
About Free Standard
Free Standard is a Retail company based in Setagaya (Japan) founded in 2020. Re-commerce solutions are provided for brands and e-commerce businesses. It operates in the Retail and Technology sectors. Free Standard has raised $8.6 million across 3 funding rounds from investors including Global Brain, KURONEKO and D4V. Its focus areas include Brands Tech, Rentals Management, E-Commerce Enablers and Ecommerce Software Suite.
Company details
Free Standard was established in 2020 in Setagaya, Japan, within the re-commerce sector. Solutions are delivered to brands and e-commerce businesses, including re-commerce platforms, rental options, cyclical consumption models, and distribution management systems. Operations focus on enabling sustainable reuse and efficient inventory handling across the Asia-Pacific region, supporting circular economy practices for retail partners.
- Headquarters Setagaya, Japan
- SectorsRetailTechnology
- Website freestandard.co.jp
- Total Equity Funding$8.6M (USD)
in 3 rounds
- InvestorsGlobal Brain
& 7 more
Funding Insights of Free Standard
Free Standard has successfully raised a total of $8.6M across 3 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $8.6M
- Total Rounds 3
- Investors Count 8
All 3 funding rounds of Free Standard with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Mar 2026 | $8.6M | Series A | β | β | |
| Mar 2026 | Debt – Conventional | β | β | ||
| Jul 2022 | Seed | β | β |
8 investors in total: 8 institutional.
Investors in Free Standard
Free Standard has secured backing from 8 investors, including venture fund and institutional investors. Prominent investors backing the company include Global Brain, KURONEKO and D4V.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Global Brain is recognized as a venture capital firm supporting startups. | globalbrains.com | Shibuya, Japan | ||
| d4v.com | ||||
| bricks-fundtokyo.com | ||||
| kuroneko-v.com | ||||
| mitsuifudosan.co.jp | ||||
| mizuhobank.co.jp | ||||
| resonabank.co.jp | ||||
| higashi-nipponbank.co.jp |
Investor details for Free Standard
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Timeline of Free Standard
3 dated milestones of Free Standard across 6 years, from founding to its latest funding, stage changes and deals.
- Founded Free Standard is founded.
- Funding First funding round.
- Funding Latest funding round, Debt β Conventional,.
Web traffic of Free Standard
The website of Free Standard (freestandard.co.jp) receives about 3.4K visits a month.
- Monthly visits3.4K
▲ 12.1% vs previous month
Websites whose visitors overlap most with Free Standard. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
lisalisa50.com | lisalisa50.com | 100% | #5,012,581 | β | |
lotsful.jp | lotsful.jp | 100% | #751,551 | β | |
frontier-eyes.online | frontier-eyes.online | 100% | #1,333,149 | β | |
ykk.com | ykk.com | 60% | #448,912 | β | |
recycle-tsushin.com | recycle-tsushin.com | 40% | #281,878 | β |
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Related news about Free Standard
Complete news archive for Free Standard
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
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- Older coverage
- Brand-specific news history
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Frequently Asked Questions about Free Standard
Free Standard was founded in 2020 and raised its 1st funding round 2 years after it was founded.
Free Standard is headquartered in Setagaya, Japan. It is registered at Setagaya, Tokyo, Japan.
Free Standard is a funded company, having raised a total of $8.6M across 3 funding rounds to date.
Free Standard was established in 2020 in Setagaya, Japan, within the re-commerce sector. Solutions are delivered to brands and e-commerce businesses, including re-commerce platforms, rental options, cyclical consumption models, and distribution management systems. Operations focus on enabling sustainable reuse and efficient inventory handling across the Asia-Pacific region, supporting circular economy practices for retail partners.
Free Standard has 8 investors. Key investors include Global Brain, KURONEKO, D4V, BRICKS FUND TOKYO, and Mitsui Fudosan.
