About G Adventures
G Adventures is a Travel & Hospitality company based in Toronto (Canada) founded in 1990 by Bruce Poon Tip, and was acquired by Certares in December 2024. Adventure tours are booked via an online platform. G Adventures has completed 3 acquisitions, including Just You, Swan Hellenic and Travelsphere. Its website gadventures.com draws about 2.6 million monthly visits. Its focus areas include Consumer, Online Travel, Tours & Activities and Online Agency. Its legal entity in India is Gad Ventures Private Limited (U63090DL2017FTC327621). Its competitors include Retreat Guru, Yervana and Divebooker.
Company details
G Adventures was founded in 1990 in Toronto, Canada, within the travel and tourism sector. An online platform is operated for booking various adventure tour packages, such as small-group tours, safaris, and expeditions. Users submit relevant details through the interface to complete bookings. Operations focus on facilitating access to global travel experiences from a Canadian base.
- Headquarters Toronto, Canada
- Founders Bruce Poon Tip
- Stage Acquired
- SectorsTravel & Hospitality
- Website category Travel and Tourism
- Website gadventures.com
- Social LinkedIn X Facebook Instagram YouTube Threads
- Acquired by Certares (Dec 2024)
- Legal Name Gad Ventures Private Limited
- Date of Incorporation 27 Dec, 2017
- Jurisdiction Delhi, India
Associated legal entities of G Adventures
G Adventures operates through Gad Ventures Private Limited (strike off). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Gad Ventures Private Limited CIN U63090DL2017FTC327621 | Strike Off | 27 Dec 2017 | Delhi, Delhi | 3 | View details |
Apps and channels of G Adventures
G Adventures publishes 1 mobile app with over 100K+ downloads; its YouTube channel G Adventures has 12.4K subscribers and 30 videos.
Videos from G Adventures
The most watched videos on G Adventures's YouTube channel, G Adventures (12.4K subscribers). Click a video to play it here.
More on G Adventures.
Funding Insights of G Adventures
- Total Rounds 2
- Investors Count 2
All 2 funding rounds of G Adventures with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Feb 2021 | Private Equity Round | – | Certares | – | |
| Jun 2010 | Private Equity Round | – | Fulcrum Capital Partners | – |
2 investors in total: 2 institutional.
Investors in G Adventures
G Adventures has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include Certares and Fulcrum Capital Partners.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Certares is engaged in investment management for long-term value. | 2012 | certares.com | New York, United States | |
Fulcrum Capital Partners is focused on Canadian private equity investments. | fulcrumcapital.ca | Vancouver, Canada |
Investor details for G Adventures
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Board of directors of Gad Ventures Private Limited (G Adventures)
Gad Ventures Private Limited is the primary company behind G Adventures. The board of Gad Ventures Private Limited currently have 3 directors; the longest-serving is Bruce Howard Poon Tip, appointed in 2017.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Bruce Howard Poon Tip DIN 06807273 | Director | 27 Dec 2017 | 8 yrs 10 mo | Gad Ventures Private Limited |
| Julianna Marie Fitzgerald DIN 07792948 | Director | 27 Dec 2017 | 8 yrs 10 mo | Gad Ventures Private Limited |
| Rishabdev Singh Rathore DIN 07178864 | Director | 27 Dec 2017 | 8 yrs 10 mo | Gad Ventures Private Limited |
People of G Adventures
6 people are tracked at G Adventures (6 in leadership).
