About Gamify
Gamify is a company based in Sydney (Australia) founded in 2010 by Tony Walden. Gamify has raised $240 thousand across 1 funding round. Gamify offers products and services including Gizmo Platform, Game Library, and Campaign Builder. Gamify operates in a competitive market with competitors including Playtika, Playco, World Golf Tour, Xindong Network and Giant Interactive Group, among others.
- Headquarter Sydney, Australia
- Founders Tony Walden
- SectorsMedia & EntertainmentTechnology
- Website category Computers Electronics and Technology · Graphics Multimedia and Web Design
- Website gamify.com
- Social LinkedIn X Facebook Instagram
- Legal Name Gamify
- Total Equity Funding$240K (USD)
in 1 rounds
- Latest Funding Round$240K (USD), Seed
Jun 2012
Products & Services of Gamify
Gamify offers a comprehensive portfolio of products and services, including Gizmo Platform, Game Library, and Campaign Builder.
Tool for creating custom video games and managing marketing campaigns.
Collection of templates for quick game customization without coding.
System for designing and tracking gamified marketing efforts.
Funding Insights of Gamify
Gamify has successfully raised a total of $240K through 1 strategic funding round. The most recent funding activity was a Seed round of $240 thousand completed in June 2012. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $240,000
- Total Rounds 1
- Last Round Seed β $240,000
- First Round $240,000
(Jun 2012)
All 1 funding rounds of Gamify with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun 2012 | $240,000 | Seed | β | β | β |
People of Gamify
1 people are tracked at Gamify (1 in leadership).
| Name | Role | Group |
|---|---|---|
Tony Walden | Co-Founder & MD | Leadership |
Complete people profiles for Gamify
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Gamify
2 dated milestones of Gamify across 2 years, from founding to its latest funding, stage changes and deals.
- Founded Gamify is founded.
- Funding First funding round of $240K.
Competitors of Gamify
Gamify operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Playtika, Playco, World Golf Tour, Xindong Network and Giant Interactive Group, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| playtika.com | 2010 | Tel Aviv, Israel | $1.5M | – | Casual games are developed for mobile and web platforms. | |
| play.co | 2020 | Tokyo, Japan | $100M | 40 | Developer of social web games for PC and console | |
| wgt.com | 1995 | San Francisco, United States | $10M | 55 | Golf-focused video games are developed and published independently. | |
| xd.com | 2003 | Shanghai, China | $39.3M | – | Web-based PC games are developed by Xindong Network. | |
| ga-me.com | 2004 | Shanghai, China | $164.33M | – | MMO games are developed by a China-based company. | |
| splashmusic.com | 2017 | Brisbane, Australia | $20.12M | – | PC and console musical gameplay is developed with AI instruments. | |
| forgame.com | 2009 | Guangzhou, China | $72.79M | – | Web and mobile games are developed and published in China. | |
| bombayplay.com | 2018 | Bengaluru, India | $9.5M | 56 | Hybrid casual mobile games are developed and published. | |
| slide.com | 2005 | San Francisco, United States | $78M | – | Widgets and photo sharing apps are developed for social entertainment. | |
| innogames.com | 2007 | Hamburg, Germany | – | 394 | Web & mobile games developer |
Detailed competitors of Gamify
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Gamify
The website of Gamify (gamify.com) receives about 46K visits a month and ranks #916,354 among all websites worldwide, #8,670 in Graphics Multimedia and Web Design.
- Monthly visits46K
▲ 33.3% vs previous month
- Unique visitors14.5K
per month
- Global rank#916,354
among all websites
- Category rank#8,670
Computers Electronics and Technology · Graphics Multimedia and Web Design
- Bounce rate39%
- Pages per visit1.7
- Average visit28 sec
- DevicesDesktop 39% Β· Mobile 61%
Websites whose visitors overlap most with Gamify. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
gamifylist.com | gamifylist.com | 100% | – | #525,814 | β |
wpexperts.io | wpexperts.io | 100% | – | #388,361 | β |
| mambo.io | 100% | 680.7K | #1,253,684 | View details | |
| designmodo.com | 100% | – | #153,949 | View details | |
amyjokim.com | amyjokim.com | 94% | – | #13,535,796 | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 14 similar websites and full traffic analytics for Gamify
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 14 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Latest news on Gamify
Complete news archive for Gamify
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Similar companies to Gamify
10 companies that operate in the same segment as Gamify (MMORPG & Online Gaming), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Casual games developer and publisher for mobile and web platforms | 2007 | San Francisco, California, United States | USD 525.6 M | USD 49.68 M | 624 | |
Developer of mobile-based casual video games | 2017 | London, England, United Kingdom | USD 202 M | – | – | |
Operator of a platform providing skill-based games and interactive entertainment | 2018 | Delhi, Delhi, India | USD 92 M | USD 83.05 M | 1 | |
Provider of cross-platform game engine technology | 1991 | Cary, North Carolina, United States | USD 8.13 B | – | 771 | |
Mobile games are developed and published by Jam City. | 2007 | Culver City, California, United States | USD 499.49 M | – | – | |
Operator of a multifaceted platform for sports content and experiences | 2008 | Mumbai, Maharashtra, India | USD 1.34 B | USD 509.95 K | – | |
Mobile social games and services are developed and operated globally. | 1999 | Shibuya, Tokyo, Japan | – | USD 926.03 M | 2,570 | |
Skill-based online games are provided through a technology-driven platform. | 2006 | Mumbai, Maharashtra, India | USD 99.06 M | – | – | |
Diversified gaming and sports media platforms are operated and developed. | 1999 | Mumbai, Maharashtra, India | USD 127.93 M | USD 194.94 M | 63 | |
Casino games are developed for mobile and web platforms. | 2011 | Burlingame, California, United States | USD 36.17 M | USD 235.1 M | 568 |
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Frequently Asked Questions about Gamify
Gamify was founded in 2010 and raised its 1st funding round 2 years after it was founded.
Gamify is headquartered in Sydney, Australia. It is registered at Sydney, New South Wales, Australia.
Gamify is a funded company, having raised a total of $240K across 1 funding round to date. The company's 1st funding round was a Seed of $240K, raised on Jun 2012.
Gamify was founded in 2010 in Sydney, Australia, as a platform focused on the casino gaming sector. Operations involve collaboration with partners and marketing agencies to create games for clients. An HTML5 Game Engine has been developed to support these activities. Recognition was received as a finalist in the Microsoft Innovation Award 2017. Services are tailored to enhance engagement in online casino environments.
Gamify's top competitors include Playco, Playtika and World Golf Tour.
Gamify offers Gizmo Platform, Game Library, and Campaign Builder.
Gamify operates through Gamify.

