About Fresh Enterprises
Fresh Enterprises is a company based in Irvine (United States) founded in 1990 was acquired by MTY Group in September 2016. Fresh Enterprises has raised $50 million across 2 funding rounds from investors including MTY Group and L Catterton. Fresh Enterprises offers products and services including Burritos, Tacos, Salads, and Catering Services. Fresh Enterprises operates in a competitive market with competitors including Modern Market, Brinker, Huddle House, TGI Fridays and Applebees, among others.
Products & Services of Fresh Enterprises
Fresh Enterprises offers a comprehensive portfolio of products and services, including Burritos, Tacos, Salads, and Catering Services.
Handmade Mexican burritos with fresh, farm-sourced ingredients.
Fresh tacos featuring authentic flavors and quality components.
Nutritious salads made with farm-fresh vegetables and proteins.
Custom catering for events with a variety of Mexican dishes.
Funding Insights of Fresh Enterprises
Fresh Enterprises has successfully raised a total of $50M across 2 strategic funding rounds. The most recent funding activity was a Unspecified round of $50 million completed in September 2010. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $50M
- Total Rounds 2
- Last Round Unspecified — $50M
- Investors Count 1
All 2 funding rounds of Fresh Enterprises with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Sep 2010 | $50M | Unspecified | – | – | – |
| Jun 1998 | – | Unspecified | – | L Catterton | – |
2 investors in total: 2 institutional.
Investors in Fresh Enterprises
Fresh Enterprises has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include MTY Group and L Catterton.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
L Catterton is recognized as a leading consumer-focused private equity group. | – | lcatterton.com | Greenwich, United States | |
Multiple restaurant brands are franchised and managed. | 1979 | mtygroup.com | - |
Investor details for Fresh Enterprises
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People of Fresh Enterprises
2 people are tracked at Fresh Enterprises (2 in leadership).
| Name | Role | Group |
|---|---|---|
Chuck Rink | President & CEO | Leadership |
Jesus Vidal | General Manager | Leadership |
Complete people profiles for Fresh Enterprises
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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Timeline of Fresh Enterprises
4 dated milestones of Fresh Enterprises across 26 years, from founding to its latest funding, stage changes and deals.
- Founded Fresh Enterprises is founded.
- Funding First funding round.
- Funding Latest funding round, Unspecified, of $50.0M.
- Exit Acquired by MTY Group.
Competitors of Fresh Enterprises
Fresh Enterprises operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Modern Market, Brinker, Huddle House, TGI Fridays and Applebees, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| modernmarket.com | 2009 | Colorado, United States | $11.45M | 526 | A chain of restaurants provides meals and catering services. | |
| brinker.com | 1975 | Dallas, United States | – | 64,323 | Global restaurant chains are owned and operated by Brinker International. | |
| huddlehouse.com | 1964 | Atlanta, United States | – | 2,318 | Casual dining meals are served through a restaurant chain. | |
| tgifridays.com | 1965 | Dallas, United States | – | 4,794 | A chain of casual dining restaurants is operated globally. | |
| applebees.com | 1980 | Kansas, United States | – | – | Casual dining services are provided by a nationwide restaurant chain. | |
| millersalehouse.com | 1988 | Orlando, United States | – | 545 | Casual dining restaurants are operated as a nationwide chain. | |
| yardhouse.com | 1996 | Orlando, United States | – | 4,221 | Chain of casual dining restaurant offering food & liquor |
Detailed competitors of Fresh Enterprises
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- Full competitor set
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Web traffic of Fresh Enterprises
The website of Fresh Enterprises (bajafresh.com) receives about 112.8K visits a month and ranks #243,365 among all websites worldwide, #1,299 in Groceries.
- Monthly visits112.8K
▼ 5.1% vs previous month
- Unique visitors70K
per month
- Global rank#243,365
among all websites
- Category rank#1,299
Food and Drink · Groceries
- Bounce rate26%
- Pages per visit4.8
- Average visit1 min 55 sec
- DevicesDesktop 19% · Mobile 81%
Websites whose visitors overlap most with Fresh Enterprises. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| tacobell.com | 100% | 10.7M | – | View details | |
| rubios.com | 82% | – | #166,882 | View details | |
| chipotle.com | 82% | 10.6M | #5,584 | View details | |
| deltaco.com | 81% | 736.1K | #46,835 | View details | |
qdoba.com | qdoba.com | 78% | – | #26,417 | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Fresh Enterprises
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- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Latest news on Fresh Enterprises
Complete news archive for Fresh Enterprises
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Similar companies to Fresh Enterprises
10 companies that operate in the same segment as Fresh Enterprises (Food Service Chains), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Brand of craft beer and brewery chain operator | 2007 | Ellon, Aberdeenshire, United Kingdom | USD 440.93 M | – | – | |
Chain of limited service restaurant serving coffee | 2017 | Jakarta, Jakarta, Indonesia | USD 233 M | – | – | |
Salads and meal bowls are offered by restaurant chains. | 2006 | Los Angeles, California, United States | USD 479.07 M | USD 679.47 M | 6,410 | |
Doughnuts and coffee are provided by the international chain. | 1937 | Winston-salem, North Carolina, United States | USD 114.68 M | USD 1.52 B | 21,000 | |
A chain of restaurants provides meals and catering services. | 2009 | Colorado City, Colorado, United States | USD 11.45 M | – | 526 | |
Provider of bakery-cafe services and a loyalty program | 1987 | St. Louis, Missouri, United States | USD 145.61 M | – | – | |
Coffee and related products are served by a restaurant chain. | 1993 | Bengaluru, Karnataka, India | USD 236.07 M | USD 110.67 M | 2,863 | |
Mediterranean fast-casual dining is provided by CAVA restaurants. | 2010 | Washington, District Of Columbia, United States | USD 680.15 M | USD 1.18 B | 10,690 | |
A chain of coffee houses is operated in Indonesia. | 2018 | Jakarta, Jakarta, Indonesia | USD 40 M | USD 89.74 M | 3,180 | |
Tea and snacks are served by Chaayos in limited-service restaurants. | 2012 | Delhi, Delhi, India | USD 94.18 M | USD 31.69 M | 2,075 |
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Frequently Asked Questions about Fresh Enterprises
Fresh Enterprises was founded in 1990 and raised its 1st funding round 8 years after it was founded.
Fresh Enterprises is headquartered in Irvine, United States. It is registered at Irvine, California, United States.
Fresh Enterprises is a funded company, having raised a total of $50M across 2 funding rounds to date.
Fresh Enterprises was founded in 1990 in Irvine, United States, within the restaurant sector. A chain of limited-service outlets is operated, focusing on Mexican cuisine. Quick-service meals are provided to customers in various U.S. locations. The domain bajafresh.com is maintained for brand-related online activities. Operations emphasize efficient dining experiences without full table service, aligning with fast-casual industry standards.
Fresh Enterprises's top competitors include Modern Market, TGI Fridays and Brinker.
Fresh Enterprises offers Burritos, Tacos, Salads, and Catering Services.
Fresh Enterprises has 2 investors. Key investors include MTY Group, and L Catterton.
Fresh Enterprises operates through Mty Franchising Usa, Inc.
Yes. Fresh Enterprises was acquired by MTY Group in September 2016.
The website of Fresh Enterprises receives about 113 thousand visits a month and ranks #243,365 among all websites worldwide.