Fruit Wise

Lobethal, Australia Founded: 2004 • Age: 22 yrs Acquired By Carman’s
Multi-category healthy snacks and convenience foods are provided online.
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About Fruit Wise

Fruit Wise is a company based in Lobethal (Australia) founded in 2004 was acquired by Carman’s in October 2022.. Fruit Wise offers products and services including Muesli Bars, Fruit Straps, Porridge, Granola, and Protein Bars.

  • Headquarter Lobethal, Australia
  • Sectors
    Retail
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Carman's Fine Foods Pty Ltd
Operational Areas
Retail → E-Commerce Platforms & Marketplaces
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Latest Funding Round
  • Investors
  • Employee Count
    Employee Count
  • Acquired by
    Carman’s

    (Oct 14, 2022)

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Products & Services of Fruit Wise

Fruit Wise offers a comprehensive portfolio of products and services, including Muesli Bars, Fruit Straps, Porridge, Granola, and Protein Bars. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Nutritious bars providing energy from natural ingredients for daily consumption

Natural fruit-based treats suitable for lunchboxes and on-the-go eating

Warm, wholesome oats for a nutritious morning meal

Crunchy clusters made from grains and nuts for versatile use

High-protein bars supporting fitness and dietary needs

Funding Insights of Fruit Wise

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Fruit Wise

Fruit Wise has secured backing from 1 investor. Prominent investors backing the company include Carman's Kitchen. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Investor Description Founded Year Domain Location
Carman's Kitchen is recognized for producing gourmet snack foods.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Fruit Wise

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Fruit Wise

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Fruit Wise Comparisons

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Competitors of Fruit Wise

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Fruit Wise

Frequently Asked Questions about Fruit Wise

When was Fruit Wise founded?

Fruit Wise was founded in 2004.

Where is Fruit Wise located?

Fruit Wise is headquartered in Lobethal, Australia. It is registered at Lobethal, South Australia, Australia.

What does Fruit Wise do?

Fruit Wise was founded in 2004 in Lobethal, Australia, as an internet-first brand in the healthy food sector. Operations focus on multi-category snacks and convenience products, including fruit straps and gourmet muesli. Products are manufactured using natural ingredients, with artificial additives and preservatives excluded. Distribution occurs primarily through online channels to serve Australian consumers.

What products or services does Fruit Wise offer?

Fruit Wise offers Muesli Bars, Fruit Straps, Porridge, Granola, and Protein Bars.

Who are Fruit Wise's investors?

Fruit Wise has 1 investor. Key investors include Carman's Kitchen.

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