GiftCards.com

Pleasanton, United States Founded: 1999 • Age: 27 yrs Acquired By Blackhawk Network
Diverse gift cards are sold via an online platform.

About GiftCards.com

GiftCards.com is a Retail company based in Pleasanton (United States) founded in 1999, and was acquired by Blackhawk Network in January 2016. Diverse gift cards are sold via an online platform. GiftCards.com has completed 1 acquisition, including Giftly. Its website giftcards.com draws about 3.2 million monthly visits. The company was acqui-hired. GiftCards.com offers products and services including Visa Gift Card, eGift Card, and Mastercard Gift Card. Its focus areas include Consumer, Online Gifting, Ecommerce and Gift Cards. Its legal entity is Blackhawk Network, Inc. Its competitors include Bitrefill, GiftCertificates.com and mimble; 1 of its 3 listed competitors has raised funding.

Company details

GiftCards.com was founded in 1999 and operates as an e-commerce platform in the retail sector from Pleasanton, United States. Personalized, group, virtual, discount, and local gift cards are offered to customers. G-Money reward points are earned through platform usage and can be redeemed for additional value. The service focuses on digital and physical gift card distribution.

Key Metrics

Products & Services of GiftCards.com

GiftCards.com offers a comprehensive portfolio of products and services, including Visa Gift Card, eGift Card, and Mastercard Gift Card.

Visa Gift Card
Prepaid Card

Prepaid card for purchases at Visa-accepting merchants.

eGift Card
Digital Gift

Electronic card sent via email or text for quick redemption.

Mastercard Gift Card
Prepaid Card

Prepaid card usable at Mastercard-accepting locations.

Funding Insights of GiftCards.com

  • Total Rounds 1
  • Last Round Debt – Venture — $3M
  • First Round $3M

    (Aug 2012)

  • Investors Count 1

All 1 funding rounds of GiftCards.com with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Aug 2012$3MDebt – Venture––
Valuation history

2 investors in total: 2 institutional.

Investors in GiftCards.com

GiftCards.com has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include Blackhawk Network and Cypress Growth Capital.

All
Venture Fund
InvestorDescriptionFounded YearDomainLocation
Non-dilutive growth capital is provided by Cypress Growth Capital.
2010cypressgrowthcapital.comDallas, United States
Prepaid cards for employee financial benefits are provided.
2001blackhawknetwork.comPleasanton, United States
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Investor details for GiftCards.com

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Investments & Acquisitions by GiftCards.com

GiftCards.com has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Giftly.

Acquisitions
Company NameDescriptionDomainLocationFoundedAcquiredAmount
Digital gift cards are provided by online retailer Giftly.
giftly.comSan Francisco, United States2010May 2013••••
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Complete acquisition details for GiftCards.com

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  • Acquired stakes
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  • Exports

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Timeline of GiftCards.com

4 dated milestones of GiftCards.com across 17 years, from founding to its latest funding, stage changes and deals.

  1. Founded GiftCards.com is founded.
  2. Funding First funding round of $3.0M.
  3. Acquisition Acquires Giftly.
  4. Exit Acquired by Blackhawk Network.

Competitors of GiftCards.com

GiftCards.com has 3 listed competitors in our database, 1 of them funded. They include Bitrefill, GiftCertificates.com and mimble.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
bitrefill.com2014San Mateo, United States$2M
Gift cards are retailed online via cryptocurrency payments.
giftcertificates.com1997Omaha, United States30
Reward solutions and gifting products are offered through e-commerce.
mimble.co2017Portland, United States
Offers a mobile app for effective savings management.
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Detailed competitors of GiftCards.com

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  • Competitive positioning

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Web traffic of GiftCards.com

The website of GiftCards.com (giftcards.com) receives about 3.2M visits a month and ranks #11,344 among all websites worldwide, #507 in Gifts and Flowers.

  • Monthly visits
    3.2M

    ▼ 35.1% vs previous month

  • Unique visitors
    2.9M

    per month

  • Global rank
    #11,344

    among all websites

  • Category rank
    #507

    Lifestyle · Gifts and Flowers

Similar websites

Websites whose visitors overlap most with GiftCards.com. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
giftcardgranny.com
100%
1.2M#31,928View details
cardcash.com
80%
2.1M#25,023View details
egifter.com
79%
862.4K#49,000View details
my-giftcardmall.com
my-giftcardmall.com
71%
#1,089,807–
giftcardmall.org
giftcardmall.org
65%
–
••••••••••••••••.com••%•.•M#•••••–
••••••••••••••••.com••%•.•M#•••••–
••••••••••••••••.com••%•.•M#•••••–
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All 40 similar websites and full traffic analytics for GiftCards.com

The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.

  • 40 similar websites
  • Audience overlap
  • Engagement analytics
  • Traffic by brand

Verified entity values are shown only after access is granted.

Top companies in Stationery, Gifting & Handicrafts E-Commerce

3 companies that operate in the same segment as GiftCards.com (Stationery, Gifting & Handicrafts E-Commerce) in United States, ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Personalized video messages from celebrities are booked online.
2017Chicago, Illinois, United StatesUSD 193.71 M355
Reward-based crowdfunding is enabled via no-inventory t-shirt sales.
2000Fairfax, Virginia, United StatesUSD 41.75 MUSD 191.13 K1,596
Online wedding registry and gifts marketplace is operated.
2013New York, New York, United StatesUSD 141.1 M101
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Related news about Giftcards.Com

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Complete news archive for GiftCards.com

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Frequently Asked Questions about GiftCards.com

GiftCards.com was founded in 1999 and raised its 1st funding round 13 years after it was founded.

GiftCards.com is headquartered in Pleasanton, United States. It is registered at Pleasanton, California, United States.

GiftCards.com was founded in 1999 and operates as an e-commerce platform in the retail sector from Pleasanton, United States. Personalized, group, virtual, discount, and local gift cards are offered to customers. G-Money reward points are earned through platform usage and can be redeemed for additional value. The service focuses on digital and physical gift card distribution.

GiftCards.com's top competitors include Bitrefill, GiftCertificates.com and mimble.

GiftCards.com offers Visa Gift Card, eGift Card, and Mastercard Gift Card.

GiftCards.com has made 1 acquisition, including Giftly.

GiftCards.com has 2 investors. Key investors include Blackhawk Network, and Cypress Growth Capital.

GiftCards.com operates through Blackhawk Network, Inc..

Yes. GiftCards.com was acquired by Blackhawk Network in January 2016.

The website of GiftCards.com receives about 3.2 million visits a month and ranks #11,344 among all websites worldwide.

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