Genesis

Seoul, South Korea Founded: 2015 • Age: 11 yrs
Passenger vehicles are designed and marketed by the Genesis brand.

About Genesis

Genesis is a Transportation, Automotive & Logistics company based in Seoul (South Korea) founded in 2015. Passenger vehicles are designed and marketed by the Genesis brand. It operates on a Direct-to-Consumer (D2C) model. Its chief executive, as recorded, is YK Koo. Its website genesis.com draws about 4.1 million monthly visits. Genesis offers products and services including G90, GV80, and Electrified GV70. Its focus areas include Automotive, Luxury Vehicles and Passenger Cars. Its legal entity is Hyundai Motor Company.

Company details

Genesis is established as a premium automotive brand under Hyundai Motor Company, focusing on the design and production of luxury sedans, SUVs, and electric vehicles. The company is dedicated to delivering high-end vehicles with cutting-edge technology and elegant design, targeting connoisseurs globally. Operations span across multiple regions including North America, Europe, Asia, and the Middle East, with a strong emphasis on customer experience through dedicated showrooms and innovative concept cars.

  • Headquarters Seoul, South Korea
  • Sectors
    Transportation, Automotive & Logistics
  • Website category Vehicles · Makes and Models
  • Email
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  • Phone
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  • Website genesis.com/us/en/home
  • Social LinkedIn X Facebook Instagram YouTube
  • Legal Name Hyundai Motor Company

Products & Services of Genesis

Genesis offers a comprehensive portfolio of products and services, including G90, GV80, and Electrified GV70.

G90
Luxury Sedan

Luxury sedan designed for premium comfort and performance.

GV80
Luxury SUV

Luxury SUV crafted for elegance and robust capability.

Electrified GV70
Electric SUV

Electric SUV built for sustainability and high performance.

Apps and channels of Genesis

its YouTube channel Genesis USA has 55.5K subscribers and 30 videos.

Genesis USA
YouTube 55.5K subscribers 30 videos Autos & Vehicles
Open channel

Videos from Genesis

The most watched videos on Genesis's YouTube channel, Genesis USA (55.5K subscribers). Click a video to play it here.

How to Use the Radio and Sirius XM | 2025+ All Models | How-To | Genesis USA
2.7K views
HBCU: Level Up | The Genesis GV80 Coupe | Genesis x Rolling Out
2.7K views
Remote Start | GV70 & Electrified GV70 | How-To | Genesis USA
1.4K views
Magma Journey Recap | Genesis USA
1.3K views

More on Genesis USA.

People of Genesis

40 people are tracked at Genesis (9 in leadership, 31 in team).

NameRoleGroup
YK Koo
CEO & MDLeadership
Erwin Raphael
COOLeadership
Omar Rivera
Executive Director, Quality and Service EngineeringLeadership
Natalya Edwards
Head of Digital and Retailer MarketingLeadership
Won-Hee Lee
CEOLeadership
Jonathan Payne
DirectorLeadership
Kiri K.
Director, CX & TrainingLeadership
Jocelyn "Joz" Wang
Head of Multicultural Marketing and Corporate BrandingLeadership
Amy Marentic
Chief Marketing OfficerLeadership
Shenae Miller
Market ManagerTeam
Jason Davis
Sr. Manager, Brand Marketing & AdvertisingTeam
Matt Bullion
Sr. Group Manager, Product PlanningTeam
Lindsay Benton, MBA
Marketing ManagerTeam
Jessica G. Georgopoulos
Digital Platforms, Genesis Marketing & CommunicationsTeam
Melissa Minihan
Senior Group Manager, Genesis Experiential & Multicultural MarketingTeam
Shareen Chen
Assistant Manager, Media Strategy and PlanningTeam
John Bowden
Market ManagerTeam
Mark Marenzana
.Team
Eric Velazquez
Manager, Experiential Marketing & FleetTeam
Keith Webb
Senior Manager Field Operations, SalesTeam

20 more people are available in the full profile.

Premium access

Complete people profiles for Genesis

Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.

  • Full employee list
  • Team structure
  • Board tenure
  • Professional contacts

Verified entity values are shown only after access is granted.

Web traffic of Genesis

The website of Genesis (genesis.com) receives about 4.1M visits a month and ranks #10,072 among all websites worldwide, #150 in Makes and Models.

  • Monthly visits
    4.1M

    ▼ 8% vs previous month

  • Unique visitors
    2.5M

    per month

  • Global rank
    #10,072

    among all websites

  • Category rank
    #150

    Vehicles · Makes and Models

Similar websites

Websites whose visitors overlap most with Genesis. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
kia.com
100%
25.5M#1,991View details
volvocars.com
96%
10.4M#5,543View details
lexus.com
95%
5M#8,196View details
audiusa.com
audiusa.com
93%
#18,978–
cadillac.com
92%
2.3M#17,737View details
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
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All 40 similar websites and full traffic analytics for Genesis

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  • 40 similar websites
  • Audience overlap
  • Engagement analytics
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Verified entity values are shown only after access is granted.

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Related news about Genesis

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Complete news archive for Genesis

Full article history, source details, and older brand coverage require an active premium plan.

  • Full article archive
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  • Older coverage
  • Brand-specific news history

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Frequently Asked Questions about Genesis

Genesis was founded in 2015.

Genesis is headquartered in Seoul, South Korea.

YK Koo is the CEO of Genesis, as recorded in our data.

Genesis is established as a premium automotive brand under Hyundai Motor Company, focusing on the design and production of luxury sedans, SUVs, and electric vehicles. The company is dedicated to delivering high-end vehicles with cutting-edge technology and elegant design, targeting connoisseurs globally. Operations span across multiple regions including North America, Europe, Asia, and the Middle East, with a strong emphasis on customer experience through dedicated showrooms and innovative concept cars.

Genesis offers G90, GV80, and Electrified GV70.

Genesis operates through Hyundai Motor Company.

The website of Genesis receives about 4.1 million visits a month and ranks #10,072 among all websites worldwide.

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