GameTheory

Bengaluru, India Founded: 2018 • Age: 8 yrs Minicorn
Smart courts are used to gamify real sports experiences.

About GameTheory

GameTheory is a Media & Entertainment company based in Bengaluru (India) founded in 2018 by Sudeep Kulkarni. Smart courts are used to gamify real sports experiences. GameTheory has raised $3.13 million across 6 funding rounds from investors including WEH Ventures, Techstars and Matchday.ai. GameTheory has completed 1 acquisition, including Matchday.ai. GameTheory was last valued at $12.46 million in June 2024. Its chief executive, as recorded, is Sudeep Kulkarni. Its website gametheory.in draws about 24 thousand monthly visits. Its Indian entity Oodadu Technology Private Limited reported revenue of β‚Ή16.58 Cr. GameTheory offers products and services including Game Theory App, Coaching Programs, and Community Features. Its focus areas include Consumer, Sports Tech, Booking Platforms and Sports Courts. Its competitors include Hudle, Playo and Khelomore; 3 of its 3 listed competitors have raised funding.

Company details

GameTheory was founded in 2018 in Bengaluru, India, within the sports technology sector. Facilities are converted into smart courts to integrate video game elements into physical sports. Gamified experiences are delivered, along with analytics and videos formatted like professional sports broadcasts. Scores, steps, heatmaps, and strokes are tracked through the smart court infrastructure for user data provision.

  • Headquarters Bengaluru, India
  • Founders Sudeep Kulkarni
  • Stage Minicorn
  • Sectors
    Media & Entertainment
  • Email
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  • Phone
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  • Website gametheory.in
  • Social LinkedIn Facebook Instagram
  • Legal Name Oodadu Technology Private Limited
  • Date of Incorporation 20 Sep, 2018
  • Jurisdiction Bangalore, Karnataka, India
Key Metrics
  • Annual Revenue
    ₹16.58 Cr

    FY 2025 · +272% YoY

  • Net Loss
    -₹15.59 Cr

    FY 2025 · -94% margin

  • EBITDA
    -₹13.81 Cr

    FY 2025 · -83% margin

  • Total Equity Funding
    $3.13M (USD)

    in 6 rounds

  • Latest Funding Round
    $97.26K (USD), Seed

    Feb 2025

  • Investors
  • Investments & Acquisitions

Products & Services of GameTheory

GameTheory offers a comprehensive portfolio of products and services, including Game Theory App, Coaching Programs, and Community Features.

Game Theory App
Sports Booking Platform

App for booking courts and accessing sports coaching services.

Coaching Programs
Sports Training

Structured programs for sports like swimming and badminton.

Community Features
Social Platform

Tools for joining games and events in sports communities.

Apps and channels of GameTheory

GameTheory publishes 2 mobile apps with over 10K+ downloads.

Game Theory India
Google Play Sports Everyone Free
Developer: Oodadu Technology Private Limited
View on Google Play
Game Theory India
App Store Health & Fitness 4+
Developer: Oodadu Technology Private Limited
View on App Store

Funding Insights of GameTheory

GameTheory has successfully raised a total of $3.13M across 6 strategic funding rounds. The most recent funding activity was a Seed round of $97.26 thousand completed in February 2025. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $3.13M
  • Total Rounds 6
  • Last Round Seed β€” $97,257
  • First Round $351,853

    (Jan 2019)

  • Investors Count 27

All 6 funding rounds of GameTheory with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Feb 2025$97,257Seed–Zerodha
Jun 2024$191,866Seed$12.46MSaurav Ghosal, Sharath Kamal
Aug 2023$2.21MSeed$9.54MRainmatter, Rohan Bopanna
Apr 2020$120,000Seed–Techstars
–
May 2019$163,604Seed$β€’β€’β€’β€’β€’Techstars
Jan 2019$351,853Angel Round$β€’β€’β€’β€’β€’Malav Kapadia
Valuation history
DateValuationStage
Jun 2024$12.46Mβ€’β€’β€’β€’β€’β€’β€’β€’
Aug 2023$9.54Mβ€’β€’β€’β€’β€’β€’β€’β€’
May 2019$β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’
Jan 2019$β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’
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Full valuation and stage history of GameTheory

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Verified entity values are shown only after access is granted.

Last known valuation $12.46M (Jun 2024). 27 investors in total: 8 institutional and 19 angel.

Investors in GameTheory

GameTheory has secured backing from 27 investors, including institutional, venture fund, and angel investors. Prominent investors backing the company include WEH Ventures, Techstars and Matchday.ai.

All
Venture Fund
Institutional
Angel
InvestorDescriptionFounded YearDomainLocation
Corporate venture capital firm that invests in startups
mixiglobalinv.comShibuya, Japan
Provision of seed capital and support to early-stage founders solving India-centric problems.
2017wehventures.comMumbai, India
Indian fund focused on fintech, health, and climate initiatives.
rainmatter.comBengaluru, India
Startups are accelerated globally without sector restrictions through structured programs.
2006techstars.comNew York, United States
Equity investments, broking services, and trading platforms are offered.
zerodha.comBengaluru, India
AI video analysis platform for badminton players is developed.
2022matchday.aiHyderabad, India
tih-iitp.com

Saurav Ghosal

unknown_86706d5fc40745948

Sharath Kamal

unknown_7e6ac4ac08ce4c618

Pullela Gopichand

unknown_85f5c84fc6fd4bd29
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Investor details for GameTheory

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Board of directors of Oodadu Technology Private Limited (GameTheory)

Oodadu Technology Private Limited is the primary company behind GameTheory. The board of Oodadu Technology Private Limited currently have 3 directors; the longest-serving is Sudeep Laxman Kulkarni, appointed in 2018. 2 earlier directors have ceased.

