About Freshii
Freshii is a company based in Toronto (Canada) founded in 2005 was acquired by Foodtastic in December 2022.. Freshii has raised $427.99 thousand across 2 funding rounds from investors including Foodtastic. Freshii has completed 1 acquisition, including Natura Market. Freshii offers products and services including Freshii App, Salads, Bowls, Smoothies, and Catering Services. Freshii operates in a competitive market with competitors including YUM! Brands, MTY Group, Sarku Japan, Williams Fresh Cafe and Ghost Kitchen Brands, among others.
- Headquarter Toronto, Canada
- Stage Public
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Sectors
Consumer
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Phone
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Website
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Social
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$427.99 K (USD)
in 2 rounds
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Latest Funding Round
$782.7 K (USD), Post-IPO
Feb 13, 2017
- Investors
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Employee Count
Employee Count
- Investments & Acquisitions
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Acquired by
Foodtastic
(Dec 19, 2022)
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Products & Services of Freshii
Freshii offers a comprehensive portfolio of products and services, including Freshii App, Salads, Bowls, Smoothies, and Catering Services. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
App for ordering and customizing fresh meals with rewards.
Fresh salad options for nutritious, customizable eating.
Variety of fresh bowls with vegetables and proteins.
Blended drinks made from fresh fruits and juices.
Options for group orders and event food provision.
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Funding Insights of Freshii
Freshii has successfully raised a total of $427.99K across 2 strategic funding rounds. The most recent funding activity was a Post-IPO round of $782.7 thousand completed in February 2017. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 2
- Last Round Post-IPO — $782,700
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First Round
First Round
(07 Jan 2013)
- Investors Count Investors Count
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Feb, 2017 | Amount | Post-IPO - Freshii | Valuation |
investors |
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| Jan, 2013 | Amount | Seed - Freshii | Valuation |
investors |
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| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Freshii
Freshii has secured backing from 1 investor. Prominent investors backing the company include Foodtastic. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Multi-cuisine restaurant franchises are operated and expanded across locations.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Freshii
Freshii has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Natura Market. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Brand of sauces and tortilla chips
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2015 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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OVO is recognized as a smart digital payment application.
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2017 | ||||
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Bionic investment advisor platform
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 |
Financial Statements - Freshii
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Freshii Comparisons
Competitors of Freshii
Freshii operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as YUM! Brands, MTY Group, Sarku Japan, Williams Fresh Cafe and Ghost Kitchen Brands, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Restaurants chains
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| domain | founded_year | HQ Location |
Multiple restaurant brands are franchised and managed.
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| domain | founded_year | HQ Location |
Provides Japanese Teriyaki meals via dine-in, pick-up, and third-party delivery services.
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| domain | founded_year | HQ Location |
A chain of limited-service restaurants is operated, offering breakfasts primarily.
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| domain | founded_year | HQ Location |
Operates virtual kitchens for multiple food brands' online delivery and pickup services.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Freshii
Frequently Asked Questions about Freshii
When was Freshii founded?
Freshii was founded in 2005 and raised its 1st funding round 8 years after it was founded.
Where is Freshii located?
Freshii is headquartered in Toronto, Canada. It is registered at Toronto, Ontario, Canada.
Is Freshii a funded company?
Freshii is a funded company, having raised a total of $427.99K across 2 funding rounds to date. The company's 1st funding round was a Seed of $427.99K, raised on Jan 07, 2013.
What does Freshii do?
Freshii was established in 2005 in Toronto, Canada, as a chain within the fast-casual restaurant sector. Limited-service outlets are operated across various locations, where customizable burritos, wraps, soups, salads, and frozen yogurts are provided to customers. Focus is placed on healthy, quick meal options, with expansion occurring internationally from its Canadian base.
Who are the top competitors of Freshii?
Freshii's top competitors include YUM! Brands, MTY Group and The Chopped Leaf.
What products or services does Freshii offer?
Freshii offers Freshii App, Salads, Bowls, Smoothies, and Catering Services.
How many acquisitions has Freshii made?
Freshii has made 1 acquisition, including Natura Market.
Who are Freshii's investors?
Freshii has 1 investor. Key investors include Foodtastic.