About Freska
Freska is a Business Services company based in Helsinki (Finland) founded in 2015 by Sebastian Heinrichs and Esa Vuolas. On-demand cleaning services are booked via an online marketplace. Freska has raised $2.18 million across 1 funding round from investors including Business Finland, Spintop Ventures and Olli Sirkiä. Its chief executive, as recorded, is Sebastian Heinrichs. Freska offers products and services including Home Cleaning, Window Washing, and Moving Cleaning. Its focus areas include Consumer, Local Services, Home Services and Maintenance & Repair. Its legal entity is FRESKA NORWAY AS. Its competitors include Moppi and Heemlig.
Company details
Freska was founded in 2015 as an online marketplace in Helsinki, Finland, facilitating bookings for on-demand cleaning services. Experienced and background-checked professionals are connected with clients for tasks including internal cleaning, cabinets, refrigerators, ovens, and windows. Eco-friendly products are utilized, with services starting at 34 euros per hour and insured up to 500,000 euros. The Norway-based Wipe marketplace was acquired in June 2016 to expand operations.
- Total Equity Funding$2.18M (USD)
in 1 rounds
- Latest Funding Round$2.18M (USD), Seed
May 2017
- InvestorsBusiness Finland
& 5 more
Products & Services of Freska
Freska offers a comprehensive portfolio of products and services, including Home Cleaning, Window Washing, and Moving Cleaning.
Professional cleaning for residential spaces to maintain hygiene.
Service for cleaning windows in homes for clear visibility.
Assistance with cleaning during moves for thorough preparation.
Apps and channels of Freska
Freska publishes 2 mobile apps with over 10K+ downloads.
Funding Insights of Freska
Freska has successfully raised a total of $2.18M through 1 strategic funding round. The most recent funding activity was a Seed round of $2.18 million completed in May 2017. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $2.18M
- Total Rounds 1
- Last Round Seed — $2.18M
- First Round $2.18M
(May 2017)
- Investors Count 6
All 1 funding rounds of Freska with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| May 2017 | $2.18M | Seed | – | Spintop Ventures |
6 investors in total: 3 institutional and 3 angel.
Investors in Freska
Freska has secured backing from 6 investors, including venture fund, angel, and institutional investors. Prominent investors backing the company include Business Finland, Spintop Ventures and Olli Sirkiä.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Investments are directed toward early-stage software technology companies. | spintopventures.com | Malmo, Sweden | ||
Venture capital investments are directed toward multiple sectors. | momentumpartners.no | Bergen, Norway | ||
Innovation, internationalization, and investment support for businesses is provided. | 1983 | businessfinland.fi | Helsinki, Finland | |
OS Olli Sirkiä | Finnish angel investor in Indian startups, ex-Nokia, focused on tech | unknown_f5e00070b8f94aad8 | ||
HA Harald Aalvik | unknown_1c1a8afdd8ab4735a | |||
LC Lasse C. Smedsvig | unknown_d6abaf5bf6df4f838 |
Investor details for Freska
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People of Freska
25 people are tracked at Freska (11 in leadership, 14 in team).
| Name | Role | Group |
|---|---|---|
Sebastian Heinrichs | Co-Founder & Chief Executive Officer | Leadership |
Esa Vuolas | Co-Founder & CPO | Leadership |
Janne Rislakki | Head Of Sales Freska Group | Leadership |
Thomas Torp Høisæter | Managing Director | Leadership |
Mikko Kärkkäinen | Group Chief Financial Officer | Leadership |
⭐️ Stephen Sykes | Head of Product | Leadership |
Samppa Kaartinen | CMO | Leadership |
Antti Hakkarainen | Group Sales Director | Leadership |
Tobias Hällgren | Group head of operations | Leadership |
Alexandra Stålklinga | Head Of Operations | Leadership |
Carl N. | Head Of Sales - Freska Group (swedish And Norwegian Market) | Leadership |
Siri Charlotte Rauan | Customer Care Coordinator | Team |
Wouter Leistra | Product Owner | Team |
Eduardo Esteban Marbán | Sr Data Analyst | Team |
Juliane Nilsen | Operations Manager Freska | Customer Operations | Team |
Paula Norman | Commercial Manager | Team |
Satu Strömberg | Product Manager | Team |
Daniel Bailo Estallo | Product Manager | Team |
Linh Dang | Customer Service | Team |
Elias Hällström | People Operations Specialist | Team |
5 more people are available in the full profile.
Complete people profiles for Freska
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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Timeline of Freska
2 dated milestones of Freska across 2 years, from founding to its latest funding, stage changes and deals.
- Founded Freska is founded.
- Funding First funding round of $2.2M.
Competitors of Freska
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| moppi.com | 2015 | Helsinki, Finland | 1 | Upcoming tech company for email updates and sign-ups. | ||
| heemlig.com | 2021 | Oulu, Finland | Provides an online platform for booking home cleaning services. |
Detailed competitors of Freska
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Web traffic of Freska
The website of Freska (freska.fi) receives about 9K visits a month and ranks #2,263,738 among all websites worldwide, #5,281 in Accounting and Auditing.
- Monthly visits9K
▼ 13.6% vs previous month
- Unique visitors5.6K
per month
- Global rank#2,263,738
among all websites
- Category rank#5,281
Finance · Accounting and Auditing
- Bounce rate46%
- Pages per visit1.7
- Average visit1 min 52 sec
- DevicesDesktop 54% · Mobile 46%
Websites whose visitors overlap most with Freska. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| lt.fi | 100% | 44.7K | #719,834 | View details | |
rtkpalvelu.fi | rtkpalvelu.fi | 78% | #2,323,495 | – | |
ametro.fi | ametro.fi | 42% | #4,893,597 | – | |
| onnion.fi | 38% | 13.7K | #1,237,566 | View details | |
piika.fi | piika.fi | 34% | #10,348,379 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 13 similar websites and full traffic analytics for Freska
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- 13 similar websites
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Related news about Freska
Complete news archive for Freska
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Frequently Asked Questions about Freska
Freska was founded in 2015 and raised its 1st funding round 2 years after it was founded.
Freska is headquartered in Helsinki, Finland.
Sebastian Heinrichs is the CEO of Freska, as recorded in our data. They have also founded this company.
Freska is a funded company, having raised a total of $2.18M across 1 funding round to date. The company's 1st funding round was a Seed of $2.18M, raised on May 2017.
Freska was founded in 2015 as an online marketplace in Helsinki, Finland, facilitating bookings for on-demand cleaning services. Experienced and background-checked professionals are connected with clients for tasks including internal cleaning, cabinets, refrigerators, ovens, and windows. Eco-friendly products are utilized, with services starting at 34 euros per hour and insured up to 500,000 euros. The Norway-based Wipe marketplace was acquired in June 2016 to expand operations.
Freska offers Home Cleaning, Window Washing, and Moving Cleaning.
Freska has 6 investors. Key investors include Business Finland, Spintop Ventures, Olli Sirkiä, Harald Aalvik, and Lasse C. Smedsvig.
Freska operates through Freska Norway As.
Yes. Freska publishes Freska — Home cleaning and 1 more app, with over 10,000 downloads.