Generous

Brussels, Belgium Founded: 2012 • Age: 14 yrs
Organic and gluten-free biscuits are produced by Generous.

About Generous

Generous is a company based in Brussels (Belgium) founded in 2012 by Christophe Harou. It operates as a Direct-to-Consumer (D2C). The company has 9 employees. Generous offers products and services including Generous Biscuits and Granola Bites. Generous operates in a competitive market with competitors including Desobry, Jules Destrooper, Biscuiterie Seghers, No Milk Today and CUBZZ, among others.

  • Headquarter Brussels, Belgium
  • Employees 9
  • Founders Christophe Harou
  • Sectors
    Consumer
  • Phone
    •••• ••••
  • Website generous.eu
  • Social LinkedIn X Facebook Instagram
  • Legal Name Generous
Key Metrics
  • Employee Count
    9

Products & Services of Generous

Generous offers a comprehensive portfolio of products and services, including Generous Biscuits and Granola Bites.

Generous Biscuits
Food & Beverage

Organic and gluten-free biscuits are crafted with care.

Granola Bites
Food & Beverage

Healthy granola bites are offered in various flavors.

People of Generous

2 people are tracked at Generous (2 in leadership); the tracked headcount is 9.

NameRoleGroup
Christophe Harou
Co-FounderLeadership
Aurelie Gribomont
CEOLeadership
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Complete people profiles for Generous

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  • Full employee list
  • Team structure
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Competitors of Generous

Generous operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Desobry, Jules Destrooper, Biscuiterie Seghers, No Milk Today and CUBZZ, among others.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
desobry.be1947Tournai, Belgium–11
Biscuits are manufactured and branded by Desobry in Belgium.
julesdestrooper.com1886Boezinge, Belgium–152
Manufactures and sells traditional Belgian biscuits through online webshop.
biscuits.be1962Temse, Belgium–6
Serves as a brand specializing in biscuits.
nomilk.today2018Bornem, Belgium––
Manufacturer & brand of cookies
cubzz.be2015Antwerp, Belgium––
Multi-category bakery snacks are branded and distributed by CUBZZ.
choqola.com2016Rotselaar, Belgium––
ChoQola was established in 2016 as a Belgian chocolate brand.
delacre.be1891Brussels, Belgium––
Cookies are offered by an internet-first brand based in Belgium.
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Detailed competitors of Generous

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  • Full competitor set
  • Operating metrics
  • Benchmarks
  • Competitive positioning

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Web traffic of Generous

The website of Generous (generous.eu) receives about 4.4K visits a month.

  • Monthly visits
    4.4K

    ▲ 7.8% vs previous month

Similar companies to Generous

10 companies that operate in the same segment as Generous (Food & Beverage Products & Processing), ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Platform offering a subscription-based delivery service for fresh milk and groceries
2015Gurugram, Haryana, IndiaUSD 221.1 MUSD 99.78 M3,464
Hens and cattle are reared to supply eggs and butter.
2007Austin, Texas, United StatesUSD 49.96 MUSD 759.44 M598
Subscription-based coffee products are offered by an internet-first brand.
2013Gurugram, Haryana, IndiaUSD 112.84 MUSD 25.83 M2,059
Provider of bakery-cafe services and a loyalty program
1987St. Louis, Missouri, United StatesUSD 145.61 M––
Dry snacks and coffee are manufactured and distributed.
2015Chennai, Tamil Nadu, IndiaUSD 16.52 MUSD 208 K29
Food, snacks, and beverages are produced and distributed globally.
1898Purchase, New York, United States–USD 93.92 B319,000
Multi-category organic dairy products are offered online.
2010Tiptur, Karnataka, IndiaUSD 58.15 MUSD 23.34 M810
Packaged food products are offered through an online platform.
2019Mumbai, Maharashtra, IndiaUSD 37.6 MUSD 4.41 M168
Multi-category food and beverage products are produced and distributed globally.
1866Vevey, Vaud, Switzerland–USD 2.36 B16,250
Subscription-based dairy products are delivered via an internet-first brand.
2013Hyderabad, Telangana, IndiaUSD 19.41 MUSD 14.66 M250
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Frequently Asked Questions about Generous

Generous was founded in 2012.

Generous is headquartered in Brussels, Belgium. It is registered at Brussels, Brussels-capital Region, Belgium.

Aurelie Gribomont is the current CEO of Generous.

Generous has 9 employees.

Generous is engaged in the production of organic, gluten-free biscuits and granola bites. Operations are based in an artisanal workshop where high-quality ingredients from mainly local producers are utilized. Alternatives such as tapioca flour and buckwheat flour are incorporated instead of soy, corn, or wheat. Transparency and traceability are ensured throughout the supply chain. The company focuses on the food and beverage sector, offering products with a distinct Belgian touch. Solutions cater to health-conscious consumers seeking sustainable and allergen-free baked goods.

Generous's top competitors include Desobry, Delacre and No Milk Today.

Generous offers Generous Biscuits and Granola Bites.

Generous operates through Generous.

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