| Name | Role | Group |
|---|---|---|
| Co-Founder | Leadership | |
Sanna Mathew | Chief Experience Officer | Leadership |
Yinier Moya | Chief Experience Officer | Leadership |
Stephen McCracken | Chief Experience Officer | Leadership |
Arlhian Fahar | Chief Experience Officer | Leadership |
Harswaroop Singh | Chief Experience Officer | Leadership |
Complete people profiles for G Adventures
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Investments & Acquisitions by G Adventures
G Adventures has strategically engaged in corporate development activities, having acquired 3 companies. Notable acquisitions include Just You, Swan Hellenic and Travelsphere.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Ship transportation services are provided by Swan Hellenic worldwide. | swanhellenic.com | Nicosia, Cyprus | 1950 | Feb 2017 | •••• | |
Online social community platform for solo travelers | justyou.co.uk | Market Harborough, United Kingdom | 2002 | Jan 2017 | •••• | |
An online marketplace is operated for booking holiday packages. | travelsphere.co.uk | Market Harborough, United Kingdom | 1977 | Jan 2017 | •••• |
Complete acquisition details for G Adventures
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
- Deal sources
- Complete history
- Exports
Verified entity values are shown only after access is granted.
Timeline of G Adventures
7 dated milestones of G Adventures across 34 years, from founding to its latest funding, stage changes and deals.
- Founded G Adventures is founded.
- Funding First funding round.
- Acquisition Acquires Travelsphere.
- Acquisition Acquires Just You.
- Acquisition Acquires Swan Hellenic.
- Funding Latest funding round, Private Equity Round,.
- Exit Acquired by Certares.
Competitors of G Adventures
G Adventures has 3 listed competitors in our database. They include Retreat Guru, Yervana and Divebooker.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| retreat.guru | 2014 | Nelson, Canada | 1 | Online booking platform for yoga, meditation retreats & outdoor adventures | ||
| yervana.com | 2018 | Vancouver, Canada | Outdoor tours and activities are booked through an app-based platform. | |||
| divebooker.com | 2013 | Vancouver, Canada | Online platform for booking global liveaboard diving adventures and trips. |
Detailed competitors of G Adventures
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
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Web traffic of G Adventures
The website of G Adventures (gadventures.com) receives about 2.6M visits a month and ranks #19,219 among all websites worldwide, #539 in Travel and Tourism.
- Monthly visits2.6M
▲ 15.7% vs previous month
- Unique visitors1M
per month
- Global rank#19,219
among all websites
- Category rank#539
Travel and Tourism · Travel and Tourism
- Bounce rate37%
- Pages per visit5.6
- Average visit4 min 21 sec
- DevicesDesktop 34% · Mobile 66%
Websites whose visitors overlap most with G Adventures. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| intrepidtravel.com | 100% | 2.4M | #29,448 | View details | |
| tourradar.com | 79% | 2.2M | #26,954 | View details | |
contiki.com | contiki.com | 72% | #36,163 | – | |
| onthegotours.com | 69% | 327K | #199,427 | View details | |
tucantravel.com | tucantravel.com | 66% | – | ||
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for G Adventures
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- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
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Related news about G Adventures
Complete news archive for G Adventures
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- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
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Frequently Asked Questions about G Adventures
G Adventures was founded in 1990 and raised its 1st funding round 20 years after it was founded.
G Adventures is headquartered in Toronto, Canada. It is registered at Toronto, Ontario, Canada.
G Adventures was founded in 1990 in Toronto, Canada, within the travel and tourism sector. An online platform is operated for booking various adventure tour packages, such as small-group tours, safaris, and expeditions. Users submit relevant details through the interface to complete bookings. Operations focus on facilitating access to global travel experiences from a Canadian base.
G Adventures's top competitors include Retreat Guru, Yervana and Divebooker.
G Adventures has made 3 acquisitions, including Just You, Swan Hellenic, and Travelsphere.
G Adventures has 2 investors. Key investors include Certares, and Fulcrum Capital Partners.
G Adventures operates through Gad Ventures Private Limited.
Yes. G Adventures was acquired by Certares in December 2024.
The legal entities of G Adventures currently have 3 directors, including Bruce Howard Poon Tip, Julianna Marie Fitzgerald, Rishabdev Singh Rathore.
Yes. G Adventures publishes G Adventures, with over 100,000 downloads.
The website of G Adventures receives about 2.6 million visits a month and ranks #19,219 among all websites worldwide.