About Godfrey Hirst
Godfrey Hirst is a Consumer company based in Geelong (Australia) founded in 1865, and was acquired by Mohawk Industries in November 2017. Carpets are manufactured by Godfrey Hirst using wool and fibres. Godfrey Hirst has completed 1 acquisition, including Feltex Carpets. Its website godfreyhirst.com draws about 49 thousand monthly visits. Its focus areas include Consumer Goods, Home Furnishing Products, Home Textiles and Carpets & Rugs. Its legal entity is LEES CARPETS LIMITED. Its competitors include Ontera and EC Carpets.
Company details
Godfrey Hirst was founded in 1865 in Geelong, Australia, where carpets are produced for the flooring sector. Brands such as Godfrey Hirst, eco, Hycraft, and Godfrey Hirst Luxury are owned by the company. Wool and fibres are utilized as primary materials in product manufacturing. Items are distributed through stores and retailers across various markets. Operations focus on quality production without emphasis on specific innovations or expansions.
- Headquarters Geelong, Australia
- Stage Acquired
- SectorsConsumer
- Phone•••• ••••
- Website godfreyhirst.com/au
- Social LinkedIn X
- Acquired by Mohawk Industries (Nov 2017)
- Legal Name Lees Carpets Limited
- Investors
- Investments & Acquisitions
- Acquired byMohawk Industries
(Nov 2017)
Investors in Godfrey Hirst
Godfrey Hirst has secured backing from 1 investor. Prominent investors backing the company include Mohawk Industries.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Carpet, rugs, and flooring products are manufactured and distributed. | 1988 | mohawkind.com | Calhoun, United States |
Investor details for Godfrey Hirst
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People of Godfrey Hirst
14 people are tracked at Godfrey Hirst (5 in leadership, 9 in team).
| Name | Role | Group |
|---|---|---|
Harris Trent | CEO | Leadership |
Lisa Norton | Chief Operating Officer | Leadership |
Lisa Baard | Chief People Officer | Leadership |
Larry Pellegrini | Director Of Business Development | Leadership |
Renee Smith | Chief Marketing Officer | Leadership |
Shaun Dallman | Group IT Manager - Mohawk Flooring Oceania | Team |
Matthew Forbes | Business Development Manager | Team |
Bo Portugal | NZ Group Marketing Manager | Team |
Abby Peach | Brand Manager | Team |
Emma Robinson | Brand Manager - Residential | Team |
Sandra Priddle | Human Resources Manager | Team |
Michael Broad | Residential Account Manager | Team |
Todd Durrer | Aftersales Timber & Resilient Flooring Manager | Team |
Tom Garner | Graphic Designer | Team |
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Investments & Acquisitions by Godfrey Hirst
Godfrey Hirst has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Feltex Carpets.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Carpets are manufactured and distributed through retailers by Feltex Carpets. | feltex.com | Auckland, New Zealand | 1921 | Oct 2006 | •••• |
Complete acquisition details for Godfrey Hirst
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Timeline of Godfrey Hirst
3 dated milestones of Godfrey Hirst across 152 years, from founding to its latest funding, stage changes and deals.
- Founded Godfrey Hirst is founded.
- Acquisition Acquires Feltex Carpets.
- Exit Acquired by Mohawk Industries.
Competitors of Godfrey Hirst
Godfrey Hirst has 2 listed competitors in our database. They include Ontera and EC Carpets.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| ontera.com.au | 1985 | Northmead, Australia | Carpet manufacturer | |||
| eccarpets.com.au | 1963 | Adelaide, Australia | EC Carpets manufactures and supplies various types of Australian-made carpets. |
Detailed competitors of Godfrey Hirst
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Web traffic of Godfrey Hirst
The website of Godfrey Hirst (godfreyhirst.com) receives about 49.3K visits a month.
- Monthly visits49.3K
▲ 14.5% vs previous month
Websites whose visitors overlap most with Godfrey Hirst. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| feltex.com | 100% | 14.5K | #1,656,560 | View details | |
carpetinstitute.com.au | carpetinstitute.com.au | 88% | #3,408,445 | – | |
tuftmastercarpets.com.au | tuftmastercarpets.com.au | 85% | – | ||
| dixie-home.com | 76% | 680.7K | #2,666,179 | View details | |
| brintons.net | 74% | 13.8K | #904,863 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 22 similar websites and full traffic analytics for Godfrey Hirst
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Related news about Godfrey Hirst
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Frequently Asked Questions about Godfrey Hirst
Godfrey Hirst was founded in 1865.
Godfrey Hirst is headquartered in Geelong, Australia. It is registered at Geelong, Victoria, Australia.
Godfrey Hirst was founded in 1865 in Geelong, Australia, where carpets are produced for the flooring sector. Brands such as Godfrey Hirst, eco, Hycraft, and Godfrey Hirst Luxury are owned by the company. Wool and fibres are utilized as primary materials in product manufacturing. Items are distributed through stores and retailers across various markets. Operations focus on quality production without emphasis on specific innovations or expansions.
Godfrey Hirst's top competitors include Ontera and EC Carpets.
Godfrey Hirst has made 1 acquisition, including Feltex Carpets.
Godfrey Hirst has 1 investor. Key investors include Mohawk Industries.
Godfrey Hirst operates through Lees Carpets Limited.
Yes. Godfrey Hirst was acquired by Mohawk Industries in November 2017.