Generous

Brussels, Belgium Founded: 2012 • Age: 14 yrs
Organic and gluten-free biscuits are produced by Generous.
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About Generous

Generous is a company based in Brussels (Belgium) founded in 2012 by Christophe Harou. It operates as a Direct-to-Consumer (D2C). The company has 9 employees as of December 31, 2022. Generous offers products and services including Generous Biscuits and Granola Bites. Generous operates in a competitive market with competitors including Desobry, Jules Destrooper, Biscuiterie Seghers, No Milk Today and CUBZZ, among others.

  • Headquarter Brussels, Belgium
  • Employees 9 as on 31 Dec, 2022
  • Founders Christophe Harou
  • Sectors
    Consumer
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Generous
Operational Areas
Consumer → Food, Beverage & Nutrition
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Latest Funding Round
  • Investors
  • Employee Count
    9

    as on Dec 31, 2022

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Products & Services of Generous

Generous offers a comprehensive portfolio of products and services, including Generous Biscuits and Granola Bites. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Organic and gluten-free biscuits are crafted with care.

Healthy granola bites are offered in various flavors.

Funding Insights of Generous

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investments & Acquisitions by Generous

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Generous

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Generous Comparisons

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Competitors of Generous

Generous operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Desobry, Jules Destrooper, Biscuiterie Seghers, No Milk Today and CUBZZ, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Biscuits are manufactured and branded by Desobry in Belgium.
domain founded_year HQ Location
Manufactures and sells traditional Belgian biscuits through online webshop.
domain founded_year HQ Location
Serves as a brand specializing in biscuits.
domain founded_year HQ Location
Manufacturer & brand of cookies
domain founded_year HQ Location
Multi-category bakery snacks are branded and distributed by CUBZZ.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Generous

Frequently Asked Questions about Generous

When was Generous founded?

Generous was founded in 2012.

Where is Generous located?

Generous is headquartered in Brussels, Belgium. It is registered at Brussels, Brussels-capital Region, Belgium.

Who is the current CEO of Generous?

Aurelie Gribomont is the current CEO of Generous.

How many employees does Generous have?

As of Dec 31, 2022, the latest employee count at Generous is 9.

What does Generous do?

Generous is engaged in the production of organic, gluten-free biscuits and granola bites. Operations are based in an artisanal workshop where high-quality ingredients from mainly local producers are utilized. Alternatives such as tapioca flour and buckwheat flour are incorporated instead of soy, corn, or wheat. Transparency and traceability are ensured throughout the supply chain. The company focuses on the food and beverage sector, offering products with a distinct Belgian touch. Solutions cater to health-conscious consumers seeking sustainable and allergen-free baked goods.

Who are the top competitors of Generous?

Generous's top competitors include Desobry, Delacre and No Milk Today.

What products or services does Generous offer?

Generous offers Generous Biscuits and Granola Bites.

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