche
Fraiche is a company based in Brooklyn (United States) founded in 2019 by Paul Bernier and Tximista Lizarazu was acquired by CookUnity in May 2024.. Fraiche has raised $2 million across 1 funding round from investors including CookUnity, Newlab and Pascal Rigo. Fraiche offers products and services including Fraîche App and Smart-Fridge. Fraiche operates in a competitive market with competitors including Parts Town, 365 Retail Markets, Farmer's Fridge, Byte Foods and Stockwell, among others.
- Headquarter Brooklyn, United States
- Founders Paul Bernier, Tximista Lizarazu
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Sectors
ConsumerRetail Business Services Industrial Goods & Manufacturing
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Email
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Phone
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Website
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Social
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- Legal Name Fraîche Corp
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Products & Services of Fraiche
Fraiche offers a comprehensive portfolio of products and services, including Fraîche App and Smart-Fridge. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Mobile app for employees to open fridge and buy gourmet meals easily.
24/7 fridge providing daily refreshed, locally sourced gourmet food options.
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Funding Insights of Fraiche
Fraiche has successfully raised a total of $2M through 1 strategic funding round. The most recent funding activity was a Seed round of $2 million completed in December 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 1
- Last Round Seed — $2.0M
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First Round
First Round
(17 Dec 2021)
- Investors Count 5
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Dec, 2021 | Amount | Seed - Fraiche | Valuation |
investors |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Fraiche
Fraiche has secured backing from 6 investors, including angel and venture fund investors. Prominent investors backing the company include CookUnity, Newlab and Pascal Rigo. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Managed co-working spaces for AI and life sciences are provided.
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Founded Year | Domain | Location | |
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PR
Pascal Rigo |
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Founded Year | Domain | Location |
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JM
Jean Moueix |
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Fraiche
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Fraiche
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Fraiche Comparisons
Competitors of Fraiche
Fraiche operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Parts Town, 365 Retail Markets, Farmer's Fridge, Byte Foods and Stockwell, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
OEM parts for restaurant and commercial kitchens are distributed online.
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| domain | founded_year | HQ Location |
Smart vending solutions are provided for offline retailers and businesses.
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| domain | founded_year | HQ Location |
Automated vending machines for fresh meals and snacks are operated.
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| domain | founded_year | HQ Location |
Healthy food options are delivered to workplaces via refrigerated dispensers.
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| domain | founded_year | HQ Location |
Smart vending machines for non-perishable foods are provided.
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| domain | founded_year | HQ Location |
Provider of hardware and software solutions for hospitality industry
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Frequently Asked Questions about Fraiche
When was Fraiche founded?
Fraiche was founded in 2019 and raised its 1st funding round 2 years after it was founded.
Where is Fraiche located?
Fraiche is headquartered in Brooklyn, United States. It is registered at Brooklyn, New York, United States.
Who is the current CEO of Fraiche?
Tximista Lizarazu is the current CEO of Fraiche. They have also founded this company.
Is Fraiche a funded company?
Fraiche is a funded company, having raised a total of $2M across 1 funding round to date. The company's 1st funding round was a Seed of $2M, raised on Dec 17, 2021.
What does Fraiche do?
Fraiche was founded in 2019 in Brooklyn, United States, within the food technology sector. Smart vending machines are provided for companies, delivering fresh meals, snacks, sweets, and drinks that are sustainably sourced and packaged eco-friendly. Operations include AI-driven logistics for healthy food distribution. Access is enabled via face ID, with itemized receipts sent upon door closure.
Who are the top competitors of Fraiche?
Fraiche's top competitors include 365 Retail Markets, Farmer's Fridge and Parts Town.
What products or services does Fraiche offer?
Fraiche offers Fraîche App and Smart-Fridge.
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