About Generation Home
Generation Home is a company based in London (United Kingdom) founded in 2019 by Sophia Guy-White. Generation Home has raised $38.9 million across 5 funding rounds from investors including Barclays, NatWest and Legal & General. The company has 35 employees as of December 31, 2020. Generation Home offers products and services including Income Booster, New Build Boost, Deposit Booster, and Gen H Legal. Generation Home operates in a competitive market with competitors including Tembo Money, Trussle, Mojo Mortgages, Kensington Mortgages and Koodoo, among others.
- Headquarter London, United Kingdom
- Employees 35 as on 31 Dec, 2020
- Founders Sophia Guy-White
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Sectors
Financial Services
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Email
***********
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Phone
*********
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Website
*********
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Social
*********
- Legal Name Imagine Mortgages Limited
- Date of Incorporation 16 Jul, 2018
- Jurisdiction LONDON, ENGLAND
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$38.9 M (USD)
in 5 rounds
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Latest Funding Round
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Investors
Barclays
& 12 more
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Employee Count
35
as on Dec 31, 2020
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Products & Services of Generation Home
Generation Home offers a comprehensive portfolio of products and services, including Income Booster, New Build Boost, Deposit Booster, and Gen H Legal.
Boosts borrowing capacity for homebuyers facing high prices.
Offers interest-free equity loan for purchasing new build homes.
Facilitates family contributions as loans for home deposits.
Provides streamlined legal support for mortgage processes.
People of Generation Home
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Funding Insights of Generation Home
Generation Home has successfully raised a total of $38.9M across 5 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 5
- Last Round Last Round
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First Round
First Round
(01 Aug 2019)
- Investors Count 13
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Nov, 2022 | Amount | Series A - Generation Home | Valuation | Legal & General |
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| Jan, 2022 | Amount | Debt – Conventional - Generation Home | Valuation |
investors |
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| Jun, 2021 | Amount | Debt – Conventional - Generation Home | Valuation |
investors |
Investors in Generation Home
Generation Home has secured backing from 13 investors, including institutional, venture fund, and angel investors. Prominent investors backing the company include Barclays, NatWest and Legal & General.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Private equity investments are made in the UK and US.
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Founded Year | Domain | Location | |
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Micro venture capital firm focused on seed investments
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Founded Year | Domain | Location | |
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Investments are directed toward pre-seed to Series C technology companies.
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Founded Year | Domain | Location |
Investments & Acquisitions by Generation Home
Financial Statements - Generation Home
Generation Home Comparisons
Competitors of Generation Home
Generation Home operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Tembo Money, Trussle, Mojo Mortgages, Kensington Mortgages and Koodoo, among others.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Residential mortgage loans are facilitated through an online marketplace.
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| domain | founded_year | HQ Location |
Mortgage advice is offered online to buyers and homeowners.
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| domain | founded_year | HQ Location |
Residential mortgage loans are matched via an online marketplace platform.
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| domain | founded_year | HQ Location |
Residential mortgage loans are facilitated via an online platform.
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| domain | founded_year | HQ Location |
Residential mortgages are facilitated via an online lending marketplace.
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Frequently Asked Questions about Generation Home
Generation Home was founded in 2019.
Generation Home is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.
Generation Home is a funded company, having raised a total of $38.9M across 5 funding rounds to date. The company's 1st funding round was a Debt – Conventional of $422.68M, raised on Aug 01, 2019.
As of Dec 31, 2020, the latest employee count at Generation Home is 35.
Generation Home was founded in 2019 in London, United Kingdom, as a specialist in mortgage lending. Operations are centered on delivering residential mortgage products within the financial services sector. Services are extended to clients seeking home financing solutions, with a focus on the UK market. The company is co-founded by Sophia Guy-White, and activities are conducted through its online domain generationhome.com.
Generation Home's top competitors include Trussle, Mojo Mortgages and Tembo Money.
Generation Home offers Income Booster, New Build Boost, Deposit Booster, and Gen H Legal.
Generation Home has 13 investors. Key investors include Barclays, NatWest, Legal & General, Waterfall Asset Management, and Mithril.