DirectorDesignationAppointedTenureEntity
Sudeep Laxman Kulkarni
DIN 08138519
Director20 Sep 20188 yrs 1 moOodadu Technology Private Limited
Saket Rajendra Gejji
DIN 08643970
Director27 Mar 20242 yrs 7 moOodadu Technology Private Limited
Sukrut Pavankumar Gejji
DIN 10218931
Director27 Mar 20242 yrs 7 moOodadu Technology Private Limited

People of GameTheory

7 people are tracked at GameTheory (4 in leadership, 3 in team).

NameRoleGroup
Founder & CEOLeadership
Chief Technology OfficerLeadership
Chief Operating OfficerLeadership
Ganesh Yaparla
Chief Innovation OfficerLeadership
Puneeth K
Software Development EngineerTeam
Xavana Dias
OperationsTeam
Amit Sarkar
Unknown RoleTeam
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Financials of GameTheory

Figures of Oodadu Technology Private Limited, the primary company behind GameTheory, for FY 2025. Revenue was ₹16.58 Cr (+272% year on year). Net loss was -₹15.59 Cr (-94% margin). EBITDA was -₹13.81 Cr (-83% margin). Revenue has grown at a compounded annual rate of +276% over three years and +58% over five years.

  • ₹16.58 CrRevenue · FY 2025 · +272% YoY
  • -₹15.59 CrNet loss · -94% margin
  • -₹13.81 CrEBITDA · -83% margin
  • ₹1.04 CrPaid-up capital
  • 276Employees (provident fund records)
  • +276%Revenue CAGR, 3 years
  • +58%Revenue CAGR, 5 years

Balance sheet, profit and loss, cash flow and ratios of Oodadu Technology Private Limited are on its company page.

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Detailed financial statements for GameTheory

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Investments & Acquisitions by GameTheory

GameTheory has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Matchday.ai.

Acquisitions
Company NameDescriptionDomainLocationFoundedAcquiredAmount
AI video analysis platform for badminton players is developed.
matchday.aiHyderabad, India2022Oct 2023β€’β€’β€’β€’
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Timeline of GameTheory

5 dated milestones of GameTheory across 7 years, from founding to its latest funding, stage changes and deals.

  1. Founded GameTheory is founded.
  2. Funding First funding round of $352K.
  3. Milestone Reaches Minicorn status.
  4. Acquisition Acquires Matchday.ai.
  5. Funding Latest funding round, Seed, of $97K.

Competitors of GameTheory

GameTheory has 3 listed competitors in our database, 3 of them funded. They include Hudle, Playo and Khelomore.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
hudle.in2015Delhi, India$5.21M361
Platform connecting sports enthusiasts with venues and communities is operated.
playo.co2014Bengaluru, India$2.62M48
Sports venues and players are booked via an app-based platform.
khelomore.com2016Mumbai, India$5.09M22
Online platform for booking sports venues, coaching, and events
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Detailed competitors of GameTheory

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Web traffic of GameTheory

The website of GameTheory (gametheory.in) receives about 23.5K visits a month.

  • Monthly visits
    23.5K

    ▲ 19.5% vs previous month

Similar websites

Websites whose visitors overlap most with GameTheory. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
machaxi.com
100%
12.6K#1,475,490View details
napkinfinance.com
99%
25.6K#1,003,594View details
hudle.in
87%
354.4K#125,491View details
playo.co
71%
671.4K#70,392View details
sporthood.in
69%
20.6K#1,156,925View details
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β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
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Top companies in Sports Technology Platforms

3 companies that operate in the same segment as GameTheory (Sports Technology Platforms) in India, ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Operator of a platform providing skill-based games and interactive entertainment
2018Delhi, Delhi, IndiaUSD 92 MUSD 83.05 M1
Operator of a multifaceted platform for sports content and experiences
2008Mumbai, Maharashtra, IndiaUSD 942.17 MUSD 509.95 K1,310
Skill-based online games are provided through a technology-driven platform.
2006Mumbai, Maharashtra, IndiaUSD 98.07 MUSD 264.51 M777
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Related news about Gametheory

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Frequently Asked Questions about GameTheory

GameTheory was founded in 2018 and raised its 1st funding round 1 year after it was founded.

GameTheory is headquartered in Bengaluru, India. It is registered at Bengaluru, Karnataka, India.

Sudeep Kulkarni is the CEO of GameTheory, as recorded in our data. They have also founded this company.

GameTheory is a funded company, having raised a total of $3.13M across 6 funding rounds to date. The company's 1st funding round was a Angel Round of $351.85K, raised on Jan 2019.

The primary company behind GameTheory, Oodadu Technology Private Limited, reported revenue of β‚Ή16.58 Cr for FY 2025, up 272% year on year.

GameTheory was founded in 2018 in Bengaluru, India, within the sports technology sector. Facilities are converted into smart courts to integrate video game elements into physical sports. Gamified experiences are delivered, along with analytics and videos formatted like professional sports broadcasts. Scores, steps, heatmaps, and strokes are tracked through the smart court infrastructure for user data provision.

GameTheory's top competitors include Hudle, Khelomore and Playo.

GameTheory offers Game Theory App, Coaching Programs, and Community Features.

GameTheory has made 1 acquisition, including Matchday.ai.

GameTheory has 27 investors. Key investors include WEH Ventures, Techstars, Matchday.ai, Zerodha, and MIXI Global Investments.

The valuation of GameTheory is $12.46M as of Jun 2024.

GameTheory operates through Oodadu Technology Private Limited.

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